Popularity ranking · Netherlands

The 67 most popular Fashions in Netherlands

This curated ranking covers the 67 largest fashions in Netherlands, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. H&M, Primark and AliExpress lead the list with a combined estimated audience of 15M people. Across all 67 entries the average audience size is 488k, and the largest, H&M, reaches around 5.5M people in Netherlands. Audience size is the estimated number of unique people in Netherlands who actively engage with each fashion, derived from search demand signals. Rankings reflect search-behavior signals collected across Netherlands and are refreshed weekly.

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How to read this list

Rank

Position in the Top 67, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Netherlands who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Netherlands. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Netherlands, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Netherlands. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 ZARA MEN 44k 24.5 66.0% Fashion
27 Nordstrom 38k 37.0 73.4% Fashion
28 Solebox 36k 31.7 55.1% Fashion
29 Vente privee 36k 45.6 76.0% Fashion
30 OUTFITTERS 36k 31.8 62.6% Fashion
31 Pimkie 33k 37.0 77.1% Fashion
32 Talbots 30k 36.9 70.8% Fashion
33 Dolls Kill 20k 25.2 71.2% Fashion
34 Rent the Runway 12k 32.1 57.0% Fashion
35 NISSA 12k 34.0 74.2% Fashion
36 Souq 9.4k 34.5 50.5% Fashion
37 Lulus 9.1k 33.4 66.2% Fashion
38 Rue La La 8.6k 34.6 60.7% Fashion
39 Voo Store 6.4k 29.6 48.6% Fashion
40 BAUR 4.8k 43.7 72.0% Fashion
41 Next Fashion 4.5k 30.7 100.0% Fashion
42 Netshoes 4.3k 32.1 54.9% Fashion
43 Witt Weiden 3.1k 42.0 68.5% Fashion
44 Walbusch 2.9k 40.0 56.4% Fashion
45 Vente-privee.com 1.9k 42.8 85.7% Fashion
46 Noize 1.5k 30.3 100.0% Fashion
47 ASOS.com 1k 37.8 70.9% Fashion
48 Gap Inc. 905 37.7 74.8% Fashion
49 rapsodia 584 21.9 83.2% Fashion
50 Otto GmbH 493 38.7 51.1% Fashion

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular fashions compiled?

Rascasse aggregates anonymized search-behavior signals across Netherlands and ranks each fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fashion in Netherlands?

H&M currently leads with an estimated audience of 5.5M people in Netherlands.

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