A data profile of the people who buy, follow and care about Pathé in Netherlands — modelled from more than twelve digital signal sources. Pathé has an estimated audience of 3,902,749 people in Netherlands.
The average Pathé fan in Netherlands is 39.9 years old, more female, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Kinepolis, Netherlands, Jumbo (supermarket), with strongest over-indexing on Kinepolis (7.31× the country average).
Demographically, the Pathé audience skews more female with an average age of 39.9, and over-indexes on personality traits such as Travelling, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Pathé fan in Netherlands is more female, around 39.9 years old, with strong Travelling tendencies and a notable affinity for Kinepolis.
The key figures that characterise the Pathé profile in Netherlands.
62.0% are female, 38.0% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 39.9 |
| Estimated audience size | 3,902,749 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 20% |
of the worldwide Pathé audience comes from Netherlands.
| Country | Share |
|---|---|
| France | 43.6% |
| Netherlands | 42.3% |
| Switzerland | 4.8% |
Where the Pathé audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Zuid-Holland | ~2M | 1.93× | |
| 02 | North Holland | ~1M | 1.57× | |
| 03 | North Brabant | ~800K | 1.32× | |
| 04 | Gelderland | ~600K | 1.20× | |
| 05 | Utrecht | ~300K | 1.12× | |
| 06 | Friesland | ~200K | 1.05× | |
| 07 | Groningen | ~100K | 1.00× | |
| 08 | Flevoland | ~80K | 0.78× | |
| 09 | Overijssel | ~200K | 0.69× | |
| 10 | Limburg | ~200K | 0.65× | |
| 11 | Drenthe | ~50K | 0.42× | |
| 12 | Zeeland | ~30K | 0.31× |
The strongest cross-interests of the Pathé audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Silent film | Movies & TV | 12.59× | ||
| 02 | Kinepolis | Movies & TV | 7.31× | ||
| 03 | romantic comedies | Movies & TV | 6.07× | ||
| 04 | Pull&Bear | Fashion & Accessoires | 3.81× | ||
| 05 | Movie theater | Movies & TV | 2.60× | ||
| 06 | Etos | Health | 2.07× | ||
| 07 | Comedy movies | Movies & TV | 1.85× | ||
| 08 | Netherlands | Travel & Leisure | 1.83× | ||
| 09 | Shownieuws | Movies & TV | 1.81× | ||
| 10 | Jumbo (supermarket) | Shopping | 1.79× | ||
| 11 | Marco Borsato | Music & Radio | 1.79× | ||
| 12 | Internet & Social Media | 1.76× | |||
| 13 | HEMA | Shopping | 1.72× | ||
| 14 | ABN AMRO | Business & Career | 1.69× | ||
| 15 | Ziggo | Technology & Electronics | 1.62× | ||
| 16 | X | Internet & Social Media | 1.59× | ||
| 17 | Bol.com | Shopping | 1.56× | ||
| 18 | McDonald's | Food & Beverages | 1.54× | ||
| 19 | transavia | Travel & Leisure | 1.54× | ||
| 20 | RTL Nieuws | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.26× | |
| Price Sensitivity | PREMIUM | 1.14× | |
| Early Adopter Mentality | POWER | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.97× | |
| Patriotism | CONSERVATISM | 0.99× | |
| Individualism | JOY | 1.00× |
Pathé's target market in Netherlands covers an estimated 3,902,749 people, concentrated in Zuid-Holland and North Holland.
62.0% of the Pathé audience are female, 38.0% are male, with an average age of 39.9 years.
Pathé fans show strongest brand affinity for Kinepolis (7.31×), Netherlands (1.83×), and Jumbo (supermarket) (1.79×) over the country average.
Pathé fans in Netherlands are most concentrated in Zuid-Holland (reach ~2M), North Holland (reach ~1M), and North Brabant (reach ~800K). These three regions account for the largest share of the active audience.
Beyond Pathé itself, the audience over-indexes on Netherlands (1.83×), Jumbo (supermarket) (1.79×), RTL Nieuws (1.51×), and Pinterest (1.76×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Pathé. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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