Rascasse Audience Intelligence

Foreign language Audience in United States

A data profile of the people who buy, follow and care about Foreign language in United States — modelled from more than twelve digital signal sources. Foreign language has an estimated audience of 3,464,635 people in United States.

#4695among Topic in United States#778in Business & Career

The average Foreign language fan in United States is 35.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Language school, Google News, Language education, with strongest over-indexing on Language school (139.63× the country average).

Demographically, the Foreign language audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as Convenience Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Foreign language fan in United States is balanced, around 35.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Language school.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Foreign language profile in United States.

Audience size
3.5M
in United States
Gender
54.2%♀
45.8% male
Age
35.7
average years
Country rank
#9112
Topic in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Foreign language fans

54.2% are female, 45.8% are male, average age 35.7.

Fig. 02

Gender split

54.2%
Female
45.8%
Male
Demographic split for Foreign language audience in United States
MetricValue
Female54.2%
Male45.8%
Average age35.7
Estimated audience size3,464,635
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Foreign language audience in United States
Age bracketShare%
16-1927%
20-2923%
30-3920%
40-4917%
50+13%
Fig. 04

Worldwide distribution

5.8%

of the worldwide Foreign language audience comes from United States.

Worldwide audience distribution share by country for Foreign language
CountryShare
Japan15.8%
China6.2%
United States5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Foreign language audience in United States is strongest.

Fig. 05

Top regions by affinity

Foreign language fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~100K1.29×
02California~500K1.22×
03Missouri~70K1.21×
04Mississippi~30K1.18×
05Texas~300K1.17×
06Virginia~100K1.15×
07South Carolina~60K1.12×
08Florida~300K1.11×
09Tennessee~80K1.11×
10Kansas~30K1.11×
11Washington, District of Columbia~10K1.10×
12Washington~80K1.09×
13Wisconsin~60K1.09×
14Louisiana~50K1.09×
15North Carolina~100K1.06×
16Oklahoma~40K1.06×
17Maryland~60K1.05×
18Alabama~50K1.05×
19Arkansas~30K1.05×
20Indiana~70K1.04×
21Ohio~100K1.02×
22Arizona~70K1.02×
23Alaska~8K1.02×
24North Dakota~7K1.02×
25Illinois~100K1.01×
26Kentucky~40K1.01×
27Nebraska~20K1.01×
28West Virginia~20K1.01×
29Vermont~6K1.01×
30Delaware~10K1.00×
31New Mexico~20K0.99×
32Hawaii~10K0.99×
33Montana~9K0.99×
34South Dakota~8K0.99×
35New York~200K0.98×
36Iowa~30K0.98×
37Rhode Island~10K0.98×
38Michigan~90K0.97×
39Nevada~30K0.97×
40Idaho~20K0.97×
41Maine~10K0.97×
42Utah~30K0.96×
43New Hampshire~10K0.96×
44Oregon~40K0.95×
45Massachusetts~60K0.93×
46Pennsylvania~100K0.92×
47Connecticut~30K0.92×
48Colorado~50K0.91×
49Minnesota~40K0.88×
50New Jersey~70K0.85×
Fig. 06

Affinity by region

Affinity by region — Foreign language, United States
0.85×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Foreign language audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Foreign language audience
#·InterestCategoryAffinity×
01Language schoolKids & Family139.63×
02Language educationBusiness & Career22.87×
03College applicationBusiness & Career20.98×
04International educationBusiness & Career15.21×
05Google NewsNews12.61×
06Student exchange programBusiness & Career12.10×
07LivemusicMusic & Radio9.33×
08The Washington PostNews8.50×
09DuolingoBusiness & Career8.16×
10Sustainable energyHome & Garden4.80×
11Renewable energyBusiness & Career3.99×
12FedExBusiness & Career3.33×
13IKEAHome & Garden2.99×
14Discount storesShopping2.99×
15Mortgage loansBusiness & Career2.85×
16AirbnbTravel & Leisure2.65×
17Shopping mallsShopping2.51×
18PinterestInternet & Social Media2.46×
19Planet FitnessSports2.38×
20Android (operating system)Technology & Electronics2.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Foreign language audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Foreign language audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.84×
SustainabilityBALANCE1.82×
Family OrientationCONSERVATISM1.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Foreign language audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.86×
DIY MentalityTHRILL0.88×
Healthy LifestyleBALANCE1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Foreign language have in United States?

Foreign language has an estimated audience of 3,464,635 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Foreign language fans?

54.2% of Foreign language fans are female, 45.8% are male, with an average age of 35.7 years.

03

Which brands do Foreign language fans like most?

Foreign language fans show strongest brand affinity for Language school (139.63×), Google News (12.61×), and Language education (22.87×) over the country average.

04

Where do Foreign language fans live in United States?

Foreign language fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Foreign language fans also like?

Beyond Foreign language itself, the audience over-indexes on Google News (12.61×), Language education (22.87×), Livemusic (9.33×), and The Washington Post (8.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Foreign language audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Foreign language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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