Rascasse Audience Intelligence

Dump truck Audience in United States

A data profile of the people who buy, follow and care about Dump truck in United States — modelled from more than twelve digital signal sources. Dump truck has an estimated audience of 21,018,993 people in United States.

#1067among Topic in United States#47in Cars & Mobility

The average Dump truck fan in United States is 43.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Haul truck, Commercial vehicle, Wheel, with strongest over-indexing on Haul truck (8.06× the country average).

Demographically, the Dump truck audience skews more male with an average age of 43.6, and over-indexes on personality traits such as Patriotism, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dump truck fan in United States is more male, around 43.6 years old, with strong Patriotism tendencies and a notable affinity for Haul truck.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dump truck profile in United States.

Audience size
21M
in United States
Gender
29.1%♀
70.9% male
Age
43.6
average years
Country rank
#1552
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dump truck fans

29.1% are female, 70.9% are male, average age 43.6.

Fig. 02

Gender split

29.1%
Female
70.9%
Male
Demographic split for Dump truck audience in United States
MetricValue
Female29.1%
Male70.9%
Average age43.6
Estimated audience size21,018,993
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Dump truck audience in United States
Age bracketShare%
16-1911%
20-2915%
30-3920%
40-4924%
50+30%
Fig. 04

Worldwide distribution

39.6%

of the worldwide Dump truck audience comes from United States.

Worldwide audience distribution share by country for Dump truck
CountryShare
United States39.6%
Brazil5.3%
Canada4.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dump truck audience in United States is strongest.

Fig. 05

Top regions by affinity

Dump truck fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~400K1.31×
02Louisiana~300K1.29×
03North Carolina~800K1.25×
04Arkansas~200K1.21×
05Georgia~800K1.19×
06Mississippi~200K1.19×
07Utah~200K1.15×
08Texas~2M1.14×
09Delaware~70K1.13×
10Tennessee~500K1.11×
11Connecticut~200K1.10×
12Alabama~300K1.09×
13New Jersey~600K1.08×
14Oklahoma~300K1.08×
15Maine~80K1.07×
16Kentucky~300K1.06×
17Indiana~400K1.05×
18Wisconsin~300K1.04×
19Ohio~700K1.03×
20Maryland~400K1.02×
21Kansas~200K1.02×
22Florida~1.5M1.01×
23Virginia~500K1.01×
24Missouri~300K1.01×
25Washington~400K1.00×
26West Virginia~100K1.00×
27Massachusetts~400K0.99×
28Alaska~40K0.99×
29Pennsylvania~700K0.98×
30Rhode Island~70K0.98×
31Idaho~100K0.97×
32New Hampshire~80K0.96×
33Vermont~40K0.95×
34Illinois~700K0.94×
35California~2M0.93×
36Iowa~200K0.93×
37Nebraska~100K0.92×
38North Dakota~40K0.92×
39New York~1M0.90×
40Hawaii~80K0.90×
41Minnesota~300K0.89×
42Oregon~200K0.89×
43Arizona~400K0.87×
44Washington, District of Columbia~50K0.87×
45Montana~50K0.87×
46South Dakota~40K0.87×
47Colorado~300K0.86×
48New Mexico~90K0.86×
49Nevada~200K0.79×
50Michigan~400K0.77×
Fig. 06

Affinity by region

Affinity by region — Dump truck, United States
0.77×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dump truck audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dump truck audience
#·InterestCategoryAffinity×
01Haul truckCars & Mobility8.06×
02Alfa RomeoCars & Mobility7.62×
03Box truckCars & Mobility6.74×
04Commercial vehicleCars & Mobility5.95×
05Kurt RussellMovies & TV5.57×
06Certified Pre-OwnedCars & Mobility4.72×
07Trailer (vehicle)Cars & Mobility4.56×
08Car classificationCars & Mobility4.13×
09General MotorsCars & Mobility3.96×
10CarGurusCars & Mobility3.92×
11LogisticsBusiness & Career3.76×
12WheelCars & Mobility3.62×
13RoadTravel & Leisure3.14×
14SatireLiterature3.05×
15AutoZoneCars & Mobility2.78×
16Freight transportCars & Mobility2.61×
17Motor vehicleCars & Mobility2.47×
18SUVsCars & Mobility2.30×
19AutomobilesCars & Mobility1.76×
20U.S. stateTravel & Leisure1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dump truck audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dump truck audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.78×
DIY MentalityTHRILL1.57×
Need for SecurityCONSERVATISM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dump truck audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.83×
SustainabilityBALANCE0.88×
Healthy LifestyleBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dump truck have in United States?

Dump truck has an estimated audience of 21,018,993 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dump truck fans?

29.1% of Dump truck fans are female, 70.9% are male, with an average age of 43.6 years.

03

Which brands do Dump truck fans like most?

Dump truck fans show strongest brand affinity for Haul truck (8.06×), Commercial vehicle (5.95×), and Wheel (3.62×) over the country average.

04

Where do Dump truck fans live in United States?

Dump truck fans in United States are most concentrated in California (reach ~2M), Texas (reach ~2M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Dump truck fans also like?

Beyond Dump truck itself, the audience over-indexes on Commercial vehicle (5.95×), Wheel (3.62×), Alfa Romeo (7.62×), and AutoZone (2.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Dump truck audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dump truck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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