Spider-Man: Brand New Day Audience in United States

Spider-Man: Brand New Day has an estimated audience of 5,775,644 people in United States. 42.5% are female, 57.5% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Beres Hammond, Hebe, Monogram, Jezebel (film).
The average Spider-Man: Brand New Day fan in United States is 33.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Beres Hammond, Hebe, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Spider-Man: Brand New Day audience skews more male with an average age of 33.8, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Book / Manga / Comic
Demographics of Spider-Man: Brand New Day fans
| Metric | Value |
|---|---|
| Female | 42.5% |
| Male | 57.5% |
| Average age | 33.8 |
| Estimated audience size | 5,775,644 |
Audience persona
The typical Spider-Man: Brand New Day fan in United States is more male, around 33.8 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 770,734 | 1.21× |
| Texas | 661,902 | 1.33× |
| Florida | 416,122 | 1.06× |
| New York | 373,959 | 1.16× |
| Georgia | 230,646 | 1.3× |
| Illinois | 211,751 | 1.1× |
| Pennsylvania | 195,910 | 1.01× |
| North Carolina | 189,194 | 1.09× |
| Ohio | 188,484 | 1.06× |
| New Jersey | 173,445 | 1.18× |
| Michigan | 167,479 | 1.11× |
| Virginia | 161,573 | 1.15× |
| Arizona | 143,279 | 1.21× |
| Indiana | 122,031 | 1.16× |
| Tennessee | 115,982 | 1× |
| Maryland | 115,401 | 1.16× |
| Washington | 112,512 | 0.97× |
| Massachusetts | 111,043 | 0.98× |
| Missouri | 101,863 | 1.09× |
| South Carolina | 92,713 | 1.07× |
| Oklahoma | 84,913 | 1.32× |
| Colorado | 83,815 | 0.92× |
| Wisconsin | 79,445 | 0.91× |
| Kentucky | 78,090 | 1.08× |
| Alabama | 76,268 | 0.95× |
| Louisiana | 71,345 | 0.96× |
| Minnesota | 70,776 | 0.86× |
| Nevada | 66,016 | 1.18× |
| Oregon | 65,333 | 0.99× |
| Utah | 63,985 | 1.24× |
| Connecticut | 53,203 | 0.92× |
| Arkansas | 51,075 | 1.07× |
| Mississippi | 49,689 | 1.04× |
| Kansas | 46,094 | 1.01× |
| Iowa | 43,818 | 0.92× |
| Nebraska | 29,104 | 1× |
| Idaho | 28,864 | 1× |
| New Mexico | 27,156 | 0.94× |
| West Virginia | 25,697 | 0.96× |
| Hawaii | 22,250 | 0.9× |
| New Hampshire | 17,710 | 0.78× |
| Maine | 15,258 | 0.74× |
| Rhode Island | 14,997 | 0.82× |
| Delaware | 13,817 | 0.87× |
| Washington, District of Columbia | 12,592 | 0.73× |
| Alaska | 11,164 | 0.9× |
| Montana | 11,030 | 0.69× |
| South Dakota | 10,305 | 0.77× |
| North Dakota | 9,750 | 0.82× |
| Vermont | 6,367 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Beres Hammond | 107.52× | Music & Radio |
| Hebe | 20× | Home & Garden |
| Monogram | 10.06× | Home & Garden |
| Jezebel (film) | 14.01× | Movies & TV |
| Figure painting (hobby) | 9.82× | Arts & Culture |
| Emperor Entertainment Group | 20× | Business & Career |
| Urban Outfitters | 2.84× | Shopping |
| UK garage | 7.55× | Music & Radio |
| JDSU | 3.39× | Business & Career |
| YouTube Red | 20× | Movies & TV |
| Historic site | 4.03× | Arts & Culture |
| Elsword | 13.52× | Games |
| Jingoism | 1.7× | Politics & Society |
| Lulu 黃路梓茵 | 2.04× | Movies & TV |
| Litter box | 1.51× | Pets & Animals |
| ABC15 Arizona | 20× | Movies & TV |
| Electrolyte | 3.18× | Health |
| Google Photos | 1.66× | Technology & Electronics |
| Kendra Scott | 1.88× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.46 |
| Spirituality | BALANCE | 1.34 |
| Career Orientation | POWER | 1.29 |
| Need for Security | CONSERVATISM | 1.28 |
| Price Sensitivity | PREMIUM | 1.2 |
| Indulgence | JOY | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.1% |
| India | 16.5% |
| United Kingdom | 9.2% |
See Spider-Man: Brand New Day audiences in other countries
- Spider-Man: Brand New Day — Germany
- Spider-Man: Brand New Day — United Kingdom
- Spider-Man: Brand New Day — France
- Spider-Man: Brand New Day — Italy
- Spider-Man: Brand New Day — Spain
- Spider-Man: Brand New Day — Brazil
- Spider-Man: Brand New Day — Japan
- Spider-Man: Brand New Day — South Korea
- Spider-Man: Brand New Day — India
More Literature audiences in United States
- Warriors (novel series) (27,138,091)
- Sex (book) (19,143,911)
- Raven (comics) (18,548,520)
- K (anime) (13,748,275)
- Fantastic Four (12,054,035)
Frequently asked questions
How many fans does Spider-Man: Brand New Day have in United States?
Spider-Man: Brand New Day has an estimated audience of 5,775,644 people in United States, concentrated in California and Texas.
What is the gender split and age of Spider-Man: Brand New Day fans?
42.5% of Spider-Man: Brand New Day fans are female, 57.5% are male, with an average age of 33.8 years.
Which brands do Spider-Man: Brand New Day fans like most?
Spider-Man: Brand New Day fans show strongest brand affinity for Keene, New Hampshire (675×), Beres Hammond (107.52×), and Hebe (20×) over the country average.
Where do Spider-Man: Brand New Day fans live in United States?
Spider-Man: Brand New Day fans in United States are most concentrated in California (reach 770,734), Texas (reach 661,902), and Florida (reach 416,122). These three regions account for the largest share of the active audience.
What other brands do Spider-Man: Brand New Day fans also like?
Beyond Spider-Man: Brand New Day itself, the audience over-indexes on Beres Hammond (107.52×), Hebe (20×), Monogram (10.06×), and Jezebel (film) (14.01×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Spider-Man: Brand New Day. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.