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Top 100 Insurances in India

This curated ranking covers the 100 largest insurances in India, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 142 insurances tracked in India, the 100 ranked here account for the largest measured audience reach. HDFC Life, ICICI Lombard and Barmer lead the list with a combined estimated audience of 5.4M people. Across all 100 entries the average audience size is 113k, and the largest, HDFC Life, reaches around 2.4M people in India. Audience size is the estimated number of unique people in India who actively engage with each insurances, derived from search demand signals. Rankings reflect search-behavior signals collected across India and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in India who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in India. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in India, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in India. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Signal Iduna 5.7k 34.6 44.6% Insurances
52 Anthem Blue Cross 5.4k 30.7 31.3% Insurances
53 Safeco Insurance 5.3k 29.6 16.5% Insurances
54 Oscar Health 5.1k 36.9 23.3% Insurances
55 Direct Line 4.4k 34.9 31.7% Insurances
56 Hiscox 3.9k 24.0 47.9% Insurances
57 Amerigroup 3.9k 27.7 34.0% Insurances
58 Amica Mutual Insurance 3.6k 26.8 36.5% Insurances
59 Mutua Madrileña 3k 25.2 35.7% Insurances
60 Blue Cross Blue Shield of Massachusetts 2.9k 22.8 35.8% Insurances
61 NTUC Income 2.5k 26.6 32.6% Insurances
62 Lincoln National Corporation 2.5k 27.6 27.7% Insurances
63 WWK 2.5k 34.8 20.9% Insurances
64 Techniker Krankenkasse 2.5k 34.2 21.9% Insurances
65 Groupama 2.4k 26.0 33.1% Insurances
66 Baloise 2.1k 34.5 19.3% Insurances
67 Baloise 1.7k 34.5 19.3% Insurances
68 VHV Versicherungen 1.6k 34.2 21.2% Insurances
69 Wefox 1.6k 33.6 22.2% Insurances
70 Macif 1.4k 34.2 21.8% Insurances
71 Crédit Coopératif 1.4k 32.9 19.7% Insurances
72 Barmenia 1.3k 32.9 22.8% Insurances
73 Swiss Life 1.3k 21.6 19.6% Insurances
74 Prudential plc 1.1k 37.8 17.5% Insurances
75 Prudential Financial 875 37.1 19.4% Insurances

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across India and ranks each insurances by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest insurances in India?

HDFC Life currently leads with an estimated audience of 2.4M people in India.

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