Rascasse Audience Intelligence

Women's clothing Audience in Spain

A data profile of the people who buy, follow and care about Women's clothing in Spain — modelled from more than twelve digital signal sources. Women's clothing has an estimated audience of 13,404,741 people in Spain.

The average Women's clothing fan in Spain is 44.4 years old, more female, and lives primarily in Catalonia.

The audience is concentrated in Catalonia, Andalusia, Community of Madrid.

Category: Fashion & Accessoires · Type: Topic · Subtype: Lifestyle cluster

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Women's clothing profile in Spain.

Audience size
13.4M
in Spain
Gender
75.3%
24.7% male
Age
44.4
average years
Country rank
#99
Topic in Spain
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Women's clothing fans

75.3% are female, 24.7% are male, average age 44.4.

Fig. 02

Gender split

75.3%
Female
24.7%
Male
Demographic split for Women's clothing audience in Spain
MetricValue
Female75.3%
Male24.7%
Average age44.4
Estimated audience size13,404,741
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the Women's clothing audience in Spain
Age bracketShare%
16-199%
20-2915%
30-3920%
40-4927%
50+30%
Fig. 04

Worldwide distribution

2.7%

of the worldwide Women's clothing audience comes from Spain.

Worldwide audience distribution share by country for Women's clothing
CountryShare
United States14.9%
Japan7.7%
China5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Women's clothing audience in Spain is strongest.

Fig. 05

Top regions by affinity

Women's clothing fans by region: top regions in Spain
#RegionReachAffinity×
01Balearic Islands~500K1.37×
02Catalonia~3M1.28×
03La Rioja~100K1.15×
04Cantabria~200K1.02×
05Navarre~200K1.02×
06Comunidad Valenciana~1.5M0.99×
07Canary Islands~700K0.99×
08Principality of Asturias~300K0.99×
09Extremadura~300K0.99×
10Andalusia~2.5M0.96×
11Community of Madrid~2M0.96×
12Region of Murcia~400K0.96×
13Aragon~300K0.96×
14Castilla-La Mancha~500K0.94×
15Castile and León~500K0.93×
16Basque Autonomous Country~500K0.91×
17Galicia~600K0.90×
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Women's clothing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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