A data profile of the people who buy, follow and care about Golf club in Ireland — modelled from more than twelve digital signal sources. Golf club has an estimated audience of 720,135 people in Ireland.
Golf club has an estimated audience of 720,135 people in Ireland. 45.4% are female, 54.6% are male, average age 38.6. Top brand affinities: Rory McIlroy, Real Madrid C.F., PGA Tour, Golf ball, Masters Tournament.
Top brand affinities include Rory McIlroy, Real Madrid C.F., PGA Tour, with strongest over-indexing on Rory McIlroy (1.78× the country average).
Demographically, the Golf club audience skews balanced with an average age of 38.6, and over-indexes on personality traits such as Social Media Usage, Design Affinity.
The typical Golf club fan in Ireland is balanced, around 38.6 years old, with strong Social Media Usage tendencies and a notable affinity for Rory McIlroy.
The key figures that characterise the Golf club profile in Ireland.
45.4% are female, 54.6% are male, average age 38.6.
| Metric | Value |
|---|---|
| Female | 45.4% |
| Male | 54.6% |
| Average age | 38.6 |
| Estimated audience size | 720,135 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 21% | |
| 50+ | 20% |
of the worldwide Golf club audience comes from Ireland.
| Country | Share |
|---|---|
| United States | 25.7% |
| Japan | 17.3% |
| China | 12.3% |
The strongest cross-interests of the Golf club audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | NBA Finals | Sports | 2.04× | ||
| 02 | NBA playoffs | Sports | 2.00× | ||
| 03 | Inter Milan | Sports | 1.92× | ||
| 04 | The Open Championship | Sports | 1.82× | ||
| 05 | Masters Tournament | Sports | 1.80× | ||
| 06 | Rory McIlroy | Sports | 1.78× | ||
| 07 | Golf cart | Sports | 1.78× | ||
| 08 | PGA Championship | Sports | 1.76× | ||
| 09 | Ryder Cup | Sports | 1.74× | ||
| 10 | Evan Ferguson | Sports | 1.68× | ||
| 11 | Serie A | Sports | 1.64× | ||
| 12 | Twitch | Games | 1.62× | ||
| 13 | La Liga | Sports | 1.58× | ||
| 14 | PGA Tour | Sports | 1.56× | ||
| 15 | Scottie Scheffler | Sports | 1.52× | ||
| 16 | Juventus F.C. | Sports | 1.52× | ||
| 17 | Real Madrid C.F. | Sports | 1.51× | ||
| 18 | Golf ball | Sports | 1.51× | ||
| 19 | The Tour Championship | Sports | 1.51× | ||
| 20 | Cristiano Ronaldo | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.99× | |
| Design Affinity | PREMIUM | 0.89× | |
| Individualism | JOY | 0.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.69× | |
| Patriotism | CONSERVATISM | 0.76× | |
| Travelling | THRILL | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Ireland who actively search for Golf club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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