Rascasse Audience Intelligence

Carlos Alcaraz Audience in Spain

A data profile of the people who buy, follow and care about Carlos Alcaraz in Spain — modelled from more than twelve digital signal sources. Carlos Alcaraz has an estimated audience of 25,637,175 people in Spain.

Carlos Alcaraz has an estimated audience of 25,637,175 people in Spain. 38.3% are female, 61.7% are male, average age 37.7. Top brand affinities: Taiwan, Australian Open, The Championships, Wimbledon, Garbiñe Muguruza, US Open (tennis).

Top brand affinities include Taiwan, Australian Open, The Championships, Wimbledon, with strongest over-indexing on Taiwan (25.99× the country average).

Demographically, the Carlos Alcaraz audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

The typical Carlos Alcaraz fan in Spain is more male, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Taiwan.

Category: Sports · Type: Person · Subtype: Tennis

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carlos Alcaraz profile in Spain.

Audience size
25.6M
in Spain
Gender
38.3%
61.7% male
Age
37.7
average years
Country rank
#14
Person in Spain
Fig. 01

Search interest · 12-month trend

-82%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carlos Alcaraz fans

38.3% are female, 61.7% are male, average age 37.7.

Fig. 02

Gender split

38.3%
Female
61.7%
Male
Demographic split for Carlos Alcaraz audience in Spain
MetricValue
Female38.3%
Male61.7%
Average age37.7
Estimated audience size25,637,175
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the Carlos Alcaraz audience in Spain
Age bracketShare%
16-1926%
20-2920%
30-3916%
40-4919%
50+19%
Fig. 04

Worldwide distribution

27.0%

of the worldwide Carlos Alcaraz audience comes from Spain.

Worldwide audience distribution share by country for Carlos Alcaraz
CountryShare
Spain27.0%
Italy18.9%
United States9.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carlos Alcaraz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carlos Alcaraz audience
#·InterestCategoryAffinity×
01Garbiñe MuguruzaSports28.71×
02TaiwanTravel & Leisure25.99×
03Maria SharapovaSports14.64×
04Andy MurraySports14.64×
05ATP World Tour Masters 1000Sports14.60×
06Australian OpenSports13.97×
07Roger FedererSports9.94×
08Women's Tennis AssociationSports9.33×
09US Open (tennis)Sports9.13×
10The Championships, WimbledonSports9.04×
11Serena WilliamsSports6.33×
12Novak DjokovicSports6.30×
13Roland GarrosSports5.26×
14Squash (sport)Sports5.23×
15Hong KongTravel & Leisure5.19×
16BadmintonSports5.14×
17Davis CupSports4.81×
18Padel (sport)Sports4.78×
19FC Bayern MunichSports3.20×
20FIFA World CupSports1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carlos Alcaraz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Carlos Alcaraz audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.24×
Convenience OrientationPREMIUM1.40×
IndulgenceJOY1.25×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Carlos Alcaraz audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.70×
DIY MentalityTHRILL0.76×
Pet OwnershipJOY0.79×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Carlos Alcaraz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →