Moda Feminina Audience in Spain

Moda Feminina has an estimated audience of 6,832,388 people in Spain. 69.6% are female, 30.4% are male, average age 40.3. Top brand affinities: Lunch, Oysho, Deal of the day, Bershka, Livemusic.

Top brand affinities include Lunch, Oysho, Deal of the day, with strongest over-indexing on Lunch (5.79× the country average). Demographically, the Moda Feminina audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Design Affinity, DIY Mentality.

Category: Fashion & Accessoires · Type: Topic

Demographics of Moda Feminina fans

Demographic split for Moda Feminina audience in Spain
MetricValue
Female69.6%
Male30.4%
Average age40.3
Estimated audience size6,832,388

Audience persona

The typical Moda Feminina fan in Spain is more female, around 40.3 years old, with strong Design Affinity tendencies and a notable affinity for Lunch.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Moda Feminina audience
BrandAffinityCategory
Lunch5.79×Food & Beverages
Oysho4.52×Fashion & Accessoires
Deal of the day4.61×Shopping
Bershka3.63×Shopping
Livemusic3.62×Music & Radio
Sports bra7.72×Fashion & Accessoires
Pepe Jeans5.24×Fashion & Accessoires
Bikini2.88×Fashion & Accessoires
Wholesale3.67×Fashion & Accessoires
Flip-flops5.58×Fashion & Accessoires
Do it yourself (DIY)1.93×Home & Garden
Harry Potter1.71×Movies & TV
Hair conditioner3.62×Beauty & Wellness
Hoodie4.07×Fashion & Accessoires
Pajamas3.31×Fashion & Accessoires
Liam Neeson4.4×Movies & TV
Local food2.21×Food & Beverages
Boho-chic3.04×Fashion & Accessoires
Wedding Planners3.49×Kids & Family
Mascara3.72×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Moda Feminina audience
TraitClusterScore
Design AffinityPREMIUM1.53
DIY MentalityTHRILL1.49
Luxury OrientationPREMIUM1.42
CreativityOPEN1.28
LGBTQ+ IdentityOPEN1.16
Healthy LifestyleBALANCE1.1

Worldwide distribution

Worldwide audience distribution share by country for Moda Feminina
CountryShare
Brazil14.3%
United States12.1%
Spain8.4%

See Moda Feminina audiences in other countries

More Fashion & Accessoires audiences in Spain

How to read this data

Audience size is the estimated number of people in Spain who actively search for Moda Feminina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.