A data profile of the people who buy, follow and care about Video hosting service in Spain — modelled from more than twelve digital signal sources. Video hosting service has an estimated audience of 3,642,495 people in Spain.
The average Video hosting service fan in Spain is 43.4 years old, balanced, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include YouTube, Video, Televisions, with strongest over-indexing on YouTube (2.28× the country average).
Demographically, the Video hosting service audience skews balanced with an average age of 43.4, and over-indexes on personality traits such as Community Orientation, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 5 regions tracked by Rascasse.
The typical Video hosting service fan in Spain is balanced, around 43.4 years old, with strong Community Orientation tendencies and a notable affinity for YouTube.
The key figures that characterise the Video hosting service profile in Spain.
50.2% are female, 49.8% are male, average age 43.4.
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 43.4 |
| Estimated audience size | 3,642,495 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 16% | |
| 30-39 | 19% | |
| 40-49 | 25% | |
| 50+ | 29% |
of the worldwide Video hosting service audience comes from Spain.
| Country | Share |
|---|---|
| United States | 20.5% |
| India | 7.7% |
| United Kingdom | 3.8% |
Where the Video hosting service audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Region of Murcia | ~200K | 1.23× | |
| 02 | Comunidad Valenciana | ~400K | 0.97× | |
| 03 | Andalusia | ~700K | 0.94× | |
| 04 | Catalonia | ~600K | 0.93× | |
| 05 | Community of Madrid | ~600K | 0.93× |
The strongest cross-interests of the Video hosting service audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | YouTube | Movies & TV | 2.28× | ||
| 02 | Video | Movies & TV | 2.21× | ||
| 03 | Communication | Technology & Electronics | 2.12× | ||
| 04 | IBEX 35 | Business & Career | 2.11× | ||
| 05 | Humour | Literature | 2.06× | ||
| 06 | X | Internet & Social Media | 2.05× | ||
| 07 | Employment | Business & Career | 2.03× | ||
| 08 | Comedy movies | Movies & TV | 2.00× | ||
| 09 | Society | Politics & Society | 1.99× | ||
| 10 | Spanish language | Politics & Society | 1.94× | ||
| 11 | Televisions | Technology & Electronics | 1.91× | ||
| 12 | Hotels | Travel & Leisure | 1.86× | ||
| 13 | Footwear | Fashion & Accessoires | 1.85× | ||
| 14 | TV | Movies & TV | 1.84× | ||
| 15 | Mobile phones | Technology & Electronics | 1.82× | ||
| 16 | Software | Technology & Electronics | 1.80× | ||
| 17 | Magazines | Literature | 1.77× | ||
| 18 | Social network | Internet & Social Media | 1.72× | ||
| 19 | Shoes | Fashion & Accessoires | 1.66× | ||
| 20 | Internet & Social Media | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.54× | |
| Creativity | OPEN | 1.46× | |
| Need for Security | CONSERVATISM | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.76× | |
| Sports Activity | POWER | 0.95× | |
| Urban Lifestyle | OPEN | 0.96× |
Video hosting service has an estimated audience of 3,642,495 people in Spain, concentrated in Andalusia and Catalonia.
50.2% of Video hosting service fans are female, 49.8% are male, with an average age of 43.4 years.
Video hosting service fans show strongest brand affinity for YouTube (2.28×), Video (2.21×), and Televisions (1.91×) over the country average.
Video hosting service fans in Spain are most concentrated in Andalusia (reach ~700K), Catalonia (reach ~600K), and Community of Madrid (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Video hosting service itself, the audience over-indexes on Video (2.21×), Televisions (1.91×), Comedy movies (2×), and X (2.05×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Video hosting service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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