El Corte Inglés Audience in Spain

El Corte Inglés logo

El Corte Inglés has an estimated audience of 11,618,776 people in Spain. 65.5% are female, 34.5% are male, average age 43.3. Top regions: Andalusia, Community of Madrid, Comunidad Valenciana. Top brand affinities: Carrefour Market, Parfois (fashion accessories), Oysho, women'secret, H&M.

The average El Corte Inglés fan in Spain is 43.3 years old, more female, and lives primarily in Andalusia. The audience is concentrated in Andalusia, Community of Madrid, Comunidad Valenciana. Top brand affinities include Carrefour Market, Parfois (fashion accessories), Oysho, with strongest over-indexing on Carrefour Market (2.48× the country average). Demographically, the El Corte Inglés audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

Category: Shopping · Type: Brand

Demographics of El Corte Inglés fans

Demographic split for El Corte Inglés audience in Spain
MetricValue
Female65.5%
Male34.5%
Average age43.3
Estimated audience size11,618,776

Audience persona

The typical El Corte Inglés fan in Spain is more female, around 43.3 years old, with strong Design Affinity tendencies and a notable affinity for Carrefour Market.

Top regions in Spain

Top regions ranked by reach for El Corte Inglés in Spain
RegionReachAffinity
Andalusia2,806,0001.23×
Community of Madrid2,464,9041.26×
Comunidad Valenciana1,504,8111.15×
Catalonia1,351,3510.64×
Castile and León600,8121.18×
Galicia562,5371.04×
Canary Islands494,4470.85×
Region of Murcia491,5511.23×
Castilla-La Mancha474,7281.01×
Principality of Asturias388,5561.42×
Basque Autonomous Country376,7510.87×
Aragon357,7441.17×
Extremadura241,0900.96×
Balearic Islands228,7250.7×
Cantabria159,5671.09×
Navarre117,4180.81×
La Rioja29,2790.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for El Corte Inglés audience
BrandAffinityCategory
Carrefour Market2.48×Shopping
Parfois (fashion accessories)1.92×Fashion & Accessoires
Oysho1.85×Fashion & Accessoires
women'secret1.98×Fashion & Accessoires
H&M1.53×Shopping
Mango1.84×Shopping
Hipercor1.69×Shopping
Anti-aging cream1.71×Beauty & Wellness
Skirt1.56×Fashion & Accessoires
Adolfo Domínguez1.76×Fashion & Accessoires
Blouse1.62×Fashion & Accessoires
Massimo Dutti1.75×Shopping
Zara Home1.63×Home & Garden
Department store2.08×Shopping
Intimissimi1.81×Fashion & Accessoires
El Mueble1.64×Home & Garden
Uniqlo1.58×Shopping
Zara1.51×Shopping
Brassiere1.77×Food & Beverages
The Championships, Wimbledon2.13×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by El Corte Inglés audience
TraitClusterScore
Design AffinityPREMIUM1.46
CreativityOPEN1.06
Healthy LifestyleBALANCE1.04
DIY MentalityTHRILL0.99
MindfulnessBALANCE0.98
Price SensitivityPREMIUM0.98

Worldwide distribution

Worldwide audience distribution share by country for El Corte Inglés
CountryShare
Spain46.4%
Portugal16.1%
United States6.2%

See El Corte Inglés audiences in other countries

More Shopping audiences in Spain

Frequently asked questions

How many fans does El Corte Inglés have in Spain?

El Corte Inglés has an estimated audience of 11,618,776 people in Spain, concentrated in Andalusia and Community of Madrid.

What is the gender split and age of El Corte Inglés fans?

65.5% of El Corte Inglés fans are female, 34.5% are male, with an average age of 43.3 years.

Which brands do El Corte Inglés fans like most?

El Corte Inglés fans show strongest brand affinity for Carrefour Market (2.48×), Parfois (fashion accessories) (1.92×), and Oysho (1.85×) over the country average.

Where do El Corte Inglés fans live in Spain?

El Corte Inglés fans in Spain are most concentrated in Andalusia (reach 2,806,000), Community of Madrid (reach 2,464,904), and Comunidad Valenciana (reach 1,504,811). These three regions account for the largest share of the active audience.

What other brands do El Corte Inglés fans also like?

Beyond El Corte Inglés itself, the audience over-indexes on Parfois (fashion accessories) (1.92×), Oysho (1.85×), women'secret (1.98×), and H&M (1.53×) compared to the Spain average.

How to read this data

Audience size is the estimated number of people in Spain who actively search for El Corte Inglés. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.