Rascasse Audience Intelligence

McCain Foods Target Market in Netherlands

A data profile of the people who buy, follow and care about McCain Foods in Netherlands — modelled from more than twelve digital signal sources. McCain Foods has an estimated audience of 7,982 people in Netherlands.

The average McCain Foods fan in Netherlands is 33.7 years old, balanced, and lives primarily in Zuid-Holland.

The audience is concentrated in Zuid-Holland, North Holland, North Brabant.

Category: Food & Beverages · Type: Brand · Subtype: Frozen foods

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the McCain Foods profile in Netherlands.

Audience size
8K
in Netherlands
Gender
54.8%♀
45.2% male
Age
33.7
average years
Country rank
#49145
Brand in Netherlands
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of McCain Foods

54.8% are female, 45.2% are male, average age 33.7.

Fig. 02

Gender split

54.8%
Female
45.2%
Male
Demographic split for McCain Foods audience in Netherlands
MetricValue
Female54.8%
Male45.2%
Average age33.7
Estimated audience size7,982
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the McCain Foods audience in Netherlands
Age bracketShare%
16-1937%
20-2919%
30-3917%
40-4917%
50+11%
Fig. 04

Worldwide distribution

1.1%

of the worldwide McCain Foods audience comes from Netherlands.

Worldwide audience distribution share by country for McCain Foods
CountryShare
United States25.7%
Canada25.3%
India13.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Netherlands average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the McCain Foods audience in Netherlands is strongest.

Fig. 05

Top regions by affinity

McCain Foods customers by region in Netherlands
#RegionReachAffinity×
01Zeeland<1K1.62×
02Flevoland<1K1.05×
03North Holland~1K1.01×
04Drenthe<1K1.00×
05Friesland<1K0.98×
06Groningen<1K0.97×
07North Brabant~1K0.95×
08Limburg<1K0.95×
09Overijssel<1K0.94×
10Gelderland<1K0.93×
11Utrecht<1K0.92×
12Zuid-Holland~2K0.84×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Netherlands who actively search for McCain Foods. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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