Top 50 Spirits in South Korea

This curated ranking covers the 50 largest spirits in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 147 spirits tracked in South Korea, the 50 ranked here account for the largest measured audience reach. Glenfiddich, Jim Beam and Ballantine's lead the list with a combined estimated audience of 124,128 people. Across all 50 entries the average audience size is 12,595, and the largest, Glenfiddich, reaches around 56,930 people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each spirits, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.

Ranking

Rank	Name	Audience size	Country share	Subtype	Category
1	Glenfiddich	56,930	0.8%	Spirits	Food & Beverages
2	Jim Beam	33,659	0.5%	Spirits	Food & Beverages
3	Ballantine's	33,539	0.4%	Spirits	Food & Beverages
4	Hendrick's Gin	31,434	0.5%	Spirits	Food & Beverages
5	The real McCoy	29,344	3.5%	Spirits	Food & Beverages
6	Hennessy	28,750	0.2%	Spirits	Food & Beverages
7	Martini (vermouth)	25,894	0.3%	Spirits	Food & Beverages
8	Glenmorangie	24,593	0.6%	Spirits	Food & Beverages
9	Smirnoff	23,688	0.2%	Spirits	Food & Beverages
10	Laphroaig distillery	23,458	0.8%	Spirits	Food & Beverages
11	Balvenie distillery	22,595	3.3%	Spirits	Food & Beverages
12	Royal Salute (whisky)	22,525	1.1%	Spirits	Food & Beverages
13	Grey Goose (vodka)	21,005	0.3%	Spirits	Food & Beverages
14	Belvedere (vodka)	19,049	0.2%	Spirits	Food & Beverages
15	Malibu Rum	17,012	0.4%	Spirits	Food & Beverages
16	Maker's Mark	15,151	0.3%	Spirits	Food & Beverages
17	Bacardi	13,511	0.1%	Spirits	Food & Beverages
18	Dimple	13,495	0.7%	Spirits	Food & Beverages
19	Jose Cuervo	12,332	0.3%	Spirits	Food & Beverages
20	Suntory	11,599	0.5%	Spirits	Food & Beverages
21	SKYY vodka	11,304	0.4%	Spirits	Food & Beverages
22	Woodford Reserve	9,954	0.2%	Spirits	Food & Beverages
23	Beefeater Gin	8,852	0.2%	Spirits	Food & Beverages
24	Chartreuse (liqueur)	8,722	0.3%	Spirits	Food & Beverages
25	Aperol Spritz	7,921	0.1%	Spirits	Food & Beverages
26	Beluga vodka	7,033	0.4%	Spirits	Food & Beverages
27	Baileys Irish Cream	6,978	0.1%	Spirits	Food & Beverages
28	Kraken Rum	6,825	0.2%	Spirits	Food & Beverages
29	Don Julio	6,635	0.1%	Spirits	Food & Beverages
30	Wild turkey	5,076	0.4%	Spirits	Food & Beverages
31	Aperol	5,066	0.1%	Spirits	Food & Beverages
32	Campari	4,632	0.1%	Spirits	Food & Beverages
33	Ardbeg distillery	4,544	0.4%	Spirits	Food & Beverages
34	Havana Club	4,501	0.2%	Spirits	Food & Beverages
35	Monkey Shoulder	4,369	0.2%	Spirits	Food & Beverages
36	Tito's Vodka	4,346	0.1%	Spirits	Food & Beverages
37	Bols (brand)	4,333	0.0%	Spirits	Food & Beverages
38	St. Germain (liqueur)	4,277	0.2%	Spirits	Food & Beverages
39	Bowmore distillery	3,871	1.1%	Spirits	Food & Beverages
40	Buffalo Trace Distillery	3,704	0.2%	Spirits	Food & Beverages
41	Captain Morgan	3,695	0.1%	Spirits	Food & Beverages
42	Lagavulin distillery	3,043	0.2%	Spirits	Food & Beverages
43	Cointreau	2,887	0.1%	Spirits	Food & Beverages
44	Finlandia (vodka)	2,756	0.1%	Spirits	Food & Beverages
45	Aberlour distillery	2,680	0.3%	Spirits	Food & Beverages
46	Umeshu	2,525	0.5%	Spirits	Food & Beverages
47	Edradour distillery	2,504	1.2%	Spirits	Food & Beverages
48	Gordon's Gin	2,467	0.1%	Spirits	Food & Beverages
49	Bruichladdich distillery	2,380	0.4%	Spirits	Food & Beverages
50	Cîroc	2,346	0.1%	Spirits	Food & Beverages