Rascasse Audience Intelligence

Android (operating system) Audience in United States

A data profile of the people who buy, follow and care about Android (operating system) in United States — modelled from more than twelve digital signal sources. Android (operating system) has an estimated audience of 82,209,201 people in United States.

#106among Topic in United States#11in Technology & Electronics

The average Android (operating system) fan in United States is 40.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Google Drive, YouTube Music, Spotify, with strongest over-indexing on Google Drive (2.25× the country average).

Demographically, the Android (operating system) audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Android (operating system) fan in United States is balanced, around 40.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Google Drive.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Android (operating system) profile in United States.

Audience size
82.2M
in United States
Gender
52.2%♀
47.8% male
Age
40.6
average years
Country rank
#132
Topic in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Android (operating system) fans

52.2% are female, 47.8% are male, average age 40.6.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Android (operating system) audience in United States
MetricValue
Female52.2%
Male47.8%
Average age40.6
Estimated audience size82,209,201
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Android (operating system) audience in United States
Age bracketShare%
16-1917%
20-2919%
30-3919%
40-4921%
50+24%
Fig. 04

Worldwide distribution

18.3%

of the worldwide Android (operating system) audience comes from United States.

Worldwide audience distribution share by country for Android (operating system)
CountryShare
United States18.3%
India6.1%
Brazil5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Android (operating system) audience in United States is strongest.

Fig. 05

Top regions by affinity

Android (operating system) fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~1.5M1.41×
02Alabama~1.5M1.36×
03Mississippi~900K1.32×
04Arkansas~800K1.22×
05Oklahoma~1M1.20×
06Kentucky~1M1.19×
07Georgia~3M1.16×
08South Carolina~1.5M1.14×
09Tennessee~2M1.13×
10Florida~6M1.12×
11North Carolina~3M1.12×
12Texas~8M1.11×
13Missouri~1.5M1.10×
14West Virginia~400K1.10×
15California~10M1.09×
16Indiana~1.5M1.09×
17Ohio~2.5M1.05×
18Kansas~700K1.05×
19Arizona~1.5M1.04×
20Virginia~2M1.03×
21Maryland~1.5M1.01×
22Oregon~900K1.01×
23Michigan~2M1.00×
24Washington~1.5M1.00×
25New York~4.5M0.99×
26Pennsylvania~2.5M0.99×
27Nevada~800K0.99×
28New Mexico~400K0.98×
29New Jersey~2M0.97×
30Illinois~2.5M0.96×
31Iowa~600K0.94×
32Delaware~200K0.93×
33Connecticut~800K0.91×
34Nebraska~400K0.91×
35Alaska~200K0.91×
36Utah~700K0.90×
37Wyoming~100K0.90×
38Wisconsin~1M0.88×
39South Dakota~200K0.88×
40North Dakota~100K0.88×
41Minnesota~1M0.87×
42New Hampshire~300K0.87×
43Massachusetts~1.5M0.86×
44Colorado~1M0.86×
45Idaho~400K0.86×
46Maine~300K0.86×
47Rhode Island~200K0.86×
48Hawaii~300K0.85×
49Montana~200K0.81×
50Washington, District of Columbia~200K0.74×
Fig. 06

Affinity by region

Affinity by region — Android (operating system), United States
0.74×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Android (operating system) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Android (operating system) audience
#·InterestCategoryAffinity×
01YouTube MusicInternet & Social Media2.82×
02Audible.comLiterature2.77×
03Khan AcademyBusiness & Career2.42×
04AudiobookLiterature2.27×
05Google DriveTechnology & Electronics2.25×
06World of WarcraftGames2.22×
07LA FitnessSports1.85×
08Underground hip hopMusic & Radio1.83×
09TwitchGames1.79×
10FortniteGames1.79×
11O'Reilly Auto PartsCars & Mobility1.75×
12New BalanceFashion & Accessoires1.68×
13Google DocsInternet & Social Media1.66×
14LivemusicMusic & Radio1.64×
15Mobile gameGames1.61×
16Papa John's PizzaFood & Beverages1.55×
17NikeFashion & Accessoires1.54×
18Alternative hip hopMusic & Radio1.54×
19SpotifyInternet & Social Media1.53×
20StreetwearFashion & Accessoires1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Android (operating system) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Android (operating system) audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.49×
Social Media UsageJOY1.29×
DIY MentalityTHRILL1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Android (operating system) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.80×
Community OrientationOPEN0.84×
Need for SecurityCONSERVATISM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Android (operating system) have in United States?

Android (operating system) has an estimated audience of 82,209,201 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Android (operating system) fans?

52.2% of Android (operating system) fans are female, 47.8% are male, with an average age of 40.6 years.

03

Which brands do Android (operating system) fans like most?

Android (operating system) fans show strongest brand affinity for Google Drive (2.25×), YouTube Music (2.82×), and Spotify (1.53×) over the country average.

04

Where do Android (operating system) fans live in United States?

Android (operating system) fans in United States are most concentrated in California (reach ~10M), Texas (reach ~8M), and Florida (reach ~6M). These three regions account for the largest share of the active audience.

05

What other brands do Android (operating system) fans also like?

Beyond Android (operating system) itself, the audience over-indexes on YouTube Music (2.82×), Spotify (1.53×), Google Docs (1.66×), and Mobile game (1.61×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Android (operating system) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Android (operating system). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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