Top 42 Domestic appliances in South Korea

How to read this list

Rank

Position in the Top 42, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in South Korea who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in South Korea. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in South Korea, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in South Korea. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank	Audience	Audience size	Country share	Avg age	Female share	Subtype
1	Braun (company)	53k	0.7%	38.4	28.4%	Domestic appliances
2	Tefal	49k	0.5%	36.1	64.5%	Domestic appliances
3	Siemens	46k	0.3%	35.4	37.2%	Domestic appliances
4	Electrolux	44k	0.1%	39.3	58.1%	Domestic appliances
5	De'Longhi	43k	0.3%	38.5	63.0%	Domestic appliances
6	Miele	33k	0.3%	36.1	66.6%	Domestic appliances
7	General Electric	29k	0.5%	34.5	45.4%	Domestic appliances
8	Smeg (appliances)	25k	0.2%	39.0	69.9%	Domestic appliances
9	Hansgrohe	17k	0.4%	32.0	78.6%	Domestic appliances
10	Roborock	12k	0.1%	32.6	50.2%	Domestic appliances
11	Haier	10k	0.1%	30.5	66.5%	Domestic appliances
12	Thermomix	9.1k	0.1%	40.2	67.4%	Domestic appliances
13	Grohe	9k	0.2%	35.5	67.2%	Domestic appliances
14	Gaggenau	6k	0.3%	37.6	77.6%	Domestic appliances
15	Gaggenau Hausgeräte	4.9k	1.5%	32.9	79.7%	Domestic appliances
16	Osram	4.5k	0.3%	31.8	14.8%	Domestic appliances
17	Saeco	3.1k	0.3%	36.9	70.6%	Domestic appliances
18	SieMatic	2.9k	0.6%	31.7	84.1%	Domestic appliances
19	Instant Pot	2.4k	0.0%	32.7	57.6%	Domestic appliances
20	Beurer	1.9k	0.2%	37.8	68.7%	Domestic appliances
21	Samsung Electronics	1.9k	1.2%	30.1	34.9%	Domestic appliances
22	Dyson	1.9k	0.0%	33.8	63.4%	Domestic appliances
23	Brennenstuhl	1.2k	0.2%	40.9	36.9%	Domestic appliances
24	Krupp	1k	0.1%	45.6	38.1%	Domestic appliances
25	Vorwerk (company)	968	0.0%	27.7	72.4%	Domestic appliances

Want the full picture for any of these audiences?

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Frequently asked questions

How is this Top 42 list compiled?

Rascasse aggregates anonymized search-behavior signals across South Korea and ranks each domestic appliances by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest domestic appliances in South Korea?

Braun (company) currently leads with an estimated audience of 53k people in South Korea.

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