Coches.net Audience in Spain

Coches.net has an estimated audience of 9,719,883 people in Spain. 56.2% are female, 43.8% are male, average age 41.3. Top regions: Andalusia, Community of Madrid, Catalonia. Top brand affinities: Real Madrid C.F., Carlos Alcaraz, Spain, Telecinco, La Liga.

The average Coches.net fan in Spain is 41.3 years old, more female, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Community of Madrid, Catalonia. Top brand affinities include Real Madrid C.F., Carlos Alcaraz, Spain, with strongest over-indexing on Real Madrid C.F. (1.76× the country average). Demographically, the Coches.net audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Design Affinity, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Website / Newspaper / Magazine

Audience demographics of Coches.net

Demographic split for Coches.net audience in Spain
MetricValue
Female56.2%
Male43.8%
Average age41.3
Estimated audience size9,719,883

Audience persona

The typical Coches.net fan in Spain is more female, around 41.3 years old, with strong Design Affinity tendencies and a notable affinity for Real Madrid C.F..

Coches.net fans by region: top regions in Spain

Top regions ranked by reach for Coches.net in Spain
RegionReachAffinity
Andalusia~2M1.01×
Community of Madrid~1.5M0.98×
Catalonia~1M0.7×
Comunidad Valenciana~1M0.92×
Castilla-La Mancha~600K1.61×
Castile and León~600K1.45×
Galicia~500K1.13×
Basque Autonomous Country~400K0.98×
Region of Murcia~300K0.97×
Aragon~300K1.11×
Extremadura~300K1.31×
Principality of Asturias~200K1.09×
Canary Islands~200K0.43×
Balearic Islands~100K0.53×
Cantabria~100K1.01×
Navarre~100K0.89×
La Rioja~60K0.88×

Top brand affinities of Coches.net fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Coches.net audience
BrandAffinityCategory
Real Madrid C.F.1.76×Sports
Carlos Alcaraz1.56×Sports
Spain1.51×Travel & Leisure
Telecinco1.88×Movies & TV
La Liga1.56×Sports
Primark1.96×Shopping
Barcelona1.51×Travel & Leisure
El Corte Inglés1.68×Shopping
Antena 3 (Spain)1.78×Movies & TV
LaSexta1.99×Movies & TV
Deco1.93×Home & Garden
Italy1.88×Travel & Leisure
Moda Feminina2.04×Fashion & Accessoires
Catalan language2.01×Politics & Society
EBay2.02×Shopping
Aldi1.71×Shopping
Girl1.81×Kids & Family
Seville2.05×Travel & Leisure
idealista.com1.79×Home & Garden
Parent1.65×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Coches.net audience
TraitClusterScore
Design AffinityPREMIUM1.31
Need for SecurityCONSERVATISM1.28
TravellingTHRILL1.26
Luxury OrientationPREMIUM1.25
Early Adopter MentalityPOWER1.2
MindfulnessBALANCE1.19

Worldwide distribution

Worldwide audience distribution share by country for Coches.net
CountryShare
Spain89.1%
Germany2.8%
France2.5%

See Coches.net audiences in other countries

More Cars & Mobility audiences in Spain

Frequently asked questions

How many fans does Coches.net have in Spain?

Coches.net has an estimated audience of 9,719,883 people in Spain, concentrated in Andalusia and Community of Madrid.

What is the gender split and age of Coches.net fans?

56.2% of Coches.net fans are female, 43.8% are male, with an average age of 41.3 years.

Which brands do Coches.net fans like most?

Coches.net fans show strongest brand affinity for Real Madrid C.F. (1.76×), Carlos Alcaraz (1.56×), and Spain (1.51×) over the country average.

Where do Coches.net fans live in Spain?

Coches.net fans in Spain are most concentrated in Andalusia (reach ~2M), Community of Madrid (reach ~1.5M), and Catalonia (reach ~1M). These three regions account for the largest share of the active audience.

What other brands do Coches.net fans also like?

Beyond Coches.net itself, the audience over-indexes on Carlos Alcaraz (1.56×), Spain (1.51×), Telecinco (1.88×), and La Liga (1.56×) compared to the Spain average.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Coches.net. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.