Rascasse Audience Intelligence

Auto mechanic Audience in Germany

A data profile of the people who buy, follow and care about Auto mechanic in Germany — modelled from more than twelve digital signal sources. Auto mechanic has an estimated audience of 6,526,435 people in Germany.

#435among Topic in Germany#33in Cars & Mobility

The average Auto mechanic fan in Germany is 36.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Car wash, Automobile repair shop, Solar energy, with strongest over-indexing on Car wash (9.81× the country average).

Demographically, the Auto mechanic audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Auto mechanic fan in Germany is more male, around 36.4 years old, with strong Quality Awareness tendencies and a notable affinity for Car wash.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Auto mechanic profile in Germany.

Audience size
6.5M
in Germany
Gender
26.4%♀
73.6% male
Age
36.4
average years
Country rank
#708
Topic in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Auto mechanic fans

26.4% are female, 73.6% are male, average age 36.4.

Fig. 02

Gender split

26.4%
Female
73.6%
Male
Demographic split for Auto mechanic audience in Germany
MetricValue
Female26.4%
Male73.6%
Average age36.4
Estimated audience size6,526,435
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Auto mechanic audience in Germany
Age bracketShare%
16-1927%
20-2920%
30-3920%
40-4918%
50+15%
Fig. 04

Worldwide distribution

6.5%

of the worldwide Auto mechanic audience comes from Germany.

Worldwide audience distribution share by country for Auto mechanic
CountryShare
United States20.8%
Germany6.5%
Brazil4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Auto mechanic audience in Germany is strongest.

Fig. 05

Top regions by affinity

Auto mechanic fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~70K1.23×
02Saarland~90K1.18×
03Bayern~1M1.17×
04Nordrhein-Westfalen~1.5M1.13×
05Hessen~500K1.10×
06Baden-Württemberg~1M1.09×
07Rheinland-Pfalz~400K1.09×
08Niedersachsen~700K1.08×
09Hamburg~200K1.05×
10Schleswig-Holstein~200K0.93×
11Brandenburg~200K0.89×
12Thüringen~100K0.88×
13Mecklenburg-Vorpommern~100K0.86×
14Sachsen-Anhalt~100K0.85×
15Sachsen~300K0.80×
16Berlin~200K0.71×
Fig. 06

Affinity by region

Affinity by region — Auto mechanic, Germany
0.71×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Auto mechanic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Auto mechanic audience
#·InterestCategoryAffinity×
01Car washCars & Mobility9.81×
02Mercedes-Benz GLA-ClassCars & Mobility9.73×
03Automobile repair shopCars & Mobility7.58×
04Sandra BullockMovies & TV7.24×
05Auto detailingCars & Mobility7.20×
06Auto showCars & Mobility6.60×
07Solar cellHome & Garden6.37×
08CarcareCars & Mobility6.17×
09Motorcycle helmetCars & Mobility5.67×
10WürthHome & Garden5.23×
11Electric motorcycles and scootersCars & Mobility5.00×
12Solar energyHome & Garden4.96×
13Vehicle insuranceCars & Mobility4.70×
14Antique carCars & Mobility4.43×
15Used carCars & Mobility3.86×
16HatchbackCars & Mobility3.73×
17Efficient energy useTechnology & Electronics3.47×
18Aral AGCars & Mobility3.09×
19AutoScout24Cars & Mobility2.72×
20House musicMusic & Radio2.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Auto mechanic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Auto mechanic audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.26×
PatriotismCONSERVATISM1.59×
DIY MentalityTHRILL1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Auto mechanic audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.64×
Design AffinityPREMIUM0.68×
ExtroversionTHRILL0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Auto mechanic have in Germany?

Auto mechanic has an estimated audience of 6,526,435 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Auto mechanic fans?

26.4% of Auto mechanic fans are female, 73.6% are male, with an average age of 36.4 years.

03

Which brands do Auto mechanic fans like most?

Auto mechanic fans show strongest brand affinity for Car wash (9.81×), Automobile repair shop (7.58×), and Solar energy (4.96×) over the country average.

04

Where do Auto mechanic fans live in Germany?

Auto mechanic fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~1M), and Baden-Württemberg (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Auto mechanic fans also like?

Beyond Auto mechanic itself, the audience over-indexes on Automobile repair shop (7.58×), Solar energy (4.96×), Carcare (6.17×), and Used car (3.86×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Auto mechanic audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Auto mechanic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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