A data profile of the people who buy, follow and care about C&A in Netherlands — modelled from more than twelve digital signal sources. C&A has an estimated audience of 3,022,394 people in Netherlands.
The average C&A fan in Netherlands is 43.8 years old, more female, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Brabant, North Holland.
Top brand affinities include Primark, Kruidvat, Rabobank, with strongest over-indexing on Primark (2.7× the country average).
Demographically, the C&A audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical C&A fan in Netherlands is more female, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Primark.
The key figures that characterise the C&A profile in Netherlands.
84.0% are female, 16.0% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 84.0% |
| Male | 16.0% |
| Average age | 43.8 |
| Estimated audience size | 3,022,394 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 27% | |
| 50+ | 27% |
Where the C&A audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Limburg | ~300K | 1.30× | |
| 02 | Flevoland | ~100K | 1.28× | |
| 03 | North Brabant | ~600K | 1.16× | |
| 04 | Zuid-Holland | ~800K | 1.15× | |
| 05 | Gelderland | ~400K | 1.03× | |
| 06 | Overijssel | ~200K | 1.00× | |
| 07 | North Holland | ~500K | 0.96× | |
| 08 | Friesland | ~100K | 0.92× | |
| 09 | Drenthe | ~80K | 0.87× | |
| 10 | Zeeland | ~60K | 0.87× | |
| 11 | Utrecht | ~200K | 0.82× | |
| 12 | Groningen | ~70K | 0.63× |
The strongest cross-interests of the C&A audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | WE Fashion | Fashion & Accessoires | 3.30× | ||
| 02 | MS Mode | Fashion & Accessoires | 3.24× | ||
| 03 | Bonprix | Shopping | 2.91× | ||
| 04 | Primark | Shopping | 2.70× | ||
| 05 | Etos | Health | 2.20× | ||
| 06 | Libelle | Pets & Animals | 2.17× | ||
| 07 | Kruidvat | Shopping | 2.08× | ||
| 08 | Rabobank | Business & Career | 1.97× | ||
| 09 | H&M | Shopping | 1.92× | ||
| 10 | Staatsloterij | Games | 1.91× | ||
| 11 | Lidl | Shopping | 1.87× | ||
| 12 | HEMA | Shopping | 1.58× | ||
| 13 | Bol.com | Shopping | 1.58× | ||
| 14 | IKEA | Home & Garden | 1.54× | ||
| 15 | AliExpress | Shopping | 1.54× | ||
| 16 | Pathé | Music & Radio | 1.54× | ||
| 17 | RTL 4 | Movies & TV | 1.52× | ||
| 18 | Jumbo (supermarket) | Shopping | 1.51× | ||
| 19 | postcode loterij | Games | 1.51× | ||
| 20 | transavia | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.45× | |
| Individualism | JOY | 1.13× | |
| Early Adopter Mentality | POWER | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.30× | |
| Healthy Lifestyle | BALANCE | 0.52× | |
| Design Affinity | PREMIUM | 0.57× |
C&A's target market in Netherlands covers an estimated 3,022,394 people, concentrated in Zuid-Holland and North Brabant.
84.0% of the C&A audience are female, 16.0% are male, with an average age of 43.8 years.
C&A fans show strongest brand affinity for Primark (2.7×), Kruidvat (2.08×), and Rabobank (1.97×) over the country average.
C&A fans in Netherlands are most concentrated in Zuid-Holland (reach ~800K), North Brabant (reach ~600K), and North Holland (reach ~500K). These three regions account for the largest share of the active audience.
Beyond C&A itself, the audience over-indexes on Kruidvat (2.08×), Rabobank (1.97×), Lidl (1.87×), and Etos (2.2×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for C&A. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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