Rascasse Audience Intelligence

Wolverine (comic book) Audience in United States

Wolverine (comic book) has an estimated audience of 4.9M people in United States.

#21among Book / Manga / Comic in United States
#111in Literature

The average Wolverine (comic book) fan in United States is 36.7 years old, more male, and lives primarily in California.

Most fans live in California, Texas, Florida.

Top affinities include Dominic West, Christian Slater, Lego Mindstorms, with strongest over-indexing on Dominic West (55.77× the country average).

Demographically, the Wolverine (comic book) audience skews more male with an average age of 36.7, and over-indexes on personality traits such as Patriotism, Need for Security.

The typical Wolverine (comic book) fan in United States is more male, around 36.7 years old, with strong Patriotism tendencies and a notable affinity for Dominic West.

Category: Literature · Type: Book / Manga / Comic

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
4.9M
in United States
Gender
31.2%♀
68.8% male
Age
36.7
average years
Country rank
#6910
among all objects in United States
Fig. 01

Search interest · 12-month trend

+116%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Wolverine (comic book) fans

31.2% are female, 68.8% are male, average age 36.7.

Fig. 02

Gender split

31.2%
Female
68.8%
Male
Demographic split for Wolverine (comic book) audience in United States
MetricValue
Female31.2%
Male68.8%
Average age36.7
Estimated audience size4.9M
Fig. 03

Age distribution

Ø 36.7
average years
Age distribution of the Wolverine (comic book) audience in United States
Age bracketShare%
16-2428%
25-3421%
35-4420%
45-5417%
55+14%
Fig. 04

Worldwide distribution

33.3%

of the worldwide Wolverine (comic book) audience comes from United States.

Worldwide audience distribution share by country for Wolverine (comic book)
CountryShare
United States33.3%
Brazil12.2%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Wolverine (comic book) fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~20K2.05×
02Michigan~200K1.40×
03Montana~20K1.38×
04Wyoming~10K1.28×
05Utah~60K1.26×
06Idaho~30K1.24×
07Oregon~70K1.20×
08Arizona~100K1.19×
09New Mexico~40K1.14×
10Colorado~90K1.09×
11California~600K1.08×
12Oklahoma~60K1.06×
13Texas~300K1.04×
14Washington~100K1.04×
15Alabama~80K1.04×
16Nevada~50K1.03×
17Kentucky~70K0.99×
18North Dakota~10K0.99×
19Florida~300K0.98×
20West Virginia~30K0.98×
21Arkansas~40K0.97×
22Tennessee~100K0.96×
23Indiana~90K0.95×
24Iowa~40K0.95×
25Missouri~80K0.93×
26Connecticut~50K0.93×
27Nebraska~30K0.93×
28Maine~20K0.93×
29Pennsylvania~200K0.92×
30Georgia~200K0.92×
31North Carolina~100K0.92×
32Illinois~200K0.91×
33Minnesota~80K0.91×
34New York~300K0.90×
35Ohio~200K0.90×
36New Jersey~100K0.90×
37Kansas~40K0.90×
38South Dakota~10K0.90×
39Louisiana~60K0.89×
40New Hampshire~20K0.89×
41Wisconsin~80K0.88×
42Rhode Island~10K0.88×
43Maryland~80K0.87×
44South Carolina~70K0.87×
45Virginia~100K0.86×
46Mississippi~40K0.86×
47Hawaii~20K0.86×
48Massachusetts~90K0.85×
49Vermont~8K0.83×
50Delaware~10K0.76×
Fig. 06

Affinity by region

Affinity by region — Wolverine (comic book), United States
0.76×1.00×2.05×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Wolverine (comic book) audience vs. the country average
#·InterestCategoryAffinity×
01Dominic WestMovies & TV55.77×
02Christian SlaterMovies & TV53.92×
03Lego MindstormsKids & Family50.37×
04The Wolverine (film)Movies & TV47.69×
05Night at the MuseumMovies & TV33.59×
06Lego NinjagoKids & Family29.32×
07Ant-Man (film)Movies & TV26.91×
08Doctor StrangerMovies & TV22.67×
09Elizabeth OlsenMovies & TV20.87×
10LegolandTravel & Leisure20.00×
11The GooniesMovies & TV17.96×
12International educationBusiness & Career17.69×
13Disneyland ParisTravel & Leisure16.85×
14Tom HiddlestonMovies & TV15.86×
15Doctor StrangeLiterature15.74×
16Graphic novelLiterature14.45×
17Superhero fictionLiterature11.87×
18Guardians of the Galaxy (film)Movies & TV11.69×
19Matt DamonMovies & TV10.74×
20Ed HarrisMovies & TV9.22×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Wolverine (comic book) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Wolverine (comic book) audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.82×
Need for SecurityCONSERVATISM1.53×
Price SensitivityPREMIUM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Wolverine (comic book) audience vs. the country average · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.56×
Quality AwarenessPREMIUM0.61×
Design AffinityPREMIUM0.70×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Wolverine (comic book) over the last 12 months. Modelled, not counted; people interested in several book / manga / comics count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/wolverine-comic-book-145887” · Methodology