Machining Audience in United States

Machining logo

Machining has an estimated audience of 14,733,072 people in United States. 17.1% are female, 82.9% are male, average age 39.3. Top regions: California, Texas, Michigan. Top brand affinities: Monogram, Urban Outfitters, N1 road (South Africa), Combat sport, Minnesota.

The average Machining fan in United States is 39.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Michigan. Top brand affinities include Monogram, Urban Outfitters, N1 road (South Africa), with strongest over-indexing on Monogram (24.46× the country average). Demographically, the Machining audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Family Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Machining fans

Demographic split for Machining audience in United States
MetricValue
Female17.1%
Male82.9%
Average age39.3
Estimated audience size14,733,072

Audience persona

The typical Machining fan in United States is more male, around 39.3 years old, with strong Family Orientation tendencies and a notable affinity for Monogram.

Top regions in United States

Top regions ranked by reach for Machining in United States
RegionReachAffinity
California1,769,3611.09×
Texas1,150,6410.91×
Michigan944,0052.45×
Pennsylvania665,5371.34×
Ohio641,6661.41×
Florida579,9240.58×
New York555,9220.68×
Illinois543,8651.11×
Indiana517,9981.92×
Wisconsin500,7072.26×
Washington421,6531.43×
North Carolina420,8310.95×
Minnesota397,0471.88×
Virginia281,7830.79×
Massachusetts274,9730.95×
Georgia268,4280.59×
Arizona258,1920.86×
Colorado257,1331.11×
Missouri245,6601.03×
Tennessee244,2770.83×
Oregon222,5491.32×
Kentucky217,0081.17×
South Carolina193,2010.87×
Utah192,8591.46×
Alabama182,5300.89×
Oklahoma170,3191.04×
New Jersey163,3390.44×
Iowa150,7821.24×
Connecticut146,6770.99×
Maryland144,6700.57×
Kansas125,4601.08×
Louisiana122,9460.65×
Nevada97,1070.68×
Arkansas94,8540.78×
Washington, District of Columbia81,0301.83×
Idaho78,7281.07×
Mississippi73,5150.61×
New Hampshire61,9121.07×
New Mexico57,9890.78×
Nebraska47,8010.65×
Maine35,6190.67×
Montana33,9400.83×
Rhode Island33,3410.71×
West Virginia33,2350.48×
North Dakota31,4101.04×
Hawaii28,0430.44×
South Dakota27,2960.8×
Alaska21,6300.69×
Delaware19,5620.48×
Vermont18,0920.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Machining audience
BrandAffinityCategory
Monogram24.46×Home & Garden
Urban Outfitters4.29×Shopping
N1 road (South Africa)5.11×Travel & Leisure
Combat sport1.92×Sports
Minnesota1.85×Travel & Leisure
Product design1.97×Business & Career
Embroidery Library14.45×Home & Garden
Acoustic music3.93×Music & Radio
Notre Dame Fighting Irish football4.36×Sports
JDSU2.62×Business & Career
Northrop Grumman5.38×Business & Career
Nebraska Cornhuskers football3.02×Sports
WESH3.46×Movies & TV
Bank account1.75×Business & Career
Naperville, Illinois5.26×Travel & Leisure
Irrigation sprinkler6.34×Home & Garden
Home staging3.33×Home & Garden
3D printing1.56×Technology & Electronics
Stamp collecting2.88×Home & Garden
Racing1.58×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Machining audience
TraitClusterScore
Family OrientationCONSERVATISM3.01
PatriotismCONSERVATISM2.55
Need for SecurityCONSERVATISM1.85
DIY MentalityTHRILL1.73
Risk AppetiteTHRILL1.69
IndividualismJOY1.51

Worldwide distribution

Worldwide audience distribution share by country for Machining
CountryShare
United States27.6%
Japan7.5%
Brazil6.3%

See Machining audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Machining have in United States?

Machining has an estimated audience of 14,733,072 people in United States, concentrated in California and Texas.

What is the gender split and age of Machining fans?

17.1% of Machining fans are female, 82.9% are male, with an average age of 39.3 years.

Which brands do Machining fans like most?

Machining fans show strongest brand affinity for Monogram (24.46×), Urban Outfitters (4.29×), and N1 road (South Africa) (5.11×) over the country average.

Where do Machining fans live in United States?

Machining fans in United States are most concentrated in California (reach 1,769,361), Texas (reach 1,150,641), and Michigan (reach 944,005). These three regions account for the largest share of the active audience.

What other brands do Machining fans also like?

Beyond Machining itself, the audience over-indexes on Urban Outfitters (4.29×), N1 road (South Africa) (5.11×), Combat sport (1.92×), and Minnesota (1.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Machining. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.