Antena 3 (Spain) Audience in Spain
Antena 3 (Spain) has an estimated audience of 10,038,889 people in Spain. 62.2% are female, 37.8% are male, average age 44.8. Top brand affinities: Singer-songwriter, Brico Dépôt, Lunch, Aldi, MSN.
Top brand affinities include Singer-songwriter, Brico Dépôt, Lunch, with strongest over-indexing on Singer-songwriter (7.96× the country average). Demographically, the Antena 3 (Spain) audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Community Orientation, Need for Security.
Category: Movies & TV · Type: TV Channel
Demographics of Antena 3 (Spain) fans
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 44.8 |
| Estimated audience size | 10,038,889 |
Audience persona
The typical Antena 3 (Spain) fan in Spain is more female, around 44.8 years old, with strong Community Orientation tendencies and a notable affinity for Singer-songwriter.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Singer-songwriter | 7.96× | Music & Radio |
| Brico Dépôt | 4.19× | Shopping |
| Lunch | 5.11× | Food & Beverages |
| Aldi | 3.31× | Shopping |
| MSN | 3.55× | News |
| Sports nutrition | 7.93× | Food & Beverages |
| Pepe Jeans | 5.55× | Fashion & Accessoires |
| TripAdvisor | 3.14× | Travel & Leisure |
| Iberia (airline) | 1.8× | Travel & Leisure |
| Oncology | 5.64× | Health |
| Maisons du Monde | 3.43× | Home & Garden |
| 1.61× | Internet & Social Media | |
| Coches.net | 1.84× | Cars & Mobility |
| Stradivarius | 1.96× | Shopping |
| El País | 1.55× | News |
| Movistar | 1.75× | Technology & Electronics |
| Julio Iglesias | 1.75× | Music & Radio |
| Conforama | 2.28× | Home & Garden |
| CAC 40 | 1.88× | Business & Career |
| Dentistry | 2.7× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.14 |
| Need for Security | CONSERVATISM | 1.08 |
| DIY Mentality | THRILL | 0.94 |
| Pet Ownership | JOY | 0.91 |
| Healthy Lifestyle | BALANCE | 0.9 |
| Convenience Orientation | PREMIUM | 0.9 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 77.5% |
| United States | 3.5% |
| Portugal | 3.5% |
See Antena 3 (Spain) audiences in other countries
- Antena 3 (Spain) — Germany
- Antena 3 (Spain) — United States
- Antena 3 (Spain) — United Kingdom
- Antena 3 (Spain) — France
- Antena 3 (Spain) — Italy
- Antena 3 (Spain) — Brazil
- Antena 3 (Spain) — Japan
- Antena 3 (Spain) — South Korea
- Antena 3 (Spain) — India
- Antena 3 (Spain) — Canada
- Antena 3 (Spain) — Mexico
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How to read this data
Audience size is the estimated number of people in Spain who actively search for Antena 3 (Spain). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.