Rascasse Audience Intelligence

Shopping audiences in Netherlands

The strongest Shopping audiences in Netherlands, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Shopping audiences ranked 21categories in Netherlands 2026data year
Section 01

Top Shopping audiences

The strongest Shopping audiences in Netherlands, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Shopping in Netherlands — full ranking

  1. Shopping9.3M
  2. Shopping and fashion8.9M
  3. Jumbo (supermarket)8.7M
  4. Online shopping8.6M
  5. Albert Heijn7.7M
  6. Lidl7.1M
  7. Kruidvat7.1M
  8. Aldi7M
  9. HEMA6.7M
  10. Hornbach6.6M
  11. H&M5.5M
  12. Bol.com5.2M
  13. Coolblue5M
  14. Primark4.7M
  15. AliExpress4.6M
  16. Plus (supermarket)4.6M
  17. Discount stores4.1M
  18. Temu3.6M
  19. Gift3.5M
  20. Supermarket3.4M
  21. Shopping malls3.4M
  22. Zara3.4M
  23. Sales promotion3.3M
  24. Discounts and allowances3.2M
  25. Primera3.2M
  26. Price3M
  27. C&A3M
  28. Drop shipping2.9M
  29. Coupons2.3M
  30. Subscription business model2.3M
  31. Zalando2.3M
  32. De Bijenkorf2.2M
  33. Black Friday (shopping)2.2M
  34. Decathlon2.1M
  35. Discounting2M
  36. Uniqlo1.9M
  37. JD Sports1.9M
  38. Omoda1.8M
  39. Department store1.7M
  40. Stradivarius1.6M
  41. TK Maxx1.6M
  42. Spar (retailer)1.5M
  43. Bonprix1.5M
  44. EBay1.5M
  45. Chain store1.4M
  46. Warehouse1.4M
  47. Deal of the day1.3M
  48. Media Markt1.3M
  49. Marktplaats.nl1.3M
  50. First-time buyer1.3M
Section 02

Other categories in Netherlands