Android (operating system) Audience in Spain

Android (operating system) has an estimated audience of 11,518,728 people in Spain. 54.7% are female, 45.3% are male, average age 45.0. Top regions: Andalusia, Catalonia, Community of Madrid. Top brand affinities: TikTok, Fashion show, Video hosting service, Snapchat, Vocational education.

The average Android (operating system) fan in Spain is 45.0 years old, balanced, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Catalonia, Community of Madrid. Top brand affinities include TikTok, Fashion show, Video hosting service, with strongest over-indexing on TikTok (1.51× the country average). Demographically, the Android (operating system) audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Social Media Usage, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Android (operating system) fans

Demographic split for Android (operating system) audience in Spain
MetricValue
Female54.7%
Male45.3%
Average age45.0
Estimated audience size11,518,728

Audience persona

The typical Android (operating system) fan in Spain is balanced, around 45.0 years old, with strong Social Media Usage tendencies and a notable affinity for TikTok.

Android (operating system) fans by region: top regions in Spain

Top regions ranked by reach for Android (operating system) in Spain
RegionReachAffinity
Andalusia~2.5M1.08×
Catalonia~2M1.06×
Community of Madrid~2M1.05×
Comunidad Valenciana~1.5M1.13×
Canary Islands~600K1.12×
Galicia~600K1.11×
Castilla-La Mancha~500K1.05×
Castile and León~500K0.93×
Basque Autonomous Country~500K1.06×
Region of Murcia~400K1.11×
Aragon~300K
Balearic Islands~300K0.88×
Principality of Asturias~300K0.96×
Extremadura~200K0.92×
Navarre~100K0.91×
Cantabria~100K0.84×
La Rioja~70K0.91×

Top brand affinities of Android (operating system) fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Android (operating system) audience
BrandAffinityCategory
TikTok1.51×Internet & Social Media
Fashion show1.83×Fashion & Accessoires
Video hosting service1.76×Technology & Electronics
Snapchat2.33×Internet & Social Media
Vocational education1.64×Business & Career
Movie theater1.71×Movies & TV
Dancehalls1.67×Music & Radio
Hair dryer1.68×Beauty & Wellness
Hairbrush1.8×Beauty & Wellness
Pride1.76×Politics & Society
Hair iron1.69×Beauty & Wellness
Makeup brush1.85×Beauty & Wellness
Ligue 11.7×Sports
Wedding Planners1.57×Kids & Family
C&A1.51×Shopping
Nigeria2.36×Travel & Leisure
Ariana Grande1.52×Music & Radio
Videography1.76×Internet & Social Media
Soap opera1.54×Movies & TV
Bollywood movies1.6×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Android (operating system) audience
TraitClusterScore
Social Media UsageJOY1.17
SpiritualityBALANCE1.07
TraditionCONSERVATISM1.03
MindfulnessBALANCE1.02
LGBTQ+ IdentityOPEN1.02
IndividualismJOY1.02

Worldwide distribution

Worldwide audience distribution share by country for Android (operating system)
CountryShare
United States18.3%
India6.1%
Brazil5.6%

See Android (operating system) audiences in other countries

More Technology & Electronics audiences in Spain

Frequently asked questions

How many fans does Android (operating system) have in Spain?

Android (operating system) has an estimated audience of 11,518,728 people in Spain, concentrated in Andalusia and Catalonia.

What is the gender split and age of Android (operating system) fans?

54.7% of Android (operating system) fans are female, 45.3% are male, with an average age of 45.0 years.

Which brands do Android (operating system) fans like most?

Android (operating system) fans show strongest brand affinity for TikTok (1.51×), Fashion show (1.83×), and Video hosting service (1.76×) over the country average.

Where do Android (operating system) fans live in Spain?

Android (operating system) fans in Spain are most concentrated in Andalusia (reach ~2.5M), Catalonia (reach ~2M), and Community of Madrid (reach ~2M). These three regions account for the largest share of the active audience.

What other brands do Android (operating system) fans also like?

Beyond Android (operating system) itself, the audience over-indexes on Fashion show (1.83×), Video hosting service (1.76×), Snapchat (2.33×), and Vocational education (1.64×) compared to the Spain average.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Android (operating system). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.