Renewable energy Audience in United States

Renewable energy logo

Renewable energy has an estimated audience of 24,727,661 people in United States. 49.0% are female, 51.0% are male, average age 38.1. Top regions: California, Texas, New York. Top brand affinities: Alternative energy, Photovoltaic system, DuckDuckGo, Government, Sustainable energy.

The average Renewable energy fan in United States is 38.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Alternative energy, Photovoltaic system, DuckDuckGo, with strongest over-indexing on Alternative energy (31.58× the country average). Demographically, the Renewable energy audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Sustainability, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Renewable energy fans

Demographic split for Renewable energy audience in United States
MetricValue
Female49.0%
Male51.0%
Average age38.1
Estimated audience size24,727,661

Audience persona

The typical Renewable energy fan in United States is balanced, around 38.1 years old, with strong Sustainability tendencies and a notable affinity for Alternative energy.

Top regions in United States

Top regions ranked by reach for Renewable energy in United States
RegionReachAffinity
California3,350,1021.23×
Texas2,517,0901.18×
New York1,876,8021.36×
Florida1,651,3510.99×
Georgia864,4441.13×
North Carolina815,3911.1×
Illinois815,0700.99×
Virginia805,6851.34×
Pennsylvania764,7460.92×
Ohio658,2140.86×
Massachusetts642,5581.32×
Washington594,0851.2×
Michigan592,4050.92×
Indiana588,6301.3×
New Jersey577,7600.92×
Arizona489,0860.97×
Colorado478,0891.23×
Maryland468,2181.1×
Tennessee394,8960.8×
Missouri369,9600.93×
Wisconsin360,7130.97×
Minnesota344,9700.97×
South Carolina319,9230.86×
Oregon311,3871.1×
Louisiana293,8370.92×
Connecticut267,4651.08×
Oklahoma231,3150.84×
Kentucky229,2410.74×
Alabama214,1900.62×
Nevada213,9650.89×
Utah206,3520.93×
Mississippi197,3570.97×
Iowa183,3010.9×
Kansas166,8160.86×
Washington, District of Columbia147,4751.98×
Arkansas144,7290.71×
Hawaii139,6581.31×
New Mexico137,5551.11×
Idaho107,1630.86×
New Hampshire98,1511.01×
Nebraska93,6310.76×
West Virginia88,3800.77×
Maine86,1640.97×
Rhode Island77,6560.99×
North Dakota55,8991.1×
Alaska53,6851.01×
Delaware53,6630.79×
Montana48,1360.7×
South Dakota46,8520.82×
Vermont40,2940.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Renewable energy audience
BrandAffinityCategory
Alternative energy31.58×Home & Garden
Photovoltaic system19.99×Home & Garden
DuckDuckGo13.12×Internet & Social Media
Government12.16×Politics & Society
Sustainable energy9.33×Home & Garden
Poultry farming10.09×Politics & Society
Gateway Pundit10.75×News
Wildlife trade11.99×Politics & Society
Menards5.44×Home & Garden
Retirement age12.01×Business & Career
Google Docs4.21×Internet & Social Media
Effects of global warming19.96×Politics & Society
Gmail4.16×Internet & Social Media
Anthony Edwards7.2×Movies & TV
Investment strategy8.26×Business & Career
Family caregivers11.62×Kids & Family
Tesla Supercharger6.72×Cars & Mobility
Jane Goodall10.82×Pets & Animals
Jingoism7.17×Politics & Society
Environmentalist20.15×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Renewable energy audience
TraitClusterScore
SustainabilityBALANCE2.78
Risk AppetiteTHRILL2.25
Luxury OrientationPREMIUM1.87
IndividualismJOY1.48
Quality AwarenessPREMIUM1.41
Convenience OrientationPREMIUM1.35

Worldwide distribution

Worldwide audience distribution share by country for Renewable energy
CountryShare
United States19.2%
Germany7.4%
Italy6.9%

See Renewable energy audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Renewable energy have in United States?

Renewable energy has an estimated audience of 24,727,661 people in United States, concentrated in California and Texas.

What is the gender split and age of Renewable energy fans?

49.0% of Renewable energy fans are female, 51.0% are male, with an average age of 38.1 years.

Which brands do Renewable energy fans like most?

Renewable energy fans show strongest brand affinity for Alternative energy (31.58×), Photovoltaic system (19.99×), and DuckDuckGo (13.12×) over the country average.

Where do Renewable energy fans live in United States?

Renewable energy fans in United States are most concentrated in California (reach 3,350,102), Texas (reach 2,517,090), and New York (reach 1,876,802). These three regions account for the largest share of the active audience.

What other brands do Renewable energy fans also like?

Beyond Renewable energy itself, the audience over-indexes on Photovoltaic system (19.99×), DuckDuckGo (13.12×), Government (12.16×), and Sustainable energy (9.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Renewable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.