Magazines Audience in Canada

Demographics of Magazines fans

Audience persona

The typical Magazines fan in Canada is balanced, around 42.9 years old, with strong Indulgence tendencies and a notable affinity for Real property.

Top regions in Canada

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Magazines audiences in other countries

• Magazines — Germany
• Magazines — United States
• Magazines — United Kingdom
• Magazines — France
• Magazines — Italy
• Magazines — Spain
• Magazines — Brazil
• Magazines — Japan
• Magazines — South Korea
• Magazines — India
• Magazines — Mexico

More Literature audiences in Canada

• Entertainment (22,290,233)
• Business and industry (21,309,471)
• Food and drink (21,077,113)
• Arts and music (21,063,262)
• Sports (20,983,256)

Frequently asked questions

How many fans does Magazines have in Canada?

Magazines has an estimated audience of 11,507,480 people in Canada, concentrated in Quebec and Ontario.

What is the gender split and age of Magazines fans?

53.1% of Magazines fans are female, 46.9% are male, with an average age of 42.9 years.

Which brands do Magazines fans like most?

Magazines fans show strongest brand affinity for Real property (1.88×), Innovation (1.69×), and Non-alcoholic beverage (2.42×) over the country average.

Where do Magazines fans live in Canada?

Magazines fans in Canada are most concentrated in Quebec (reach 6,275,310), Ontario (reach 5,894,488), and British Columbia (reach 1,938,791). These three regions account for the largest share of the active audience.

What other brands do Magazines fans also like?

Beyond Magazines itself, the audience over-indexes on Innovation (1.69×), Non-alcoholic beverage (2.42×), Mineral water (2.42×), and Bored Panda (2.1×) compared to the Canada average.

How to read this data

Audience size is the estimated number of people in Canada who actively search for Magazines. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.