Wind power Audience in United States

Wind power logo

Wind power has an estimated audience of 4,553,849 people in United States. 56.1% are female, 43.9% are male, average age 31.8. Top regions: California, Texas, New York. Top brand affinities: Solar thermal energy, Wind turbine, Solar thermal collector, Offshore wind power, Study abroad.

The average Wind power fan in United States is 31.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Solar thermal energy, Wind turbine, Solar thermal collector, with strongest over-indexing on Solar thermal energy (47.06× the country average). Demographically, the Wind power audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Sustainability, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Wind power fans

Demographic split for Wind power audience in United States
MetricValue
Female56.1%
Male43.9%
Average age31.8
Estimated audience size4,553,849

Audience persona

The typical Wind power fan in United States is more female, around 31.8 years old, with strong Sustainability tendencies and a notable affinity for Solar thermal energy.

Top regions in United States

Top regions ranked by reach for Wind power in United States
RegionReachAffinity
California501,0961×
Texas387,7380.99×
New York368,8281.45×
Florida301,8840.98×
Georgia163,1531.16×
Pennsylvania153,6441×
North Carolina151,5271.11×
Illinois145,8770.96×
Virginia139,8441.26×
Washington131,5391.44×
New Jersey112,7510.97×
Michigan111,1910.93×
Ohio104,2490.74×
Massachusetts103,8881.16×
Maryland86,9071.11×
Arizona80,9480.87×
Tennessee75,3630.83×
Indiana75,0470.9×
Missouri73,7191×
Colorado70,2400.98×
Oregon63,2381.21×
Minnesota59,2900.91×
Wisconsin55,0540.8×
South Carolina52,8170.77×
Oklahoma50,0690.99×
Kentucky49,8760.87×
Louisiana48,7410.83×
Nevada45,9531.04×
Alabama45,9520.72×
Connecticut43,9370.96×
Iowa37,6481×
Utah34,6190.85×
Kansas33,7620.94×
Arkansas29,3450.78×
New Mexico27,0091.18×
Mississippi26,7070.71×
Washington, District of Columbia25,0731.83×
West Virginia20,8870.98×
Idaho20,3600.89×
New Hampshire18,6441.04×
Nebraska18,2570.8×
Maine17,5311.07×
Hawaii16,8900.86×
Rhode Island14,3100.99×
Montana12,1140.96×
Vermont10,8971.36×
Alaska10,4221.07×
Delaware9,9220.79×
North Dakota9,7011.04×
South Dakota9,4660.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wind power audience
BrandAffinityCategory
Solar thermal energy47.06×Home & Garden
Wind turbine12.24×Home & Garden
Solar thermal collector17.98×Home & Garden
Offshore wind power47.17×Home & Garden
Study abroad18.85×Business & Career
Renewable energy5.54×Business & Career
Sustainable energy5.85×Home & Garden
National Renewable Energy Laboratory23.45×Business & Career
Photovoltaic system10.6×Home & Garden
Fox News Channel2.26×Movies & TV
Global warming8.14×Politics & Society
Energy industry8.45×Business & Career
Renewable fuels13.47×Politics & Society
Study Abroad19.58×Business & Career
Online shopping1.58×Shopping
Rock music1.87×Music & Radio
Business1.59×Business & Career
Personal finance1.69×Business & Career
Energy policy19.64×Home & Garden
Photovoltaics6.05×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wind power audience
TraitClusterScore
SustainabilityBALANCE3.36
PatriotismCONSERVATISM2.14
Need for SecurityCONSERVATISM1.8
IndividualismJOY1.54
Career OrientationPOWER1.52
Family OrientationCONSERVATISM1.44

Worldwide distribution

Worldwide audience distribution share by country for Wind power
CountryShare
United States23.0%
Italy13.8%
Germany5.9%

See Wind power audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Wind power have in United States?

Wind power has an estimated audience of 4,553,849 people in United States, concentrated in California and Texas.

What is the gender split and age of Wind power fans?

56.1% of Wind power fans are female, 43.9% are male, with an average age of 31.8 years.

Which brands do Wind power fans like most?

Wind power fans show strongest brand affinity for Solar thermal energy (47.06×), Wind turbine (12.24×), and Solar thermal collector (17.98×) over the country average.

Where do Wind power fans live in United States?

Wind power fans in United States are most concentrated in California (reach 501,096), Texas (reach 387,738), and New York (reach 368,828). These three regions account for the largest share of the active audience.

What other brands do Wind power fans also like?

Beyond Wind power itself, the audience over-indexes on Wind turbine (12.24×), Solar thermal collector (17.98×), Offshore wind power (47.17×), and Study abroad (18.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wind power. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.