A data profile of the people who buy, follow and care about Renewable energy in Spain — modelled from more than twelve digital signal sources. Renewable energy has an estimated audience of 4,596,330 people in Spain.
The average Renewable energy fan in Spain is 46.5 years old, more male, and lives primarily in Community of Madrid.
The audience is concentrated in Community of Madrid, Catalonia, Andalusia.
Top brand affinities include Solar power, Iberdrola, Sustainable energy, with strongest over-indexing on Solar power (32.36× the country average).
Demographically, the Renewable energy audience skews more male with an average age of 46.5, and over-indexes on personality traits such as Sustainability, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Renewable energy fan in Spain is more male, around 46.5 years old, with strong Sustainability tendencies and a notable affinity for Solar power.
The key figures that characterise the Renewable energy profile in Spain.
44.9% are female, 55.1% are male, average age 46.5.
| Metric | Value |
|---|---|
| Female | 44.9% |
| Male | 55.1% |
| Average age | 46.5 |
| Estimated audience size | 4,596,330 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 11% | |
| 30-39 | 15% | |
| 40-49 | 24% | |
| 50+ | 40% |
of the worldwide Renewable energy audience comes from Spain.
| Country | Share |
|---|---|
| United States | 19.2% |
| Germany | 7.4% |
| Italy | 6.9% |
Where the Renewable energy audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Community of Madrid | ~1M | 1.60× | |
| 02 | Navarre | ~70K | 1.14× | |
| 03 | Extremadura | ~100K | 1.09× | |
| 04 | Aragon | ~100K | 1.07× | |
| 05 | Catalonia | ~800K | 1.01× | |
| 06 | La Rioja | ~30K | 1.01× | |
| 07 | Castilla-La Mancha | ~200K | 0.98× | |
| 08 | Cantabria | ~60K | 0.98× | |
| 09 | Castile and León | ~200K | 0.97× | |
| 10 | Principality of Asturias | ~100K | 0.97× | |
| 11 | Region of Murcia | ~200K | 0.95× | |
| 12 | Comunidad Valenciana | ~500K | 0.94× | |
| 13 | Andalusia | ~800K | 0.93× | |
| 14 | Basque Autonomous Country | ~200K | 0.93× | |
| 15 | Canary Islands | ~200K | 0.90× | |
| 16 | Balearic Islands | ~100K | 0.89× | |
| 17 | Galicia | ~200K | 0.88× |
The strongest cross-interests of the Renewable energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar power | Home & Garden | 32.36× | ||
| 02 | Hydroelectricity | Home & Garden | 27.33× | ||
| 03 | Photovoltaics | Home & Garden | 18.35× | ||
| 04 | Photovoltaic system | Home & Garden | 16.89× | ||
| 05 | Solar cell | Home & Garden | 16.40× | ||
| 06 | Solar panel | Home & Garden | 15.41× | ||
| 07 | Iberdrola | Home & Garden | 14.96× | ||
| 08 | Sustainable energy | Home & Garden | 14.96× | ||
| 09 | Octopus Energy | Home & Garden | 14.96× | ||
| 10 | Security alarm | Home & Garden | 14.10× | ||
| 11 | Electric power distribution | Home & Garden | 14.02× | ||
| 12 | Sustainable agriculture | Home & Garden | 12.28× | ||
| 13 | Alternative energy | Home & Garden | 12.05× | ||
| 14 | Efficient energy use | Technology & Electronics | 11.60× | ||
| 15 | Road | Travel & Leisure | 5.19× | ||
| 16 | Gmail | Internet & Social Media | 3.90× | ||
| 17 | Bankinter | Business & Career | 3.66× | ||
| 18 | IBEX 35 | Business & Career | 3.53× | ||
| 19 | Loterías y Apuestas del Estado | Games | 3.31× | ||
| 20 | BBVA | Business & Career | 2.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 4.13× | |
| Community Orientation | OPEN | 2.45× | |
| Need for Security | CONSERVATISM | 2.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.55× | |
| Creativity | OPEN | 0.87× | |
| Risk Appetite | THRILL | 0.91× |
Renewable energy has an estimated audience of 4,596,330 people in Spain, concentrated in Community of Madrid and Catalonia.
44.9% of Renewable energy fans are female, 55.1% are male, with an average age of 46.5 years.
Renewable energy fans show strongest brand affinity for Solar power (32.36×), Iberdrola (14.96×), and Sustainable energy (14.96×) over the country average.
Renewable energy fans in Spain are most concentrated in Community of Madrid (reach ~1M), Catalonia (reach ~800K), and Andalusia (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Renewable energy itself, the audience over-indexes on Iberdrola (14.96×), Sustainable energy (14.96×), Photovoltaics (18.35×), and Solar panel (15.41×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Renewable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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