Rascasse Audience Intelligence

Antique car Audience in Germany

A data profile of the people who buy, follow and care about Antique car in Germany — modelled from more than twelve digital signal sources. Antique car has an estimated audience of 3,799,060 people in Germany.

#11among Car type in Germany#973among Topic in Germany#78in Cars & Mobility

The average Antique car fan in Germany is 42.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Auto maintenance, Vintage car, Engine, with strongest over-indexing on Auto maintenance (6.72× the country average).

Demographically, the Antique car audience skews more male with an average age of 42.1, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Antique car fan in Germany is more male, around 42.1 years old, with strong Risk Appetite tendencies and a notable affinity for Auto maintenance.

Category: Cars & Mobility · Type: Topic · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Antique car profile in Germany.

Audience size
3.8M
in Germany
Gender
21.7%♀
78.3% male
Age
42.1
average years
Country rank
#1573
Topic in Germany
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Antique car fans

21.7% are female, 78.3% are male, average age 42.1.

Fig. 02

Gender split

21.7%
Female
78.3%
Male
Demographic split for Antique car audience in Germany
MetricValue
Female21.7%
Male78.3%
Average age42.1
Estimated audience size3,799,060
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Antique car audience in Germany
Age bracketShare%
16-1916%
20-2914%
30-3920%
40-4925%
50+26%
Fig. 04

Worldwide distribution

10.0%

of the worldwide Antique car audience comes from Germany.

Worldwide audience distribution share by country for Antique car
CountryShare
United States26.8%
Germany10.0%
Italy7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Antique car audience in Germany is strongest.

Fig. 05

Top regions by affinity

Antique car fans by region: top regions in Germany
#RegionReachAffinity×
01Mecklenburg-Vorpommern~100K1.52×
02Niedersachsen~500K1.28×
03Brandenburg~100K1.18×
04Sachsen~200K1.16×
05Thüringen~100K1.12×
06Baden-Württemberg~500K1.05×
07Sachsen-Anhalt~100K1.04×
08Schleswig-Holstein~100K0.99×
09Nordrhein-Westfalen~800K0.98×
10Bayern~600K0.98×
11Rheinland-Pfalz~200K0.96×
12Saarland~40K0.90×
13Hessen~200K0.83×
14Hamburg~70K0.83×
15Bremen~20K0.69×
16Berlin~100K0.61×
Fig. 06

Affinity by region

Affinity by region — Antique car, Germany
0.61×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Antique car audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Antique car audience
#·InterestCategoryAffinity×
01Porsche 911Cars & Mobility9.06×
02Aftermarket (automotive)Cars & Mobility8.82×
03Local bike shopSports7.36×
04Vintage carCars & Mobility7.17×
05Max VerstappenSports6.84×
06Auto maintenanceCars & Mobility6.72×
07Drag racingCars & Mobility6.54×
08Hot rodCars & Mobility6.24×
09Car washCars & Mobility6.11×
10Classic carCars & Mobility5.77×
11Muscle carCars & Mobility5.63×
12Motorcycle accessoriesCars & Mobility5.29×
13Motorcycle helmetCars & Mobility4.95×
14Michael SchumacherSports4.55×
15CarcareCars & Mobility4.54×
16Auto mechanicCars & Mobility4.43×
17EngineCars & Mobility4.16×
18DrivingCars & Mobility3.97×
19Used carCars & Mobility3.13×
20Outdoor recreationSports1.85×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Antique car audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Antique car audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.90×
Luxury OrientationPREMIUM1.56×
TravellingTHRILL1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Antique car audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.85×
Quality AwarenessPREMIUM0.86×
CreativityOPEN0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Antique car have in Germany?

Antique car has an estimated audience of 3,799,060 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Antique car fans?

21.7% of Antique car fans are female, 78.3% are male, with an average age of 42.1 years.

03

Which brands do Antique car fans like most?

Antique car fans show strongest brand affinity for Auto maintenance (6.72×), Vintage car (7.17×), and Engine (4.16×) over the country average.

04

Where do Antique car fans live in Germany?

Antique car fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~800K), Bayern (reach ~600K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Antique car fans also like?

Beyond Antique car itself, the audience over-indexes on Vintage car (7.17×), Engine (4.16×), Drag racing (6.54×), and Auto mechanic (4.43×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in Germany

See Antique car audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Antique car. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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