Top list · Italy

Top 100 POIs in Italy

This curated ranking covers the 100 largest pois in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 498 pois tracked in Italy, the 100 ranked here account for the largest measured audience reach. Indian Ocean, Manhattan and Pompeii lead the list with a combined estimated audience of 5.8M people. Across all 100 entries the average audience size is 408k, and the largest, Indian Ocean, reaches around 2.2M people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each poi, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Palazzo Vecchio 494k 45.0 62.0% POI
27 The Bronx 494k 38.2 41.8% POI
28 Area 51 488k 38.8 34.6% POI
29 Kronplatz 469k 46.3 49.2% POI
30 Burj Al Arab 452k 38.4 54.5% POI
31 Verona Arena 447k 40.1 67.3% POI
32 Santa Rita da Cascia agostiniana 436k 49.5 78.1% POI
33 Fifth Avenue 435k 38.1 59.9% POI
34 Via Veneto 431k 43.4 71.2% POI
35 Southbank Centre 412k 31.2 56.9% POI
36 London Eye 397k 41.0 64.9% POI
37 Celebrity Cruises 395k 43.3 62.6% POI
38 Uffizi 394k 40.8 52.8% POI
39 Great Wall of China 392k 46.7 38.5% POI
40 Empire State Building 384k 41.3 59.8% POI
41 Buckingham Palace 360k 44.2 74.3% POI
42 Parco della Musica 356k 42.4 60.2% POI
43 Rockefeller Center 322k 43.4 55.7% POI
44 Las Vegas Strip 312k 40.9 53.0% POI
45 Roman Forum 305k 41.5 61.4% POI
46 Oxford Street 282k 36.5 60.5% POI
47 Atlantis, The Palm 272k 37.0 55.4% POI
48 Dubai Marina 251k 35.8 44.3% POI
49 Le Mans 241k 41.4 0.0% POI
50 Staten Island 239k 39.6 44.4% POI

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each poi by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest poi in Italy?

Indian Ocean currently leads with an estimated audience of 2.2M people in Italy.

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