Rascasse Audience Intelligence

Wind power Audience in United States

A data profile of the people who buy, follow and care about Wind power in United States — modelled from more than twelve digital signal sources. Wind power has an estimated audience of 4,553,849 people in United States.

#4008among Topic in United States#480in Home & Garden

The average Wind power fan in United States is 31.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Solar thermal energy, Wind turbine, Mitch McConnell, with strongest over-indexing on Solar thermal energy (47.06× the country average).

Demographically, the Wind power audience skews more female with an average age of 31.8, and over-indexes on personality traits such as Sustainability, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Wind power fan in United States is more female, around 31.8 years old, with strong Sustainability tendencies and a notable affinity for Solar thermal energy.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wind power profile in United States.

Audience size
4.6M
in United States
Gender
56.1%♀
43.9% male
Age
31.8
average years
Country rank
#7239
Topic in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wind power fans

56.1% are female, 43.9% are male, average age 31.8.

Fig. 02

Gender split

56.1%
Female
43.9%
Male
Demographic split for Wind power audience in United States
MetricValue
Female56.1%
Male43.9%
Average age31.8
Estimated audience size4,553,849
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Wind power audience in United States
Age bracketShare%
16-1945%
20-2920%
30-3912%
40-4910%
50+13%
Fig. 04

Worldwide distribution

23.0%

of the worldwide Wind power audience comes from United States.

Worldwide audience distribution share by country for Wind power
CountryShare
United States23.0%
Italy13.8%
Germany5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wind power audience in United States is strongest.

Fig. 05

Top regions by affinity

Wind power fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~200K1.37×
02Virginia~100K1.32×
03Washington, District of Columbia~20K1.27×
04Washington~100K1.23×
05Georgia~200K1.14×
06Iowa~40K1.13×
07Montana~10K1.13×
08New York~300K1.12×
09Oregon~60K1.11×
10Maine~20K1.10×
11South Dakota~10K1.10×
12Vermont~8K1.05×
13New Mexico~20K1.04×
14North Dakota~10K1.04×
15Kansas~40K1.03×
16Pennsylvania~200K1.02×
17Maryland~80K1.02×
18New Hampshire~20K1.02×
19Alaska~10K1.02×
20Massachusetts~90K1.01×
21Rhode Island~10K1.01×
22Minnesota~60K0.99×
23Idaho~20K0.99×
24West Virginia~20K0.99×
25Kentucky~60K0.98×
26Arizona~90K0.97×
27Colorado~70K0.97×
28Hawaii~20K0.97×
29Texas~400K0.96×
30South Carolina~70K0.96×
31Wisconsin~70K0.96×
32Nevada~40K0.96×
33Utah~40K0.96×
34Oklahoma~50K0.95×
35Connecticut~40K0.95×
36Indiana~80K0.94×
37Missouri~70K0.94×
38Mississippi~40K0.94×
39Illinois~100K0.93×
40New Jersey~100K0.93×
41Nebraska~20K0.93×
42California~500K0.92×
43Arkansas~30K0.92×
44Michigan~100K0.91×
45Tennessee~80K0.91×
46Delaware~10K0.91×
47Louisiana~50K0.88×
48Alabama~60K0.87×
49Florida~200K0.81×
50Ohio~100K0.75×
Fig. 06

Affinity by region

Affinity by region — Wind power, United States
0.75×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wind power audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wind power audience
#·InterestCategoryAffinity×
01Offshore wind powerHome & Garden47.17×
02Solar thermal energyHome & Garden47.06×
03National Renewable Energy LaboratoryBusiness & Career23.45×
04Study AbroadBusiness & Career19.58×
05Solar thermal collectorHome & Garden17.98×
06Renewable fuelsPolitics & Society13.47×
07Wind turbineHome & Garden12.24×
08Photovoltaic systemHome & Garden10.60×
09Energy industryBusiness & Career8.45×
10Global warmingPolitics & Society8.14×
11Dick CheneyPolitics & Society7.34×
12Susan CollinsPolitics & Society6.95×
13Adam SchiffPolitics & Society6.88×
14Sustainable energyHome & Garden5.85×
15Renewable energyBusiness & Career5.54×
16Mitch McConnellPolitics & Society4.68×
17Donald TrumpPolitics & Society2.02×
18Rock musicMusic & Radio1.87×
19BusinessBusiness & Career1.59×
20Online shoppingShopping1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wind power audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wind power audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.93×
PatriotismCONSERVATISM2.79×
Need for SecurityCONSERVATISM2.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wind power audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.87×
IndulgenceJOY0.92×
ExtroversionTHRILL0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wind power have in United States?

Wind power has an estimated audience of 4,553,849 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Wind power fans?

56.1% of Wind power fans are female, 43.9% are male, with an average age of 31.8 years.

03

Which brands do Wind power fans like most?

Wind power fans show strongest brand affinity for Solar thermal energy (47.06×), Wind turbine (12.24×), and Mitch McConnell (4.68×) over the country average.

04

Where do Wind power fans live in United States?

Wind power fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Wind power fans also like?

Beyond Wind power itself, the audience over-indexes on Wind turbine (12.24×), Mitch McConnell (4.68×), Solar thermal collector (17.98×), and Offshore wind power (47.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Wind power audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Wind power. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →