Photovoltaic system Audience in United States

Photovoltaic system logo

Photovoltaic system has an estimated audience of 5,583,922 people in United States. 56.2% are female, 43.8% are male, average age 33.2. Top regions: California, Texas, Florida. Top brand affinities: Sustainable energy, Electrical grid, Solar power, Solar thermal collector, Solar panel.

The average Photovoltaic system fan in United States is 33.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Sustainable energy, Electrical grid, Solar power, with strongest over-indexing on Sustainable energy (21.49× the country average). Demographically, the Photovoltaic system audience skews more female with an average age of 33.2, and over-indexes on personality traits such as Sustainability, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Photovoltaic system fans

Demographic split for Photovoltaic system audience in United States
MetricValue
Female56.2%
Male43.8%
Average age33.2
Estimated audience size5,583,922

Audience persona

The typical Photovoltaic system fan in United States is more female, around 33.2 years old, with strong Sustainability tendencies and a notable affinity for Sustainable energy.

Top regions in United States

Top regions ranked by reach for Photovoltaic system in United States
RegionReachAffinity
California1,154,2061.88×
Texas403,9700.84×
Florida316,1390.84×
New York259,8130.83×
Hawaii189,3607.89×
Arizona157,3101.38×
Illinois130,2510.7×
North Carolina123,6780.74×
Pennsylvania117,9870.63×
Georgia113,9120.66×
Virginia111,2920.82×
Massachusetts109,7811×
Washington103,4050.92×
Colorado103,1161.17×
Ohio96,7810.56×
New Jersey88,5710.62×
Michigan87,5860.6×
Nevada78,1541.45×
Wisconsin63,1620.75×
Maryland62,8480.65×
Missouri62,1070.69×
Oregon61,9280.97×
Indiana58,1910.57×
Tennessee54,0170.48×
Connecticut51,7760.92×
Kentucky46,5950.67×
Minnesota43,7840.55×
South Carolina42,6600.51×
Louisiana41,5310.58×
Alabama38,6590.5×
Utah38,3480.77×
Oklahoma35,1710.57×
Arkansas34,5800.75×
Iowa32,6860.71×
New Mexico28,8871.03×
Kansas27,3070.62×
Mississippi23,3550.51×
Vermont23,1352.36×
Maine22,4861.12×
Idaho18,9920.68×
Washington, District of Columbia18,5161.1×
West Virginia16,7100.64×
Alaska15,3931.29×
Rhode Island15,3400.86×
New Hampshire14,8270.67×
Montana14,5360.94×
Nebraska14,5190.52×
South Dakota13,2441.03×
North Dakota12,8961.12×
Delaware12,8220.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Photovoltaic system audience
BrandAffinityCategory
Sustainable energy21.49×Home & Garden
Electrical grid33.78×Home & Garden
Solar power17.99×Home & Garden
Solar thermal collector25.22×Home & Garden
Solar panel12.06×Home & Garden
Electric power12.27×Home & Garden
Renewable energy7.83×Business & Career
Metre18.52×Politics & Society
Renewable fuels21.96×Politics & Society
Duke Energy11.71×Home & Garden
Tax credit17.16×Business & Career
Solar thermal energy25.68×Home & Garden
Drill bit7.22×Home & Garden
Geothermal energy39.77×Home & Garden
Power outage9.4×Home & Garden
Plant-based diet8.02×Health
Efficient energy use6.82×Technology & Electronics
Black Hills Corporation38.37×Business & Career
Home repair3.81×Home & Garden
Solar energy4.28×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Photovoltaic system audience
TraitClusterScore
SustainabilityBALANCE2.4
Need for SecurityCONSERVATISM1.85
Family OrientationCONSERVATISM1.49
Quality AwarenessPREMIUM1.45
PatriotismCONSERVATISM1.4
Price SensitivityPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for Photovoltaic system
CountryShare
United States22.8%
Germany14.9%
Italy9.5%

See Photovoltaic system audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Photovoltaic system have in United States?

Photovoltaic system has an estimated audience of 5,583,922 people in United States, concentrated in California and Texas.

What is the gender split and age of Photovoltaic system fans?

56.2% of Photovoltaic system fans are female, 43.8% are male, with an average age of 33.2 years.

Which brands do Photovoltaic system fans like most?

Photovoltaic system fans show strongest brand affinity for Sustainable energy (21.49×), Electrical grid (33.78×), and Solar power (17.99×) over the country average.

Where do Photovoltaic system fans live in United States?

Photovoltaic system fans in United States are most concentrated in California (reach 1,154,206), Texas (reach 403,970), and Florida (reach 316,139). These three regions account for the largest share of the active audience.

What other brands do Photovoltaic system fans also like?

Beyond Photovoltaic system itself, the audience over-indexes on Electrical grid (33.78×), Solar power (17.99×), Solar thermal collector (25.22×), and Solar panel (12.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Photovoltaic system. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.