A data profile of the people who buy, follow and care about Offshore wind power in United States — modelled from more than twelve digital signal sources. Offshore wind power has an estimated audience of 566,548 people in United States.
The average Offshore wind power fan in United States is 38.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Phillips 66, Duke Energy, Exxon, with strongest over-indexing on Phillips 66 (87.56× the country average).
Demographically, the Offshore wind power audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Offshore wind power fan in United States is balanced, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for Phillips 66.
The key figures that characterise the Offshore wind power profile in United States.
48.3% are female, 51.7% are male, average age 38.3.
| Metric | Value |
|---|---|
| Female | 48.3% |
| Male | 51.7% |
| Average age | 38.3 |
| Estimated audience size | 566,548 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 26% | |
| 30-39 | 25% | |
| 40-49 | 22% | |
| 50+ | 13% |
of the worldwide Offshore wind power audience comes from United States.
| Country | Share |
|---|---|
| United States | 44.5% |
| United Kingdom | 8.2% |
| Germany | 6.3% |
Where the Offshore wind power audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~10K | 6.75× | |
| 02 | Rhode Island | ~6K | 3.21× | |
| 03 | Massachusetts | ~30K | 2.37× | |
| 04 | Maine | ~5K | 2.32× | |
| 05 | Vermont | ~2K | 1.72× | |
| 06 | Connecticut | ~9K | 1.65× | |
| 07 | Virginia | ~20K | 1.55× | |
| 08 | New Hampshire | ~3K | 1.48× | |
| 09 | New Jersey | ~20K | 1.26× | |
| 10 | New York | ~40K | 1.25× | |
| 11 | Delaware | ~2K | 1.23× | |
| 12 | Maryland | ~10K | 1.12× | |
| 13 | Oregon | ~7K | 1.06× | |
| 14 | Hawaii | ~2K | 1.02× | |
| 15 | Alaska | ~1K | 0.93× | |
| 16 | Montana | ~1K | 0.92× | |
| 17 | North Dakota | ~1K | 0.92× | |
| 18 | South Dakota | ~1K | 0.91× | |
| 19 | Washington | ~10K | 0.86× | |
| 20 | Iowa | ~4K | 0.85× | |
| 21 | New Mexico | ~2K | 0.84× | |
| 22 | West Virginia | ~2K | 0.84× | |
| 23 | California | ~50K | 0.83× | |
| 24 | Kansas | ~4K | 0.83× | |
| 25 | Idaho | ~2K | 0.83× | |
| 26 | Nebraska | ~2K | 0.80× | |
| 27 | Colorado | ~7K | 0.79× | |
| 28 | North Carolina | ~10K | 0.75× | |
| 29 | Wisconsin | ~6K | 0.74× | |
| 30 | Louisiana | ~5K | 0.74× | |
| 31 | Mississippi | ~3K | 0.74× | |
| 32 | Arkansas | ~3K | 0.74× | |
| 33 | South Carolina | ~6K | 0.73× | |
| 34 | Oklahoma | ~5K | 0.73× | |
| 35 | Pennsylvania | ~10K | 0.70× | |
| 36 | Minnesota | ~6K | 0.69× | |
| 37 | Utah | ~4K | 0.69× | |
| 38 | Indiana | ~7K | 0.68× | |
| 39 | Texas | ~30K | 0.65× | |
| 40 | Michigan | ~10K | 0.65× | |
| 41 | Kentucky | ~5K | 0.65× | |
| 42 | Illinois | ~10K | 0.64× | |
| 43 | Missouri | ~6K | 0.64× | |
| 44 | Nevada | ~4K | 0.64× | |
| 45 | Alabama | ~5K | 0.63× | |
| 46 | Arizona | ~7K | 0.62× | |
| 47 | Florida | ~20K | 0.60× | |
| 48 | Ohio | ~10K | 0.59× | |
| 49 | Tennessee | ~6K | 0.56× | |
| 50 | Georgia | ~9K | 0.53× |
The strongest cross-interests of the Offshore wind power audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baker Hughes | Business & Career | 131.66× | ||
| 02 | Phillips 66 | Business & Career | 87.56× | ||
| 03 | Schlumberger | Food & Beverages | 78.69× | ||
| 04 | Scaffolding | Home & Garden | 67.17× | ||
| 05 | SunPower | Home & Garden | 61.90× | ||
| 06 | Halliburton | Business & Career | 61.09× | ||
| 07 | General Electric | Home & Garden | 52.56× | ||
| 08 | Duke Energy | Home & Garden | 49.79× | ||
| 09 | Wind power | Home & Garden | 47.17× | ||
| 10 | Exxon | Cars & Mobility | 35.77× | ||
| 11 | Coldwell Banker | Home & Garden | 19.13× | ||
| 12 | Renewable energy | Business & Career | 14.88× | ||
| 13 | Keller Williams | Home & Garden | 13.35× | ||
| 14 | Dump truck | Cars & Mobility | 7.44× | ||
| 15 | Solar energy | Home & Garden | 5.79× | ||
| 16 | Air pollution | Health | 5.65× | ||
| 17 | Sustainable energy | Home & Garden | 5.11× | ||
| 18 | The UPS Store | Shopping | 4.14× | ||
| 19 | FedEx | Business & Career | 3.88× | ||
| 20 | Donald Trump | Politics & Society | 2.05× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.62× | |
| Need for Security | CONSERVATISM | 2.22× | |
| Sustainability | BALANCE | 1.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.72× | |
| Pet Ownership | JOY | 0.76× | |
| Design Affinity | PREMIUM | 0.79× |
Offshore wind power has an estimated audience of 566,548 people in United States, concentrated in California and New York.
48.3% of Offshore wind power fans are female, 51.7% are male, with an average age of 38.3 years.
Offshore wind power fans show strongest brand affinity for Phillips 66 (87.56×), Duke Energy (49.79×), and Exxon (35.77×) over the country average.
Offshore wind power fans in United States are most concentrated in California (reach ~50K), New York (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Offshore wind power itself, the audience over-indexes on Duke Energy (49.79×), Exxon (35.77×), Wind power (47.17×), and Baker Hughes (131.66×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Offshore wind power. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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