Expensive Taste Audience in United States

Expensive Taste has an estimated audience of 15,812,030 people in United States. 60.7% are female, 39.3% are male, average age 39.4. Top regions: California, Texas, Tennessee.
The average Expensive Taste fan in United States is 39.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Tennessee.
Category: Business & Career · Type: Topic
Demographics of Expensive Taste fans
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 39.4 |
| Estimated audience size | 15,812,030 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 775,555 | 0.45× |
| Texas | 684,675 | 0.5× |
| Tennessee | 564,807 | 1.78× |
| Florida | 413,176 | 0.39× |
| New York | 386,083 | 0.44× |
| Wisconsin | 361,388 | 1.52× |
| Georgia | 231,308 | 0.47× |
| Illinois | 228,974 | 0.43× |
| Pennsylvania | 189,000 | 0.35× |
| Louisiana | 177,499 | 0.87× |
| Ohio | 165,894 | 0.34× |
| New Jersey | 157,622 | 0.39× |
| North Carolina | 149,913 | 0.32× |
| Mississippi | 140,918 | 1.08× |
| Michigan | 132,117 | 0.32× |
| Arkansas | 125,189 | 0.96× |
| Oklahoma | 122,430 | 0.7× |
| Virginia | 120,991 | 0.31× |
| Kentucky | 120,489 | 0.61× |
| South Carolina | 119,507 | 0.5× |
| Arizona | 118,645 | 0.37× |
| Minnesota | 117,413 | 0.52× |
| Alabama | 116,629 | 0.53× |
| Indiana | 116,439 | 0.4× |
| West Virginia | 116,334 | 1.58× |
| Alaska | 116,092 | 3.43× |
| Kansas | 107,453 | 0.86× |
| Idaho | 107,428 | 1.35× |
| Missouri | 104,093 | 0.41× |
| Hawaii | 102,624 | 1.51× |
| Iowa | 102,010 | 0.78× |
| Massachusetts | 101,682 | 0.33× |
| Montana | 101,202 | 2.31× |
| South Dakota | 99,890 | 2.73× |
| Maryland | 97,812 | 0.36× |
| North Dakota | 97,260 | 2.99× |
| New Hampshire | 95,855 | 1.54× |
| Nebraska | 93,863 | 1.18× |
| Connecticut | 93,720 | 0.59× |
| New Mexico | 93,373 | 1.18× |
| Nevada | 93,071 | 0.61× |
| Rhode Island | 92,559 | 1.84× |
| Maine | 92,503 | 1.63× |
| Washington | 92,169 | 0.29× |
| Oregon | 91,882 | 0.51× |
| Utah | 91,334 | 0.65× |
| Vermont | 91,037 | 3.28× |
| Colorado | 84,842 | 0.34× |
| Delaware | 82,889 | 1.9× |
| Washington, District of Columbia | 59,849 | 1.26× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 13.4% |
| India | 12.2% |
| United Kingdom | 6.5% |
See Expensive Taste audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Expensive Taste. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.