A data profile of the people who buy, follow and care about Moda Feminina in Spain — modelled from more than twelve digital signal sources. Moda Feminina has an estimated audience of 6,832,388 people in Spain.
Moda Feminina has an estimated audience of 6,832,388 people in Spain. 69.6% are female, 30.4% are male, average age 40.3. Top brand affinities: Oysho, Deal of the day, Boho-chic, Pajamas, Wholesale.
Top brand affinities include Oysho, Deal of the day, Boho-chic, with strongest over-indexing on Oysho (4.65× the country average).
Demographically, the Moda Feminina audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Design Affinity, Luxury Orientation.
The typical Moda Feminina fan in Spain is more female, around 40.3 years old, with strong Design Affinity tendencies and a notable affinity for Oysho.
The key figures that characterise the Moda Feminina profile in Spain.
69.6% are female, 30.4% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 69.6% |
| Male | 30.4% |
| Average age | 40.3 |
| Estimated audience size | 6,832,388 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 20% |
of the worldwide Moda Feminina audience comes from Spain.
| Country | Share |
|---|---|
| Brazil | 14.3% |
| United States | 12.1% |
| Spain | 8.4% |
The strongest cross-interests of the Moda Feminina audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sports bra | Fashion & Accessoires | 8.24× | ||
| 02 | Flip-flops | Fashion & Accessoires | 5.80× | ||
| 03 | Mascara | Beauty & Wellness | 5.10× | ||
| 04 | Boho-chic | Fashion & Accessoires | 5.08× | ||
| 05 | Pajamas | Fashion & Accessoires | 4.84× | ||
| 06 | Bohemian style | Fashion & Accessoires | 4.69× | ||
| 07 | Oysho | Fashion & Accessoires | 4.65× | ||
| 08 | Wholesale | Fashion & Accessoires | 4.60× | ||
| 09 | Deal of the day | Shopping | 4.45× | ||
| 10 | Backpack | Fashion & Accessoires | 4.29× | ||
| 11 | Wedding Planners | Kids & Family | 3.98× | ||
| 12 | Wine tasting | Food & Beverages | 2.80× | ||
| 13 | Bershka | Shopping | 2.73× | ||
| 14 | Local food | Food & Beverages | 2.42× | ||
| 15 | Anti-aging cream | Beauty & Wellness | 2.29× | ||
| 16 | Coches.net | Cars & Mobility | 2.04× | ||
| 17 | Renovation | Home & Garden | 1.89× | ||
| 18 | Beaches | Travel & Leisure | 1.73× | ||
| 19 | Home improvement | Home & Garden | 1.69× | ||
| 20 | Personal care | Health | 1.64× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.81× | |
| Luxury Orientation | PREMIUM | 1.63× | |
| Travelling | THRILL | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.25× | |
| Need for Security | CONSERVATISM | 0.45× | |
| Community Orientation | OPEN | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Moda Feminina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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