Rascasse Audience Intelligence

Antique car Audience in United States

A data profile of the people who buy, follow and care about Antique car in United States — modelled from more than twelve digital signal sources. Antique car has an estimated audience of 10,228,036 people in United States.

The average Antique car fan in United States is 37.7 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, California.

Top brand affinities include Vintage car, Max Verstappen, Auto maintenance, with strongest over-indexing on Vintage car (19.44× the country average).

Demographically, the Antique car audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Antique car fan in United States is more male, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Vintage car.

Category: Cars & Mobility · Type: Topic · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Antique car profile in United States.

Audience size
10.2M
in United States
Gender
22.1%
77.9% male
Age
37.7
average years
Country rank
#3497
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Antique car fans

22.1% are female, 77.9% are male, average age 37.7.

Fig. 02

Gender split

22.1%
Female
77.9%
Male
Demographic split for Antique car audience in United States
MetricValue
Female22.1%
Male77.9%
Average age37.7
Estimated audience size10,228,036
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the Antique car audience in United States
Age bracketShare%
16-1929%
20-2917%
30-3915%
40-4917%
50+23%
Fig. 04

Worldwide distribution

26.8%

of the worldwide Antique car audience comes from United States.

Worldwide audience distribution share by country for Antique car
CountryShare
United States26.8%
Germany10.0%
Italy7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Antique car audience in United States is strongest.

Fig. 05

Top regions by affinity

Antique car fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~200K2.59×
02Tennessee~400K1.94×
03Maine~70K1.83×
04Arkansas~100K1.74×
05West Virginia~70K1.46×
06New Hampshire~60K1.40×
07Pennsylvania~500K1.39×
08Virginia~300K1.35×
09Florida~900K1.34×
10Rhode Island~40K1.28×
11Alabama~200K1.18×
12Louisiana~100K1.11×
13Oklahoma~100K1.09×
14Massachusetts~200K1.06×
15Indiana~200K1.06×
16Vermont~20K1.06×
17North Carolina~300K1.01×
18Minnesota~100K1.01×
19Kentucky~100K1.00×
20Kansas~80K1.00×
21Delaware~30K0.98×
22North Dakota~20K0.97×
23Alaska~20K0.96×
24South Carolina~100K0.95×
25Illinois~300K0.94×
26Georgia~300K0.93×
27South Dakota~20K0.92×
28Connecticut~90K0.91×
29Iowa~80K0.91×
30Texas~800K0.90×
31Montana~30K0.90×
32Maryland~200K0.87×
33Idaho~40K0.87×
34Nebraska~40K0.86×
35Hawaii~40K0.86×
36New Mexico~40K0.85×
37Washington, District of Columbia~30K0.85×
38Missouri~100K0.84×
39Ohio~300K0.81×
40Wisconsin~100K0.78×
41Utah~70K0.77×
42Oregon~90K0.76×
43New Jersey~200K0.75×
44Nevada~70K0.73×
45New York~400K0.72×
46Colorado~100K0.71×
47Michigan~200K0.70×
48Arizona~100K0.70×
49Washington~100K0.69×
50California~600K0.52×
Fig. 06

Affinity by region

Affinity by region — Antique car, United States
0.52×1.00×2.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Antique car audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Antique car audience
#·InterestCategoryAffinity×
01KoenigseggCars & Mobility31.33×
02Škoda AutoCars & Mobility28.41×
03Dodge Charger (B-body)Cars & Mobility27.85×
04Porsche 911Cars & Mobility21.57×
05Max VerstappenSports20.77×
06Vintage carCars & Mobility19.44×
07Toyota Land CruiserCars & Mobility16.55×
08Lewis HamiltonSports14.92×
09Auto maintenanceCars & Mobility13.33×
10Auto showCars & Mobility11.64×
11KawasakiCars & Mobility11.25×
12MachiningBusiness & Career9.90×
13Used CarsCars & Mobility9.16×
14Hot rodCars & Mobility8.96×
15Fishing reelSports8.37×
16Car classificationCars & Mobility8.00×
17Drag racingCars & Mobility7.76×
18Muscle carCars & Mobility6.95×
19BusCars & Mobility6.43×
20Hand toolHome & Garden5.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Antique car audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Antique car audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.12×
Risk AppetiteTHRILL2.57×
Luxury OrientationPREMIUM2.27×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Antique car audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.89×
CreativityOPEN0.99×
Social Media UsageJOY1.17×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Antique car have in United States?

Antique car has an estimated audience of 10,228,036 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Antique car fans?

22.1% of Antique car fans are female, 77.9% are male, with an average age of 37.7 years.

03

Which brands do Antique car fans like most?

Antique car fans show strongest brand affinity for Vintage car (19.44×), Max Verstappen (20.77×), and Auto maintenance (13.33×) over the country average.

04

Where do Antique car fans live in United States?

Antique car fans in United States are most concentrated in Florida (reach ~900K), Texas (reach ~800K), and California (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Antique car fans also like?

Beyond Antique car itself, the audience over-indexes on Max Verstappen (20.77×), Auto maintenance (13.33×), Used Cars (9.16×), and Škoda Auto (28.41×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Antique car. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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