Rascasse Audience Intelligence

C&A Target Market in Spain

A data profile of the people who buy, follow and care about C&A in Spain — modelled from more than twelve digital signal sources. C&A has an estimated audience of 2,131,329 people in Spain.

#8among Fashion in Spain#186among Brand in Spain#63in Shopping

The average C&A fan in Spain is 40.6 years old, more female, and lives primarily in Catalonia.

The audience is concentrated in Catalonia, Andalusia, Community of Madrid.

Top brand affinities include Primark, Stradivarius, Aldi, with strongest over-indexing on Primark (3.4× the country average).

Demographically, the C&A audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Price Sensitivity, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical C&A fan in Spain is more female, around 40.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Primark.

Category: Shopping · Type: Brand · Subtype: Fashion

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the C&A profile in Spain.

Audience size
2.1M
in Spain
Gender
73.1%♀
26.9% male
Age
40.6
average years
Country rank
#1883
Brand in Spain
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of C&A

73.1% are female, 26.9% are male, average age 40.6.

Fig. 02

Gender split

73.1%
Female
26.9%
Male
Demographic split for C&A audience in Spain
MetricValue
Female73.1%
Male26.9%
Average age40.6
Estimated audience size2,131,329
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the C&A audience in Spain
Age bracketShare%
16-1916%
20-2917%
30-3920%
40-4928%
50+19%
Fig. 04

Worldwide distribution

5.3%

of the worldwide C&A audience comes from Spain.

Worldwide audience distribution share by country for C&A
CountryShare
Germany21.9%
Brazil11.7%
Netherlands7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the C&A audience in Spain is strongest.

Fig. 05

Top regions by affinity

C&A customers by region in Spain
#RegionReachAffinity×
01Balearic Islands~200K2.53×
02Catalonia~600K1.45×
03Aragon~80K1.38×
04Castilla-La Mancha~100K1.33×
05Galicia~100K1.29×
06Community of Madrid~500K1.24×
07Comunidad Valenciana~300K1.15×
08Region of Murcia~80K1.10×
09Andalusia~500K1.06×
10Castile and León~90K0.93×
11Basque Autonomous Country~60K0.73×
12Canary Islands~70K0.65×
13Principality of Asturias~30K0.62×
14La Rioja~7K0.52×
15Extremadura~20K0.49×
16Navarre~10K0.48×
17Cantabria~10K0.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the C&A audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for C&A audience
#·InterestCategoryAffinity×
01PrimarkShopping3.40×
02CortefielFashion & Accessoires2.66×
03OyshoFashion & Accessoires2.45×
04Parfois (fashion accessories)Fashion & Accessoires2.41×
05StradivariusShopping2.40×
06HipercorShopping2.18×
07AldiShopping2.15×
08McDonald'sFood & Beverages2.05×
09Moda FemininaFashion & Accessoires2.05×
10H&MShopping2.02×
11GirlKids & Family1.81×
12LidlShopping1.73×
13Carrefour ExpressShopping1.73×
14MercadonaShopping1.67×
15Women's clothingFashion & Accessoires1.58×
16Culinary artArts & Culture1.58×
17IKEAHome & Garden1.57×
18DressesFashion & Accessoires1.56×
19Personal careHealth1.54×
20ShoesFashion & Accessoires1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the C&A audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by C&A audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.53×
CreativityOPEN1.30×
DIY MentalityTHRILL1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by C&A audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.54×
PatriotismCONSERVATISM0.55×
Career OrientationPOWER0.56×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is C&A's target market in Spain?

C&A's target market in Spain covers an estimated 2,131,329 people, concentrated in Catalonia and Andalusia.

02

What is the gender split and age of C&A customers?

73.1% of the C&A audience are female, 26.9% are male, with an average age of 40.6 years.

03

Which brands do C&A fans like most?

C&A fans show strongest brand affinity for Primark (3.4×), Stradivarius (2.4×), and Aldi (2.15×) over the country average.

04

Where do C&A fans live in Spain?

C&A fans in Spain are most concentrated in Catalonia (reach ~600K), Andalusia (reach ~500K), and Community of Madrid (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do C&A fans also like?

Beyond C&A itself, the audience over-indexes on Stradivarius (2.4×), Aldi (2.15×), Parfois (fashion accessories) (2.41×), and Shoes (1.52×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion audiences in Spain

See C&A audiences in other countries

How to read this data

Audience size is the estimated number of people in Spain who actively search for C&A. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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