Machining Audience in United States
Machining has an estimated audience of 14,733,072 people in United States. 17.1% are female, 82.9% are male, average age 39.3. Top regions: California, Texas, Michigan. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Family car.
The average Machining fan in United States is 39.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Machining audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Family Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Machining fans
| Metric | Value |
|---|---|
| Female | 17.1% |
| Male | 82.9% |
| Average age | 39.3 |
| Estimated audience size | 14,733,072 |
Audience persona
The typical Machining fan in United States is more male, around 39.3 years old, with strong Family Orientation tendencies and a notable affinity for Autism Awareness.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,769,361 | 1.09× |
| Texas | 1,150,641 | 0.91× |
| Michigan | 944,005 | 2.45× |
| Pennsylvania | 665,537 | 1.34× |
| Ohio | 641,666 | 1.41× |
| Florida | 579,924 | 0.58× |
| New York | 555,922 | 0.68× |
| Illinois | 543,865 | 1.11× |
| Indiana | 517,998 | 1.92× |
| Wisconsin | 500,707 | 2.26× |
| Washington | 421,653 | 1.43× |
| North Carolina | 420,831 | 0.95× |
| Minnesota | 397,047 | 1.88× |
| Virginia | 281,783 | 0.79× |
| Massachusetts | 274,973 | 0.95× |
| Georgia | 268,428 | 0.59× |
| Arizona | 258,192 | 0.86× |
| Colorado | 257,133 | 1.11× |
| Missouri | 245,660 | 1.03× |
| Tennessee | 244,277 | 0.83× |
| Oregon | 222,549 | 1.32× |
| Kentucky | 217,008 | 1.17× |
| South Carolina | 193,201 | 0.87× |
| Utah | 192,859 | 1.46× |
| Alabama | 182,530 | 0.89× |
| Oklahoma | 170,319 | 1.04× |
| New Jersey | 163,339 | 0.44× |
| Iowa | 150,782 | 1.24× |
| Connecticut | 146,677 | 0.99× |
| Maryland | 144,670 | 0.57× |
| Kansas | 125,460 | 1.08× |
| Louisiana | 122,946 | 0.65× |
| Nevada | 97,107 | 0.68× |
| Arkansas | 94,854 | 0.78× |
| Washington, District of Columbia | 81,030 | 1.83× |
| Idaho | 78,728 | 1.07× |
| Mississippi | 73,515 | 0.61× |
| New Hampshire | 61,912 | 1.07× |
| New Mexico | 57,989 | 0.78× |
| Nebraska | 47,801 | 0.65× |
| Maine | 35,619 | 0.67× |
| Montana | 33,940 | 0.83× |
| Rhode Island | 33,341 | 0.71× |
| West Virginia | 33,235 | 0.48× |
| North Dakota | 31,410 | 1.04× |
| Hawaii | 28,043 | 0.44× |
| South Dakota | 27,296 | 0.8× |
| Alaska | 21,630 | 0.69× |
| Delaware | 19,562 | 0.48× |
| Vermont | 18,092 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Family car | 12.07× | Cars & Mobility |
| Income tax | 13.19× | Business & Career |
| Peugeot | 20× | Cars & Mobility |
| City car | 14.39× | Cars & Mobility |
| Antique car | 8.3× | Cars & Mobility |
| Carcare | 8.35× | Cars & Mobility |
| AutoZone | 3.33× | Cars & Mobility |
| Hatchback | 6.75× | Cars & Mobility |
| Toyota Supra | 10.82× | Cars & Mobility |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Opel | 20× | Cars & Mobility |
| Auto show | 6.68× | Cars & Mobility |
| Bass guitar | 3.25× | Music & Radio |
| Planet Fitness | 2.5× | Sports |
| Compact sport utility vehicle | 14.37× | Cars & Mobility |
| Citroën | 14.9× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 3.01 |
| Patriotism | CONSERVATISM | 2.55 |
| Need for Security | CONSERVATISM | 1.85 |
| DIY Mentality | THRILL | 1.73 |
| Risk Appetite | THRILL | 1.69 |
| Individualism | JOY | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.6% |
| Japan | 7.5% |
| Brazil | 6.3% |
See Machining audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Machining have in United States?
Machining has an estimated audience of 14,733,072 people in United States, concentrated in California and Texas.
What is the gender split and age of Machining fans?
17.1% of Machining fans are female, 82.9% are male, with an average age of 39.3 years.
Which brands do Machining fans like most?
Machining fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.
Where do Machining fans live in United States?
Machining fans in United States are most concentrated in California (reach 1,769,361), Texas (reach 1,150,641), and Michigan (reach 944,005). These three regions account for the largest share of the active audience.
What other brands do Machining fans also like?
Beyond Machining itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Family car (12.07×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Machining. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.