Haul truck Audience in United States

Haul truck logo

Haul truck has an estimated audience of 16,924,145 people in United States. 30.0% are female, 70.0% are male, average age 44.3. Top regions: Texas, California, Florida. Top brand affinities: Israel, Urban Outfitters, Minnesota, Emperor Entertainment Group, MK.

The average Haul truck fan in United States is 44.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Israel, Urban Outfitters, Minnesota, with strongest over-indexing on Israel (2.92× the country average). Demographically, the Haul truck audience skews more male with an average age of 44.3, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic · Subtype: Car type

Demographics of Haul truck fans

Demographic split for Haul truck audience in United States
MetricValue
Female30.0%
Male70.0%
Average age44.3
Estimated audience size16,924,145

Audience persona

The typical Haul truck fan in United States is more male, around 44.3 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Haul truck in United States
RegionReachAffinity
Texas1,605,5091.1×
California1,499,9680.81×
Florida1,077,9110.94×
New York660,8500.7×
Arizona609,9261.77×
North Carolina504,6030.99×
Georgia501,8500.96×
Pennsylvania477,1250.84×
Illinois425,9760.76×
Indiana423,6921.37×
Colorado387,1291.45×
Ohio358,7760.69×
Tennessee338,9911×
Washington334,2300.98×
Utah330,4432.18×
New Jersey322,2210.75×
Nevada292,7511.79×
Missouri292,2911.07×
Virginia284,2060.69×
South Carolina276,9961.09×
Michigan264,8590.6×
Wisconsin252,8040.99×
Kentucky221,2171.04×
Alabama204,6810.87×
Massachusetts203,5510.61×
Oregon197,2241.02×
Maryland191,3630.66×
Minnesota187,8290.77×
Oklahoma180,1540.96×
Louisiana165,7620.76×
Idaho150,8281.78×
Arkansas148,7231.07×
Iowa129,4500.93×
Kansas118,9500.89×
Connecticut108,8080.64×
Mississippi104,6300.75×
New Mexico104,6231.23×
Wyoming80,0383.19×
Nebraska78,5620.93×
Montana69,6771.48×
West Virginia48,6850.62×
North Dakota45,9551.32×
Alaska40,7481.13×
South Dakota40,4551.03×
Maine37,4630.62×
Hawaii33,2500.46×
New Hampshire32,3510.49×
Rhode Island28,7390.53×
Washington, District of Columbia25,0470.49×
Delaware24,6180.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Haul truck audience
BrandAffinityCategory
Israel2.92×Travel & Leisure
Urban Outfitters2.45×Shopping
Minnesota2.27×Travel & Leisure
Emperor Entertainment Group14.83×Business & Career
MK4.47×Music & Radio
Pro-Ject4.28×Music & Radio
Nationality2×Politics & Society
Pillow1.95×Home & Garden
N1 road (South Africa)3.6×Travel & Leisure
3D printing2.17×Technology & Electronics
ABC 7 Chicago3.4×Movies & TV
WESH3.8×Movies & TV
UK garage3.94×Music & Radio
Flash memory2.61×Technology & Electronics
Better Off Dead (film)6.96×Movies & TV
Wikia2.13×Internet & Social Media
Racing1.53×Cars & Mobility
Diane Sawyer5.08×Movies & TV
Keith Stanfield3.54×Movies & TV
Magazine (band)3.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Haul truck audience
TraitClusterScore
PatriotismCONSERVATISM2.61
Need for SecurityCONSERVATISM1.79
Quality AwarenessPREMIUM1.71
Urban LifestyleOPEN1.5
Convenience OrientationPREMIUM1.45
Career OrientationPOWER1.41

Worldwide distribution

Worldwide audience distribution share by country for Haul truck
CountryShare
United States49.1%
Canada4.9%
Brazil3.9%

See Haul truck audiences in other countries

More Car type audiences in United States

Frequently asked questions

How many fans does Haul truck have in United States?

Haul truck has an estimated audience of 16,924,145 people in United States, concentrated in Texas and California.

What is the gender split and age of Haul truck fans?

30.0% of Haul truck fans are female, 70.0% are male, with an average age of 44.3 years.

Which brands do Haul truck fans like most?

Haul truck fans show strongest brand affinity for Israel (2.92×), Urban Outfitters (2.45×), and Minnesota (2.27×) over the country average.

Where do Haul truck fans live in United States?

Haul truck fans in United States are most concentrated in Texas (reach 1,605,509), California (reach 1,499,968), and Florida (reach 1,077,911). These three regions account for the largest share of the active audience.

What other brands do Haul truck fans also like?

Beyond Haul truck itself, the audience over-indexes on Urban Outfitters (2.45×), Minnesota (2.27×), Emperor Entertainment Group (14.83×), and MK (4.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Haul truck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.