Home Renovations Audience in United States

Home Renovations has an estimated audience of 14,313,159 people in United States. 50.9% are female, 49.1% are male, average age 36.7. Top regions: California, Florida, Texas.
The average Home Renovations fan in United States is 36.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas.
Category: Home & Garden · Type: Topic
Demographics of Home Renovations fans
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 36.7 |
| Estimated audience size | 14,313,159 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,783,093 | 1.13× |
| Florida | 1,349,719 | 1.39× |
| Texas | 1,281,525 | 1.04× |
| New York | 1,044,474 | 1.31× |
| Georgia | 742,192 | 1.68× |
| Illinois | 577,001 | 1.21× |
| Virginia | 551,737 | 1.58× |
| New Jersey | 507,878 | 1.4× |
| Indiana | 485,865 | 1.86× |
| Pennsylvania | 478,906 | 0.99× |
| North Carolina | 429,426 | 1.0× |
| Washington | 424,654 | 1.48× |
| Ohio | 387,844 | 0.88× |
| Michigan | 348,185 | 0.93× |
| Maryland | 288,566 | 1.17× |
| Colorado | 285,142 | 1.26× |
| Tennessee | 272,057 | 0.95× |
| Arizona | 270,956 | 0.93× |
| Massachusetts | 260,089 | 0.92× |
| Alabama | 220,356 | 1.1× |
| Oregon | 219,030 | 1.34× |
| South Carolina | 213,621 | 0.99× |
| Wisconsin | 208,263 | 0.97× |
| Missouri | 194,834 | 0.84× |
| Connecticut | 178,728 | 1.24× |
| Louisiana | 171,093 | 0.93× |
| Kentucky | 161,696 | 0.9× |
| Utah | 145,148 | 1.13× |
| Minnesota | 142,536 | 0.7× |
| Nevada | 127,639 | 0.92× |
| Oklahoma | 126,107 | 0.79× |
| Mississippi | 106,167 | 0.9× |
| Kansas | 104,356 | 0.93× |
| Arkansas | 102,423 | 0.87× |
| Iowa | 86,461 | 0.73× |
| Hawaii | 80,941 | 1.32× |
| Montana | 60,758 | 1.53× |
| Nebraska | 52,484 | 0.73× |
| Idaho | 52,482 | 0.73× |
| West Virginia | 41,768 | 0.63× |
| New Hampshire | 38,929 | 0.69× |
| New Mexico | 38,471 | 0.54× |
| Washington, District of Columbia | 37,692 | 0.88× |
| Rhode Island | 32,143 | 0.71× |
| Maine | 32,123 | 0.63× |
| Delaware | 27,809 | 0.7× |
| Wyoming | 25,479 | 1.2× |
| Alaska | 24,599 | 0.8× |
| South Dakota | 19,990 | 0.6× |
| North Dakota | 12,594 | 0.43× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.1% |
| United Kingdom | 9.4% |
| Germany | 7.1% |
See Home Renovations audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Home Renovations. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.