A data profile of the people who buy, follow and care about Distilled beverage in Spain — modelled from more than twelve digital signal sources. Distilled beverage has an estimated audience of 6,492,907 people in Spain.
The average Distilled beverage fan in Spain is 44.5 years old, balanced, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include IBEX 35, Iberia (airline), La Caixa, with strongest over-indexing on IBEX 35 (3.21× the country average).
Demographically, the Distilled beverage audience skews balanced with an average age of 44.5, and over-indexes on personality traits such as Social Media Usage, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 4 regions tracked by Rascasse.
The typical Distilled beverage fan in Spain is balanced, around 44.5 years old, with strong Social Media Usage tendencies and a notable affinity for IBEX 35.
The key figures that characterise the Distilled beverage profile in Spain.
55.0% are female, 45.0% are male, average age 44.5.
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 44.5 |
| Estimated audience size | 6,492,907 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 31% |
of the worldwide Distilled beverage audience comes from Spain.
| Country | Share |
|---|---|
| United States | 22.6% |
| Japan | 6.6% |
| United Kingdom | 5.7% |
Where the Distilled beverage audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Comunidad Valenciana | ~800K | 1.05× | |
| 02 | Andalusia | ~1.5M | 0.99× | |
| 03 | Catalonia | ~1M | 0.98× | |
| 04 | Community of Madrid | ~1M | 0.98× |
The strongest cross-interests of the Distilled beverage audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | EDreams | Travel & Leisure | 3.75× | ||
| 02 | IBEX 35 | Business & Career | 3.21× | ||
| 03 | La Caixa | Business & Career | 3.12× | ||
| 04 | Movistar | Technology & Electronics | 2.98× | ||
| 05 | El Mundo Deportivo (newspaper) | News | 2.82× | ||
| 06 | Meat | Food & Beverages | 2.78× | ||
| 07 | Iberia (airline) | Travel & Leisure | 2.49× | ||
| 08 | Internet & Social Media | 2.45× | |||
| 09 | Music videos | Music & Radio | 2.45× | ||
| 10 | Android (operating system) | Technology & Electronics | 2.44× | ||
| 11 | Monarchy | Politics & Society | 2.35× | ||
| 12 | Video | Movies & TV | 2.34× | ||
| 13 | Science | Business & Career | 2.34× | ||
| 14 | Social network | Internet & Social Media | 2.32× | ||
| 15 | Hotels | Travel & Leisure | 2.31× | ||
| 16 | Current events | Arts & Culture | 2.26× | ||
| 17 | Leisure | Travel & Leisure | 2.23× | ||
| 18 | Child | Kids & Family | 2.11× | ||
| 19 | Magazines | Literature | 2.04× | ||
| 20 | Beverages | Food & Beverages | 2.03× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.61× | |
| Convenience Orientation | PREMIUM | 1.61× | |
| Price Sensitivity | PREMIUM | 1.47× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 0.66× | |
| Individualism | JOY | 0.68× | |
| Mindfulness | BALANCE | 0.81× |
Distilled beverage has an estimated audience of 6,492,907 people in Spain, concentrated in Andalusia and Catalonia.
55.0% of Distilled beverage fans are female, 45.0% are male, with an average age of 44.5 years.
Distilled beverage fans show strongest brand affinity for IBEX 35 (3.21×), Iberia (airline) (2.49×), and La Caixa (3.12×) over the country average.
Distilled beverage fans in Spain are most concentrated in Andalusia (reach ~1.5M), Catalonia (reach ~1M), and Community of Madrid (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Distilled beverage itself, the audience over-indexes on Iberia (airline) (2.49×), La Caixa (3.12×), El Mundo Deportivo (newspaper) (2.82×), and Social network (2.32×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Distilled beverage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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