Antena 3 (Spain) Audience in Spain
Antena 3 (Spain) has an estimated audience of 10,038,889 people in Spain. 62.2% are female, 37.8% are male, average age 44.8. Top brand affinities: Iberia (airline), WhatsApp, Aldi, El País, Mango.
Top brand affinities include Iberia (airline), WhatsApp, Aldi, with strongest over-indexing on Iberia (airline) (2.78× the country average). Demographically, the Antena 3 (Spain) audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Patriotism, Community Orientation.
Category: Movies & TV · Type: TV Channel
Audience demographics of Antena 3 (Spain)
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 44.8 |
| Estimated audience size | 10,038,889 |
Audience persona
The typical Antena 3 (Spain) fan in Spain is more female, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Iberia (airline).
Top brand affinities of Antena 3 (Spain) fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Iberia (airline) | 2.78× | Travel & Leisure |
| 2.76× | Internet & Social Media | |
| Aldi | 2.15× | Shopping |
| El País | 1.81× | News |
| Mango | 2.68× | Shopping |
| Distilled beverage | 2.25× | Food & Beverages |
| Coches.net | 1.78× | Cars & Mobility |
| Betfair | 2.94× | Games |
| Refrigerator | 2.59× | Home & Garden |
| Wikipedia | 2.04× | Internet & Social Media |
| MSN | 1.83× | News |
| Travel website | 2.15× | Travel & Leisure |
| Julio Iglesias | 1.58× | Music & Radio |
| Satire | 3.43× | Literature |
| Lunch | 2.22× | Food & Beverages |
| TripAdvisor | 1.85× | Travel & Leisure |
| Charity and causes | 2.06× | Business & Career |
| Hipercor | 1.79× | Shopping |
| Brico Dépôt | 1.72× | Shopping |
| Subscription business model | 1.74× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.56 |
| Community Orientation | OPEN | 1.52 |
| Convenience Orientation | PREMIUM | 1.38 |
| Need for Security | CONSERVATISM | 1.24 |
| Tradition | CONSERVATISM | 1.18 |
| Pet Ownership | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 77.5% |
| United States | 3.5% |
| Portugal | 3.5% |
See Antena 3 (Spain) audiences in other countries
- Antena 3 (Spain) — Germany
- Antena 3 (Spain) — United States
- Antena 3 (Spain) — United Kingdom
- Antena 3 (Spain) — France
- Antena 3 (Spain) — Italy
- Antena 3 (Spain) — Brazil
- Antena 3 (Spain) — Japan
- Antena 3 (Spain) — South Korea
- Antena 3 (Spain) — India
- Antena 3 (Spain) — Canada
- Antena 3 (Spain) — Mexico
More Movies & TV audiences in Spain
- DIRECTV Sports (16,794,450)
- Telecinco (11,543,895)
- Netflix (9,692,484)
- LaSexta (7,841,821)
- Movistar+ (7,649,663)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Antena 3 (Spain). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.