Rascasse Audience Intelligence

Gateway Pundit Audience in United States

A data profile of the people who buy, follow and care about Gateway Pundit in United States — modelled from more than twelve digital signal sources. Gateway Pundit has an estimated audience of 12,559,929 people in United States.

#73among Website / Newspaper / Magazine in United States#14in News

The average Gateway Pundit fan in United States is 49.6 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, Texas, California.

Top brand affinities include ExxonMobil, FedEx, Michael B. Jordan, with strongest over-indexing on ExxonMobil (53.4× the country average).

Demographically, the Gateway Pundit audience skews more male with an average age of 49.6, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gateway Pundit fan in United States is more male, around 49.6 years old, with strong Patriotism tendencies and a notable affinity for ExxonMobil.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gateway Pundit profile in United States.

Audience size
12.6M
in United States
Gender
43.2%♀
56.8% male
Age
49.6
average years
Country rank
#2843
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Gateway Pundit

43.2% are female, 56.8% are male, average age 49.6.

Fig. 02

Gender split

43.2%
Female
56.8%
Male
Demographic split for Gateway Pundit audience in United States
MetricValue
Female43.2%
Male56.8%
Average age49.6
Estimated audience size12,559,929
Fig. 03

Age distribution

Ø 49.6
average years
Age distribution of the Gateway Pundit audience in United States
Age bracketShare%
16-199%
20-296%
30-399%
40-4922%
50+54%
Fig. 04

Worldwide distribution

88.1%

of the worldwide Gateway Pundit audience comes from United States.

Worldwide audience distribution share by country for Gateway Pundit
CountryShare
United States88.1%
Australia3.2%
United Kingdom1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gateway Pundit audience in United States is strongest.

Fig. 05

Top regions by affinity

Gateway Pundit fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~40K1.82×
02Idaho~100K1.78×
03Missouri~400K1.75×
04New Hampshire~90K1.72×
05Montana~60K1.71×
06Arizona~400K1.37×
07Michigan~400K1.27×
08Wisconsin~300K1.27×
09Kansas~100K1.14×
10Oklahoma~200K1.13×
11North Dakota~30K1.13×
12Ohio~500K1.12×
13Tennessee~300K1.12×
14Maine~50K1.12×
15West Virginia~70K1.11×
16South Carolina~200K1.08×
17Alabama~200K1.07×
18Pennsylvania~500K1.06×
19Minnesota~200K1.06×
20Indiana~300K1.05×
21New Mexico~70K1.04×
22Iowa~100K1.02×
23Kentucky~200K1.00×
24Nebraska~70K1.00×
25South Dakota~30K1.00×
26Alaska~30K0.98×
27Florida~900K0.96×
28Oregon~100K0.95×
29North Carolina~400K0.94×
30Arkansas~100K0.94×
31Virginia~300K0.92×
32Nevada~100K0.92×
33Mississippi~100K0.90×
34Massachusetts~200K0.89×
35Louisiana~200K0.87×
36Delaware~30K0.86×
37Washington~200K0.85×
38Illinois~400K0.84×
39Colorado~200K0.80×
40Connecticut~100K0.80×
41Georgia~300K0.73×
42Rhode Island~30K0.71×
43New Jersey~200K0.70×
44Vermont~20K0.70×
45Texas~800K0.69×
46Maryland~200K0.66×
47Hawaii~40K0.65×
48New York~400K0.58×
49California~700K0.50×
50Utah~60K0.47×
Fig. 06

Affinity by region

Affinity by region — Gateway Pundit, United States
0.47×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gateway Pundit audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gateway Pundit audience
#·InterestCategoryAffinity×
01European ParliamentPolitics & Society61.02×
02ExxonMobilCars & Mobility53.40×
03Multiple citizenshipPolitics & Society42.15×
04Right Wing NewsNews40.53×
05Karl MarxLiterature18.22×
06The Matrix (franchise)Movies & TV17.87×
07Michael B. JordanMovies & TV15.31×
08Freedom of speechPolitics & Society15.07×
09Sustainable energyHome & Garden11.93×
10Renewable energyBusiness & Career10.75×
11FedExBusiness & Career9.53×
12Weather forecastingHome & Garden8.45×
13QVCMovies & TV7.38×
14Solar energyHome & Garden5.76×
15Mortgage loansBusiness & Career5.14×
16Vehicle insuranceCars & Mobility5.10×
17Fox News ChannelMovies & TV4.81×
18TraditionPolitics & Society4.24×
19PinterestInternet & Social Media2.92×
20Donald TrumpPolitics & Society2.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gateway Pundit audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gateway Pundit audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM6.74×
Family OrientationCONSERVATISM3.39×
IndividualismJOY3.32×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gateway Pundit audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Healthy LifestyleBALANCE0.83×
Design AffinityPREMIUM0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gateway Pundit have in United States?

Gateway Pundit has an estimated audience of 12,559,929 people in United States, concentrated in Florida and Texas.

02

What is the gender split and age of Gateway Pundit fans?

43.2% of Gateway Pundit fans are female, 56.8% are male, with an average age of 49.6 years.

03

Which brands do Gateway Pundit fans like most?

Gateway Pundit fans show strongest brand affinity for ExxonMobil (53.4×), FedEx (9.53×), and Michael B. Jordan (15.31×) over the country average.

04

Where do Gateway Pundit fans live in United States?

Gateway Pundit fans in United States are most concentrated in Florida (reach ~900K), Texas (reach ~800K), and California (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Gateway Pundit fans also like?

Beyond Gateway Pundit itself, the audience over-indexes on FedEx (9.53×), Michael B. Jordan (15.31×), Sustainable energy (11.93×), and Renewable energy (10.75×) compared to the United States average.

Appendix

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See Gateway Pundit audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Gateway Pundit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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