Top list · Italy

Top 100 POIs in Italy

This curated ranking covers the 100 largest pois in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 498 pois tracked in Italy, the 100 ranked here account for the largest measured audience reach. Indian Ocean, Manhattan and Pompeii lead the list with a combined estimated audience of 5.8M people. Across all 100 entries the average audience size is 408k, and the largest, Indian Ocean, reaches around 2.2M people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each poi, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Quirinal Palace 237k 43.5 52.3% POI
52 Yellowstone National Park 230k 40.2 55.8% POI
53 Statue of Liberty 227k 41.8 43.9% POI
54 Bond Street 227k 50.1 82.3% POI
55 Herculaneum 210k 42.5 62.9% POI
56 Machu Picchu 206k 38.2 53.2% POI
57 Crystal Cruises 204k 48.0 56.1% POI
58 Barbican Centre 200k 35.6 54.4% POI
59 Grand Palais 196k 43.1 69.8% POI
60 Piazza Navona 195k 45.8 60.6% POI
61 Greenwich Village 193k 32.9 61.7% POI
62 Pinacoteca di Brera 192k 42.0 69.0% POI
63 Soho 191k 35.7 60.7% POI
64 Pantheon, Rome 190k 36.6 65.8% POI
65 Pike Place Market 190k 41.9 51.1% POI
66 Liverpool Street station 187k 35.9 58.1% POI
67 Piazza del Popolo 185k 41.8 61.3% POI
68 Art Institute of Chicago 185k 44.4 49.1% POI
69 One World Trade Center 181k 45.0 34.7% POI
70 Pollino 180k 44.3 51.4% POI
71 Parco Giardino Sigurtà 179k 41.8 78.5% POI
72 Piccadilly 179k 42.4 61.5% POI
73 Cappadocia 178k 43.4 60.8% POI
74 Topkapı Palace 170k 43.4 48.6% POI
75 Piazza di Spagna 167k 44.0 70.0% POI

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each poi by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest poi in Italy?

Indian Ocean currently leads with an estimated audience of 2.2M people in Italy.

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