Music Audience in United States

Music has an estimated audience of 181,108,961 people in United States. 51.7% are female, 48.3% are male, average age 38.5. Top regions: California, Texas, Florida.

The average Music fan in United States is 38.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Music fans

Demographic split for Music audience in United States
MetricValue
Female51.7%
Male48.3%
Average age38.5
Estimated audience size181,108,961

Music fans by region: top regions in United States

Top regions ranked by reach for Music in United States
RegionReachAffinity
California~19M0.94×
Texas~17M1.07×
Florida~15M1.2×
New York~9.5M0.95×
Pennsylvania~6M0.95×
Georgia~6M1.03×
Illinois~5.5M0.94×
North Carolina~5.5M1.01×
Ohio~5.5M0.97×
Virginia~5.5M1.2×
Michigan~4.5M0.98×
New Jersey~4M0.88×
Arizona~4M1.07×
Washington~4M1.08×
Tennessee~4M1.07×
Indiana~3.5M1.12×
Massachusetts~3M0.87×
Missouri~3M1.06×
South Carolina~3M1.09×
Maryland~3M0.9×
Alabama~2.5M1.08×
Louisiana~2.5M1.14×
Colorado~2.5M0.91×
Wisconsin~2.5M0.89×
Kentucky~2.5M1.03×
Minnesota~2.5M0.9×
Oklahoma~2M1.11×
Oregon~2M1.01×
Mississippi~2M1.49×
Arkansas~1.5M1.15×
Utah~1.5M1.01×
Nevada~1.5M0.92×
Connecticut~1.5M0.87×
Kansas~1.5M1.07×
Iowa~1.5M1×
West Virginia~1M1.28×
New Mexico~1M1.17×
Idaho~900K1.02×
Nebraska~900K0.96×
Hawaii~700K0.92×
New Hampshire~600K0.81×
Maine~600K0.88×
Washington, District of Columbia~600K1.02×
Montana~500K0.94×
Rhode Island~400K0.77×
Alaska~400K0.99×
South Dakota~400K0.91×
North Dakota~400K1.01×
Delaware~400K0.73×
Vermont~200K0.78×

Worldwide distribution

Worldwide audience distribution share by country for Music
CountryShare
United States23.2%
Japan7.1%
India5.8%

See Music audiences in other countries

More Field of study audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.