Magazines Audience in Spain
Magazines has an estimated audience of 16,387,061 people in Spain. 59.3% are female, 40.7% are male, average age 46.3. Top brand affinities: Livemusic, Julio Iglesias, Aldi, TripAdvisor, Movistar.
Top brand affinities include Livemusic, Julio Iglesias, Aldi, with strongest over-indexing on Livemusic (4.36× the country average). Demographically, the Magazines audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Indulgence, Pet Ownership.
Category: Literature · Type: Topic
Demographics of Magazines fans
| Metric | Value |
|---|---|
| Female | 59.3% |
| Male | 40.7% |
| Average age | 46.3 |
| Estimated audience size | 16,387,061 |
Audience persona
The typical Magazines fan in Spain is more female, around 46.3 years old, with strong Indulgence tendencies and a notable affinity for Livemusic.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Livemusic | 4.36× | Music & Radio |
| Julio Iglesias | 2.8× | Music & Radio |
| Aldi | 2.68× | Shopping |
| TripAdvisor | 3.28× | Travel & Leisure |
| Movistar | 2.31× | Technology & Electronics |
| MSN | 2.58× | News |
| Iberia (airline) | 1.8× | Travel & Leisure |
| Stradivarius | 2.3× | Shopping |
| CAC 40 | 2.56× | Business & Career |
| Hoodie | 4.42× | Fashion & Accessoires |
| Girona | 2.92× | Sports |
| Conforama | 2.82× | Home & Garden |
| Catering | 4.4× | Food & Beverages |
| Mapfre | 2.3× | Business & Career |
| 1.52× | Internet & Social Media | |
| Orange | 2.42× | Technology & Electronics |
| Brico Dépôt | 2.05× | Shopping |
| Logitravel | 2.92× | Travel & Leisure |
| Dentistry | 2.64× | Business & Career |
| Wikipedia | 1.82× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.5 |
| Pet Ownership | JOY | 1.34 |
| Patriotism | CONSERVATISM | 1.28 |
| LGBTQ+ Identity | OPEN | 1.2 |
| Community Orientation | OPEN | 1.16 |
| Luxury Orientation | PREMIUM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.9% |
| Italy | 4.9% |
| United Kingdom | 4.7% |
See Magazines audiences in other countries
More Literature audiences in Spain
- Entertainment (28,230,018)
- Food and drink (27,308,440)
- Sports (26,429,997)
- Business and industry (26,410,090)
- Arts and music (26,156,055)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Magazines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.