Antique car Audience in United States

Antique car logo

Antique car has an estimated audience of 10,228,036 people in United States. 22.1% are female, 77.9% are male, average age 37.7. Top regions: Florida, Texas, California. Top brand affinities: Vintage car, Max Verstappen, Auto maintenance, Used Cars, Koenigsegg.

The average Antique car fan in United States is 37.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Vintage car, Max Verstappen, Auto maintenance, with strongest over-indexing on Vintage car (19.44× the country average). Demographically, the Antique car audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic · Subtype: Car type

Demographics of Antique car fans

Demographic split for Antique car audience in United States
MetricValue
Female22.1%
Male77.9%
Average age37.7
Estimated audience size10,228,036

Audience persona

The typical Antique car fan in United States is more male, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Vintage car.

Top regions in United States

Top regions ranked by reach for Antique car in United States
RegionReachAffinity
Florida948,1921.37×
Texas815,0870.93×
California566,6340.5×
Pennsylvania495,1791.44×
Tennessee489,7822.39×
New York420,4400.74×
Virginia361,8291.45×
Illinois344,0981.01×
North Carolina340,2121.11×
Georgia309,9640.98×
Mississippi274,8833.26×
Ohio251,2690.8×
Massachusetts222,5151.1×
Indiana194,2451.04×
Alabama192,9311.35×
New Jersey181,7240.7×
Arkansas172,3772.05×
Michigan163,9150.61×
Maryland156,2640.89×
Louisiana149,7581.14×
Oklahoma141,6521.25×
Kentucky133,6471.04×
South Carolina131,8540.86×
Missouri130,3900.79×
Washington129,3520.63×
Arizona120,7100.58×
Wisconsin104,6110.68×
Minnesota104,4120.71×
Colorado99,7850.62×
Connecticut92,3040.9×
Kansas84,2531.05×
West Virginia80,0921.68×
Maine79,6072.17×
Oregon70,2870.6×
Iowa67,3050.8×
New Hampshire61,4101.52×
Utah54,1470.59×
Rhode Island46,0231.41×
Nevada41,8280.42×
Idaho35,9530.7×
Nebraska33,2080.65×
New Mexico30,3560.59×
Delaware22,9850.81×
Washington, District of Columbia18,8850.61×
Vermont17,4100.97×
Montana16,4510.58×
Alaska14,4310.66×
Hawaii13,7380.31×
South Dakota13,3720.57×
North Dakota13,0200.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Antique car audience
BrandAffinityCategory
Vintage car19.44×Cars & Mobility
Max Verstappen20.77×Sports
Auto maintenance13.33×Cars & Mobility
Used Cars9.16×Cars & Mobility
Koenigsegg31.33×Cars & Mobility
Porsche 91121.57×Cars & Mobility
Dodge Charger (B-body)27.85×Cars & Mobility
Fishing reel8.37×Sports
Škoda Auto28.41×Cars & Mobility
Machining9.9×Business & Career
Toyota Land Cruiser16.55×Cars & Mobility
Lewis Hamilton14.92×Sports
Auto show11.64×Cars & Mobility
Hot rod8.96×Cars & Mobility
Hand tool5.59×Home & Garden
Muscle car6.95×Cars & Mobility
Bus6.43×Cars & Mobility
Drag racing7.76×Cars & Mobility
Car classification8×Cars & Mobility
Kawasaki11.25×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Antique car audience
TraitClusterScore
PatriotismCONSERVATISM2.66
Family OrientationCONSERVATISM2.1
Luxury OrientationPREMIUM1.79
Design AffinityPREMIUM1.53
SustainabilityBALANCE1.44
LGBTQ+ IdentityOPEN1.4

Worldwide distribution

Worldwide audience distribution share by country for Antique car
CountryShare
United States26.8%
Germany10.0%
Italy7.2%

See Antique car audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Antique car have in United States?

Antique car has an estimated audience of 10,228,036 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Antique car fans?

22.1% of Antique car fans are female, 77.9% are male, with an average age of 37.7 years.

Which brands do Antique car fans like most?

Antique car fans show strongest brand affinity for Vintage car (19.44×), Max Verstappen (20.77×), and Auto maintenance (13.33×) over the country average.

Where do Antique car fans live in United States?

Antique car fans in United States are most concentrated in Florida (reach 948,192), Texas (reach 815,087), and California (reach 566,634). These three regions account for the largest share of the active audience.

What other brands do Antique car fans also like?

Beyond Antique car itself, the audience over-indexes on Max Verstappen (20.77×), Auto maintenance (13.33×), Used Cars (9.16×), and Koenigsegg (31.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Antique car. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.