Commercial vehicle Audience in United States

Commercial vehicle logo

Commercial vehicle has an estimated audience of 25,108,751 people in United States. 29.4% are female, 70.6% are male, average age 43.0. Top regions: California, Texas, New York. Top brand affinities: Governor of Michigan, Goop, Israel, Vocal harmony, Hipster.

The average Commercial vehicle fan in United States is 43.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Governor of Michigan, Goop, Israel, with strongest over-indexing on Governor of Michigan (13.91× the country average). Demographically, the Commercial vehicle audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Commercial vehicle fans

Demographic split for Commercial vehicle audience in United States
MetricValue
Female29.4%
Male70.6%
Average age43.0
Estimated audience size25,108,751

Audience persona

The typical Commercial vehicle fan in United States is more male, around 43.0 years old, with strong Patriotism tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Commercial vehicle in United States
RegionReachAffinity
California10,307,5003.73×
Texas3,202,8521.48×
New York1,803,6961.29×
Pennsylvania1,616,0011.91×
Tennessee1,615,2913.21×
Florida1,290,4810.76×
North Carolina989,6601.31×
Georgia863,0161.12×
Illinois653,8850.78×
Ohio633,0250.82×
Virginia618,1421.01×
Michigan597,4950.91×
New Jersey525,2940.82×
Indiana520,5171.13×
South Carolina471,8691.25×
Arizona455,1900.89×
Maryland434,6941.01×
Alabama428,5521.22×
Missouri386,4140.95×
Kentucky370,0851.18×
Minnesota354,2730.98×
Colorado338,1300.85×
Washington333,4650.66×
Louisiana321,0930.99×
Massachusetts270,9850.55×
Mississippi257,5741.25×
Wisconsin250,7260.66×
Oklahoma248,0040.89×
Nevada242,9001×
Arkansas215,8501.04×
Iowa213,3691.03×
Oregon206,0360.72×
Connecticut184,5500.73×
Kansas179,1960.91×
West Virginia130,4331.12×
Utah118,7530.53×
Nebraska99,0480.79×
New Mexico90,6130.72×
Idaho80,9740.64×
Washington, District of Columbia57,5170.76×
Hawaii53,1800.49×
South Dakota52,7040.91×
New Hampshire52,3810.53×
Montana49,5820.71×
Maine47,9350.53×
Delaware46,0770.67×
North Dakota44,9020.87×
Wyoming39,0131.05×
Alaska38,2830.71×
Rhode Island36,6270.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Commercial vehicle audience
BrandAffinityCategory
Governor of Michigan13.91×Politics & Society
Goop9.95×Internet & Social Media
Israel3.66×Travel & Leisure
Vocal harmony7.25×Music & Radio
Hipster15.35×Politics & Society
Wok9.87×Food & Beverages
Grinch5.82×Movies & TV
Hibachi9.85×Food & Beverages
Google Home8.03×Technology & Electronics
Combat sport1.91×Sports
Cherish (group)11.98×Music & Radio
El Paso County, Colorado13.99×Travel & Leisure
Urban Outfitters2.01×Shopping
Grace Slick9.35×Music & Radio
headspace9.33×Health
N1 road (South Africa)3.99×Travel & Leisure
No Escape (1994 film)10.6×Movies & TV
TV Fanatic9.3×Movies & TV
Kikar HaShabbat13.69×News
Fairy godmother6.03×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Commercial vehicle audience
TraitClusterScore
PatriotismCONSERVATISM1.68
Family OrientationCONSERVATISM1.37
Need for SecurityCONSERVATISM1.37
DIY MentalityTHRILL1.32
Risk AppetiteTHRILL1.28
ExtroversionTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Commercial vehicle
CountryShare
United States30.7%
Italy6.3%
United Kingdom5.7%

See Commercial vehicle audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Commercial vehicle have in United States?

Commercial vehicle has an estimated audience of 25,108,751 people in United States, concentrated in California and Texas.

What is the gender split and age of Commercial vehicle fans?

29.4% of Commercial vehicle fans are female, 70.6% are male, with an average age of 43.0 years.

Which brands do Commercial vehicle fans like most?

Commercial vehicle fans show strongest brand affinity for Governor of Michigan (13.91×), Goop (9.95×), and Israel (3.66×) over the country average.

Where do Commercial vehicle fans live in United States?

Commercial vehicle fans in United States are most concentrated in California (reach 10,307,500), Texas (reach 3,202,852), and New York (reach 1,803,696). These three regions account for the largest share of the active audience.

What other brands do Commercial vehicle fans also like?

Beyond Commercial vehicle itself, the audience over-indexes on Goop (9.95×), Israel (3.66×), Vocal harmony (7.25×), and Hipster (15.35×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Commercial vehicle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.