Rascasse Audience Intelligence

Livemusic Audience in United States

A data profile of the people who buy, follow and care about Livemusic in United States — modelled from more than twelve digital signal sources. Livemusic has an estimated audience of 34,611,633 people in United States.

#518among Topic in United States#44in Music & Radio

The average Livemusic fan in United States is 33.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include LA Fitness, YouTube Music, Expensive Taste, with strongest over-indexing on LA Fitness (7.74× the country average).

Demographically, the Livemusic audience skews balanced with an average age of 33.5, and over-indexes on personality traits such as Indulgence, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Livemusic fan in United States is balanced, around 33.5 years old, with strong Indulgence tendencies and a notable affinity for LA Fitness.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Livemusic profile in United States.

Audience size
34.6M
in United States
Gender
47.6%♀
52.4% male
Age
33.5
average years
Country rank
#735
Topic in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Livemusic fans

47.6% are female, 52.4% are male, average age 33.5.

Fig. 02

Gender split

47.6%
Female
52.4%
Male
Demographic split for Livemusic audience in United States
MetricValue
Female47.6%
Male52.4%
Average age33.5
Estimated audience size34,611,633
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the Livemusic audience in United States
Age bracketShare%
16-1936%
20-2921%
30-3916%
40-4914%
50+12%
Fig. 04

Worldwide distribution

22.4%

of the worldwide Livemusic audience comes from United States.

Worldwide audience distribution share by country for Livemusic
CountryShare
United States22.4%
Japan8.6%
China6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Livemusic audience in United States is strongest.

Fig. 05

Top regions by affinity

Livemusic fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~300K4.38×
02Hawaii~300K1.73×
03Washington, District of Columbia~200K1.72×
04Tennessee~1M1.64×
05Colorado~900K1.57×
06New York~3M1.46×
07Washington~1M1.45×
08Minnesota~700K1.43×
09Oregon~600K1.40×
10Massachusetts~900K1.25×
11Florida~3M1.19×
12Illinois~1.5M1.18×
13Texas~3.5M1.17×
14Louisiana~500K1.15×
15California~4.5M1.12×
16Rhode Island~100K1.08×
17New Hampshire~100K1.06×
18Connecticut~400K1.04×
19Montana~100K1.03×
20Maine~100K1.02×
21Virginia~800K0.98×
22Arizona~700K0.98×
23Wisconsin~500K0.97×
24North Carolina~1M0.93×
25Maryland~500K0.90×
26South Carolina~500K0.89×
27Georgia~900K0.86×
28Missouri~500K0.85×
29New Jersey~700K0.83×
30Nevada~300K0.83×
31Delaware~80K0.81×
32Michigan~700K0.80×
33Pennsylvania~900K0.79×
34New Mexico~100K0.79×
35Kansas~200K0.75×
36Alabama~300K0.72×
37Idaho~100K0.71×
38Iowa~200K0.70×
39Ohio~700K0.69×
40Alaska~50K0.69×
41Indiana~400K0.68×
42Utah~200K0.68×
43South Dakota~50K0.68×
44North Dakota~50K0.67×
45Kentucky~300K0.65×
46Arkansas~200K0.65×
47Oklahoma~200K0.64×
48West Virginia~100K0.62×
49Nebraska~100K0.58×
50Mississippi~200K0.57×
Fig. 06

Affinity by region

Affinity by region — Livemusic, United States
0.57×1.00×4.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Livemusic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Livemusic audience
#·InterestCategoryAffinity×
01Business EnglishBusiness & Career15.21×
02Language schoolKids & Family12.21×
03International educationBusiness & Career10.30×
04Foreign languageBusiness & Career9.33×
05LA FitnessSports7.74×
06Expensive TasteBusiness & Career7.74×
07Home RenovationsHome & Garden7.07×
08YouTube MusicInternet & Social Media6.04×
09Mortgage calculatorHome & Garden5.42×
10Plant-based dietHealth4.79×
11QuikTripShopping3.43×
12Music festivalsMusic & Radio2.56×
13NovelLiterature2.54×
14Dollar TreeShopping2.38×
15SpotifyInternet & Social Media1.99×
16ConcertsMusic & Radio1.93×
17Dollar GeneralShopping1.93×
18ChaserMusic & Radio1.91×
19Classical musicMusic & Radio1.89×
20FIFA World CupSports1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Livemusic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Livemusic audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.10×
Luxury OrientationPREMIUM1.76×
Early Adopter MentalityPOWER1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Livemusic audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.56×
PatriotismCONSERVATISM0.58×
SpiritualityBALANCE0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Livemusic have in United States?

Livemusic has an estimated audience of 34,611,633 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Livemusic fans?

47.6% of Livemusic fans are female, 52.4% are male, with an average age of 33.5 years.

03

Which brands do Livemusic fans like most?

Livemusic fans show strongest brand affinity for LA Fitness (7.74×), YouTube Music (6.04×), and Expensive Taste (7.74×) over the country average.

04

Where do Livemusic fans live in United States?

Livemusic fans in United States are most concentrated in California (reach ~4.5M), Texas (reach ~3.5M), and New York (reach ~3M). These three regions account for the largest share of the active audience.

05

What other brands do Livemusic fans also like?

Beyond Livemusic itself, the audience over-indexes on YouTube Music (6.04×), Expensive Taste (7.74×), Home Renovations (7.07×), and Mortgage calculator (5.42×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See Livemusic audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Livemusic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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