A data profile of the people who buy, follow and care about Effects of global warming in United States — modelled from more than twelve digital signal sources. Effects of global warming has an estimated audience of 2,484,203 people in United States.
The average Effects of global warming fan in United States is 38.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Sustainable energy, Renewable energy, International education, with strongest over-indexing on Sustainable energy (38.07× the country average).
Demographically, the Effects of global warming audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Sustainability, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Effects of global warming fan in United States is more female, around 38.3 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.
The key figures that characterise the Effects of global warming profile in United States.
56.3% are female, 43.7% are male, average age 38.3.
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 38.3 |
| Estimated audience size | 2,484,203 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 16% | |
| 30-39 | 13% | |
| 40-49 | 15% | |
| 50+ | 27% |
of the worldwide Effects of global warming audience comes from United States.
| Country | Share |
|---|---|
| United States | 39.7% |
| United Kingdom | 7.8% |
| Germany | 7.6% |
Where the Effects of global warming audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~100K | 1.41× | |
| 02 | North Carolina | ~100K | 1.32× | |
| 03 | New York | ~200K | 1.21× | |
| 04 | Hawaii | ~10K | 1.20× | |
| 05 | California | ~300K | 1.13× | |
| 06 | Illinois | ~90K | 1.12× | |
| 07 | Maryland | ~50K | 1.12× | |
| 08 | Virginia | ~70K | 1.09× | |
| 09 | New Mexico | ~10K | 1.09× | |
| 10 | Florida | ~200K | 1.08× | |
| 11 | New Jersey | ~70K | 1.08× | |
| 12 | West Virginia | ~10K | 1.08× | |
| 13 | Alaska | ~6K | 1.07× | |
| 14 | Texas | ~200K | 1.06× | |
| 15 | Nebraska | ~10K | 1.06× | |
| 16 | Vermont | ~5K | 1.04× | |
| 17 | North Dakota | ~5K | 1.03× | |
| 18 | Louisiana | ~30K | 1.02× | |
| 19 | Kentucky | ~30K | 1.02× | |
| 20 | Mississippi | ~20K | 1.02× | |
| 21 | Washington | ~50K | 1.01× | |
| 22 | South Dakota | ~6K | 1.01× | |
| 23 | Arizona | ~50K | 1.00× | |
| 24 | Indiana | ~50K | 0.99× | |
| 25 | Iowa | ~20K | 0.99× | |
| 26 | Kansas | ~20K | 0.99× | |
| 27 | Michigan | ~60K | 0.98× | |
| 28 | Massachusetts | ~50K | 0.98× | |
| 29 | Oklahoma | ~30K | 0.98× | |
| 30 | Rhode Island | ~8K | 0.97× | |
| 31 | Montana | ~7K | 0.97× | |
| 32 | Delaware | ~7K | 0.97× | |
| 33 | Pennsylvania | ~80K | 0.95× | |
| 34 | South Carolina | ~40K | 0.95× | |
| 35 | Connecticut | ~20K | 0.95× | |
| 36 | Utah | ~20K | 0.94× | |
| 37 | Arkansas | ~20K | 0.94× | |
| 38 | Maine | ~8K | 0.94× | |
| 39 | Washington, District of Columbia | ~7K | 0.94× | |
| 40 | Oregon | ~30K | 0.93× | |
| 41 | New Hampshire | ~9K | 0.93× | |
| 42 | Missouri | ~40K | 0.92× | |
| 43 | Idaho | ~10K | 0.92× | |
| 44 | Minnesota | ~30K | 0.91× | |
| 45 | Ohio | ~70K | 0.89× | |
| 46 | Colorado | ~30K | 0.89× | |
| 47 | Nevada | ~20K | 0.89× | |
| 48 | Tennessee | ~40K | 0.88× | |
| 49 | Wisconsin | ~30K | 0.88× | |
| 50 | Alabama | ~30K | 0.84× |
The strongest cross-interests of the Effects of global warming audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sustainable energy | Home & Garden | 38.07× | ||
| 02 | Oatly | Food & Beverages | 34.17× | ||
| 03 | Drone racing | Sports | 24.46× | ||
| 04 | Water pollution | Politics & Society | 23.58× | ||
| 05 | Cultural tourism | Travel & Leisure | 23.57× | ||
| 06 | International education | Business & Career | 21.32× | ||
| 07 | Renewable energy | Business & Career | 19.96× | ||
| 08 | ExxonMobil | Cars & Mobility | 13.08× | ||
| 09 | Wind power | Home & Garden | 11.14× | ||
| 10 | Nobel Peace Prize | Politics & Society | 10.27× | ||
| 11 | Global warming | Politics & Society | 9.70× | ||
| 12 | Efficient energy use | Technology & Electronics | 6.81× | ||
| 13 | Solar energy | Home & Garden | 5.99× | ||
| 14 | FedEx | Business & Career | 5.41× | ||
| 15 | Air pollution | Health | 4.84× | ||
| 16 | Activism | Politics & Society | 4.30× | ||
| 17 | Innovation | Business & Career | 3.66× | ||
| 18 | Mortgage loans | Business & Career | 2.91× | ||
| 19 | McDonald's | Food & Beverages | 2.20× | ||
| 20 | Internet & Social Media | 1.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 9.34× | |
| Community Orientation | OPEN | 3.08× | |
| Family Orientation | CONSERVATISM | 2.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.78× | |
| Creativity | OPEN | 0.79× | |
| Extroversion | THRILL | 0.91× |
Effects of global warming has an estimated audience of 2,484,203 people in United States, concentrated in California and Texas.
56.3% of Effects of global warming fans are female, 43.7% are male, with an average age of 38.3 years.
Effects of global warming fans show strongest brand affinity for Sustainable energy (38.07×), Renewable energy (19.96×), and International education (21.32×) over the country average.
Effects of global warming fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Effects of global warming itself, the audience over-indexes on Renewable energy (19.96×), International education (21.32×), Water pollution (23.58×), and Solar energy (5.99×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Effects of global warming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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