Foreign language Audience in United States

Foreign language has an estimated audience of 3,464,635 people in United States. 54.2% are female, 45.8% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Language school, Livemusic, Financial Times, Autism Awareness, Diabetes mellitus awareness.

The average Foreign language fan in United States is 35.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Language school, Livemusic, Financial Times, with strongest over-indexing on Language school (160.26× the country average). Demographically, the Foreign language audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Foreign language fans

Demographic split for Foreign language audience in United States
MetricValue
Female54.2%
Male45.8%
Average age35.7
Estimated audience size3,464,635

Audience persona

The typical Foreign language fan in United States is balanced, around 35.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Language school.

Top regions in United States

Top regions ranked by reach for Foreign language in United States
RegionReachAffinity
California483,1061.27×
Texas356,6721.2×
Florida273,0111.16×
New York198,2491.02×
Georgia143,1201.34×
Illinois121,4161.05×
North Carolina114,1821.1×
Virginia106,2521.26×
Ohio101,8380.95×
Pennsylvania97,2220.83×
Tennessee83,9951.21×
Michigan82,7920.91×
Washington81,7261.18×
Missouri78,1001.4×
Arizona73,9121.04×
New Jersey66,5540.76×
Indiana65,3691.03×
Maryland65,1761.09×
Massachusetts61,4290.9×
South Carolina60,1941.15×
Alabama53,6961.11×
Wisconsin47,0580.9×
Colorado45,3300.83×
Kentucky45,2011.04×
Louisiana42,7300.96×
Oklahoma37,5780.98×
Minnesota35,5380.72×
Kansas35,4241.3×
Mississippi35,2431.23×
Oregon34,4690.87×
Nevada31,2120.93×
Connecticut26,1030.75×
Utah25,9570.84×
Arkansas25,6170.9×
Iowa25,5120.89×
West Virginia15,8700.98×
Nebraska15,4720.89×
Idaho14,6550.84×
Hawaii13,9990.94×
Washington, District of Columbia13,6071.31×
New Mexico12,7370.73×
New Hampshire9,8070.72×
Delaware8,9520.94×
Maine8,9380.72×
Rhode Island8,4180.76×
Alaska7,9181.07×
North Dakota7,7401.09×
Montana7,4780.78×
South Dakota6,8130.85×
Wyoming6,4191.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Foreign language audience
BrandAffinityCategory
Language school160.26×Kids & Family
Livemusic22.8×Music & Radio
Financial Times43.09×News
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Language education16.93×Business & Career
Google News7.26×News
Income tax13.19×Business & Career
Planet Fitness4×Sports
The Washington Post6.13×News
Diaper bag5.65×Kids & Family
Charles, Prince of Wales18.87×Politics & Society
Duolingo6.56×Business & Career
Student exchange program12.63×Business & Career
Metaphysics3.59×Business & Career
Clarinet5.82×Music & Radio
High school3.43×Business & Career
WhatsApp3.52×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Foreign language audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.48
Design AffinityPREMIUM1.5
Social Media UsageJOY1.46
MindfulnessBALANCE1.45
Pet OwnershipJOY1.42
Luxury OrientationPREMIUM1.4

Worldwide distribution

Worldwide audience distribution share by country for Foreign language
CountryShare
Japan15.8%
China6.2%
United States5.8%

See Foreign language audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Foreign language have in United States?

Foreign language has an estimated audience of 3,464,635 people in United States, concentrated in California and Texas.

What is the gender split and age of Foreign language fans?

54.2% of Foreign language fans are female, 45.8% are male, with an average age of 35.7 years.

Which brands do Foreign language fans like most?

Foreign language fans show strongest brand affinity for Language school (160.26×), Livemusic (22.8×), and Financial Times (43.09×) over the country average.

Where do Foreign language fans live in United States?

Foreign language fans in United States are most concentrated in California (reach 483,106), Texas (reach 356,672), and Florida (reach 273,011). These three regions account for the largest share of the active audience.

What other brands do Foreign language fans also like?

Beyond Foreign language itself, the audience over-indexes on Livemusic (22.8×), Financial Times (43.09×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Foreign language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.