A data profile of the people who buy, follow and care about Rafael Nadal in United States — modelled from more than twelve digital signal sources. Rafael Nadal has an estimated audience of 1,404,734 people in United States.
The average Rafael Nadal fan in United States is 36.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Florida, New York.
Top brand affinities include Roland Garros, Coco Gauff, Novak Djokovic, with strongest over-indexing on Roland Garros (68.59× the country average).
Demographically, the Rafael Nadal audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Sports Activity, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Rafael Nadal fan in United States is more male, around 36.9 years old, with strong Sports Activity tendencies and a notable affinity for Roland Garros.
The key figures that characterise the Rafael Nadal profile in United States.
43.1% are female, 56.9% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 36.9 |
| Estimated audience size | 1,404,734 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 19% | |
| 50+ | 16% |
Where the Rafael Nadal audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~60K | 1.76× | |
| 02 | Washington, District of Columbia | ~7K | 1.68× | |
| 03 | New York | ~100K | 1.65× | |
| 04 | Florida | ~100K | 1.50× | |
| 05 | Connecticut | ~20K | 1.47× | |
| 06 | Massachusetts | ~40K | 1.43× | |
| 07 | California | ~200K | 1.34× | |
| 08 | Rhode Island | ~6K | 1.34× | |
| 09 | Maryland | ~30K | 1.33× | |
| 10 | Virginia | ~40K | 1.24× | |
| 11 | Illinois | ~60K | 1.22× | |
| 12 | Hawaii | ~8K | 1.22× | |
| 13 | Georgia | ~50K | 1.18× | |
| 14 | North Carolina | ~50K | 1.15× | |
| 15 | Pennsylvania | ~60K | 1.13× | |
| 16 | Washington | ~30K | 1.12× | |
| 17 | Delaware | ~4K | 1.06× | |
| 18 | New Hampshire | ~6K | 1.05× | |
| 19 | Texas | ~100K | 1.04× | |
| 20 | Arizona | ~30K | 1.01× | |
| 21 | Colorado | ~20K | 1.00× | |
| 22 | Minnesota | ~20K | 0.99× | |
| 23 | Oregon | ~20K | 0.99× | |
| 24 | Nevada | ~10K | 0.96× | |
| 25 | Vermont | ~2K | 0.96× | |
| 26 | Ohio | ~40K | 0.95× | |
| 27 | South Carolina | ~20K | 0.95× | |
| 28 | Michigan | ~40K | 0.93× | |
| 29 | Alabama | ~20K | 0.91× | |
| 30 | Maine | ~5K | 0.90× | |
| 31 | Wisconsin | ~20K | 0.88× | |
| 32 | Indiana | ~20K | 0.86× | |
| 33 | Kansas | ~10K | 0.86× | |
| 34 | Utah | ~10K | 0.85× | |
| 35 | New Mexico | ~6K | 0.82× | |
| 36 | Tennessee | ~20K | 0.80× | |
| 37 | Nebraska | ~6K | 0.80× | |
| 38 | Alaska | ~2K | 0.80× | |
| 39 | Louisiana | ~10K | 0.78× | |
| 40 | Kentucky | ~10K | 0.78× | |
| 41 | Iowa | ~9K | 0.78× | |
| 42 | Missouri | ~20K | 0.77× | |
| 43 | Mississippi | ~9K | 0.76× | |
| 44 | Montana | ~3K | 0.75× | |
| 45 | Idaho | ~5K | 0.72× | |
| 46 | Oklahoma | ~10K | 0.71× | |
| 47 | South Dakota | ~2K | 0.67× | |
| 48 | Arkansas | ~8K | 0.66× | |
| 49 | West Virginia | ~4K | 0.66× | |
| 50 | North Dakota | ~2K | 0.66× |
The strongest cross-interests of the Rafael Nadal audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Roland Garros | Sports | 68.59× | ||
| 02 | Chris Evert | Sports | 58.16× | ||
| 03 | Belinda Bencic | Sports | 57.79× | ||
| 04 | Monica Seles | Sports | 56.99× | ||
| 05 | Andre Agassi | Sports | 53.97× | ||
| 06 | John McEnroe | Sports | 52.73× | ||
| 07 | Alexander Zverev | Sports | 52.17× | ||
| 08 | Anna Kournikova | Sports | 52.03× | ||
| 09 | Steffi Graf | Sports | 49.04× | ||
| 10 | Martina Navratilova | Sports | 48.13× | ||
| 11 | Maria Sharapova | Sports | 44.68× | ||
| 12 | Novak Djokovic | Sports | 42.37× | ||
| 13 | Australian Open | Sports | 34.38× | ||
| 14 | Coco Gauff | Sports | 30.11× | ||
| 15 | Jannik Sinner | Sports | 30.08× | ||
| 16 | Carlos Alcaraz | Sports | 23.68× | ||
| 17 | Ben Shelton | Sports | 22.48× | ||
| 18 | The Championships, Wimbledon | Sports | 20.00× | ||
| 19 | Fitness and figure competition | Sports | 15.17× | ||
| 20 | City Bank | Business & Career | 13.38× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.40× | |
| Design Affinity | PREMIUM | 1.32× | |
| Risk Appetite | THRILL | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.70× | |
| Price Sensitivity | PREMIUM | 0.76× | |
| Family Orientation | CONSERVATISM | 0.81× |
Rafael Nadal has an estimated audience of 1,404,734 people in United States, concentrated in California and Florida.
43.1% of Rafael Nadal fans are female, 56.9% are male, with an average age of 36.9 years.
Rafael Nadal fans show strongest brand affinity for Roland Garros (68.59×), Coco Gauff (30.11×), and Novak Djokovic (42.37×) over the country average.
Rafael Nadal fans in United States are most concentrated in California (reach ~200K), Florida (reach ~100K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Rafael Nadal itself, the audience over-indexes on Coco Gauff (30.11×), Novak Djokovic (42.37×), Jannik Sinner (30.08×), and Australian Open (34.38×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Rafael Nadal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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