A data profile of the people who buy, follow and care about Soccer in India — modelled from more than twelve digital signal sources. Soccer has an estimated audience of 15,659,094 people in India.
The average Soccer fan in India is 30.8 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, West Bengal.
Top brand affinities include Chaupal, Himachal Pradesh, 24 Ghanta, Bihari languages, with strongest over-indexing on Chaupal, Himachal Pradesh (1.56× the country average).
Demographically, the Soccer audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Social Media Usage, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Soccer fan in India is more male, around 30.8 years old, with strong Social Media Usage tendencies and a notable affinity for Chaupal, Himachal Pradesh.
The key figures that characterise the Soccer profile in India.
17.5% are female, 82.5% are male, average age 30.8.
| Metric | Value |
|---|---|
| Female | 17.5% |
| Male | 82.5% |
| Average age | 30.8 |
| Estimated audience size | 15,659,094 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 28% | |
| 30-39 | 15% | |
| 40-49 | 9% | |
| 50+ | 8% |
of the worldwide Soccer audience comes from India.
| Country | Share |
|---|---|
| United States | 15.3% |
| Brazil | 5.8% |
| Italy | 5.7% |
Where the Soccer audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Meghalaya | ~30K | 2.07× | |
| 02 | Manipur | ~30K | 1.55× | |
| 03 | Nagaland | ~20K | 1.51× | |
| 04 | Tripura | ~30K | 1.39× | |
| 05 | Arunachal Pradesh | ~10K | 1.30× | |
| 06 | Mizoram | ~10K | 1.20× | |
| 07 | Goa | ~20K | 1.09× | |
| 08 | Kerala | ~200K | 1.01× | |
| 09 | Sikkim | ~7K | 1.01× | |
| 10 | Assam | ~200K | 0.99× | |
| 11 | West Bengal | ~500K | 0.98× | |
| 12 | Uttarakhand | ~70K | 0.96× | |
| 13 | Jharkhand | ~100K | 0.94× | |
| 14 | Karnataka | ~400K | 0.91× | |
| 15 | Maharashtra | ~700K | 0.88× | |
| 16 | Tamil Nadu | ~300K | 0.86× | |
| 17 | Jammu and Kashmir | ~60K | 0.85× | |
| 18 | Punjab (region) | ~200K | 0.84× | |
| 19 | Haryana | ~200K | 0.77× | |
| 20 | Telangana | ~200K | 0.75× | |
| 21 | Himachal Pradesh | ~50K | 0.75× | |
| 22 | Gujarat | ~300K | 0.74× | |
| 23 | Chhattisgarh | ~70K | 0.72× | |
| 24 | Uttar Pradesh | ~500K | 0.71× | |
| 25 | Bihar | ~200K | 0.68× | |
| 26 | Odisha | ~100K | 0.68× | |
| 27 | Madhya Pradesh | ~200K | 0.67× | |
| 28 | Andhra Pradesh | ~100K | 0.63× | |
| 29 | Rajasthan | ~200K | 0.62× |
The strongest cross-interests of the Soccer audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Suarez (band) | Music & Radio | 2.00× | ||
| 02 | ReNu | Health | 2.00× | ||
| 03 | Jollywood | Movies & TV | 1.90× | ||
| 04 | War of the Worlds (2005 film) | Movies & TV | 1.83× | ||
| 05 | Thumb | Health | 1.82× | ||
| 06 | Khanom District | Travel & Leisure | 1.82× | ||
| 07 | Neelam Muneer | Movies & TV | 1.79× | ||
| 08 | Bihari languages | Politics & Society | 1.77× | ||
| 09 | Videophone | Technology & Electronics | 1.76× | ||
| 10 | ATN Bangla | Movies & TV | 1.67× | ||
| 11 | Hapag-Lloyd | Travel & Leisure | 1.65× | ||
| 12 | Gmina Sidra | Travel & Leisure | 1.61× | ||
| 13 | 24 Ghanta | Movies & TV | 1.59× | ||
| 14 | Prime Minister of Bangladesh | Politics & Society | 1.58× | ||
| 15 | Chaupal, Himachal Pradesh | Travel & Leisure | 1.56× | ||
| 16 | Sheikh Hasina | Politics & Society | 1.56× | ||
| 17 | Sonam (actress) | Movies & TV | 1.55× | ||
| 18 | Cycling shorts | Fashion & Accessoires | 1.54× | ||
| 19 | Mujra | Arts & Culture | 1.52× | ||
| 20 | Siwan, Bihar | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.71× | |
| Family Orientation | CONSERVATISM | 0.67× | |
| Spirituality | BALANCE | 0.64× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.36× | |
| Design Affinity | PREMIUM | 0.40× | |
| Convenience Orientation | PREMIUM | 0.41× |
Soccer has an estimated audience of 15,659,094 people in India, concentrated in Maharashtra and Uttar Pradesh.
17.5% of Soccer fans are female, 82.5% are male, with an average age of 30.8 years.
Soccer fans show strongest brand affinity for Chaupal, Himachal Pradesh (1.56×), 24 Ghanta (1.59×), and Bihari languages (1.77×) over the country average.
Soccer fans in India are most concentrated in Maharashtra (reach ~700K), Uttar Pradesh (reach ~500K), and West Bengal (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Soccer itself, the audience over-indexes on 24 Ghanta (1.59×), Bihari languages (1.77×), Sheikh Hasina (1.56×), and Prime Minister of Bangladesh (1.58×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Soccer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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