Electric car Audience in Germany
Electric car has an estimated audience of 9,135,585 people in Germany. 34.7% are female, 65.3% are male, average age 38.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Electric car fan in Germany is 38.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Cars & Mobility · Type: Topic · Subtype: Car type
Demographics of Electric car fans
| Metric | Value |
|---|---|
| Female | 34.7% |
| Male | 65.3% |
| Average age | 38.3 |
| Estimated audience size | 9,135,585 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,837,059 | 0.92× |
| Bayern | 1,785,168 | 1.22× |
| Baden-Württemberg | 1,345,947 | 1.08× |
| Niedersachsen | 1,216,735 | 1.37× |
| Hessen | 652,475 | 0.94× |
| Sachsen | 571,804 | 1.28× |
| Rheinland-Pfalz | 487,922 | 1.07× |
| Brandenburg | 340,305 | 1.2× |
| Schleswig-Holstein | 299,244 | 0.91× |
| Berlin | 284,016 | 0.7× |
| Sachsen-Anhalt | 240,594 | 1.02× |
| Thüringen | 238,517 | 1.02× |
| Hamburg | 177,852 | 0.86× |
| Mecklenburg-Vorpommern | 159,879 | 0.92× |
| Saarland | 103,603 | 0.92× |
| Bremen | 45,592 | 0.58× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.8% |
| Germany | 6.7% |
| Japan | 6.3% |
See Electric car audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric vehicle (6,004,034)
- Used Cars (5,588,872)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Electric car. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.