A data profile of the people who buy, follow and care about Marco Borsato in Netherlands — modelled from more than twelve digital signal sources. Marco Borsato has an estimated audience of 3,714,851 people in Netherlands.
The average Marco Borsato fan in Netherlands is 44.2 years old, more female, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Brabant, North Holland.
Top brand affinities include Famke Janssen, Jan Smit (singer), Ilse DeLange, with strongest over-indexing on Famke Janssen (7.9× the country average).
Demographically, the Marco Borsato audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Travelling, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Marco Borsato fan in Netherlands is more female, around 44.2 years old, with strong Travelling tendencies and a notable affinity for Famke Janssen.
The key figures that characterise the Marco Borsato profile in Netherlands.
69.4% are female, 30.6% are male, average age 44.2.
| Metric | Value |
|---|---|
| Female | 69.4% |
| Male | 30.6% |
| Average age | 44.2 |
| Estimated audience size | 3,714,851 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 31% | |
| 50+ | 27% |
of the worldwide Marco Borsato audience comes from Netherlands.
| Country | Share |
|---|---|
| Netherlands | 88.3% |
| Belgium | 6.8% |
| Germany | 0.8% |
Where the Marco Borsato audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Gelderland | ~600K | 1.21× | |
| 02 | North Brabant | ~700K | 1.15× | |
| 03 | Overijssel | ~300K | 1.14× | |
| 04 | Drenthe | ~100K | 1.10× | |
| 05 | Friesland | ~200K | 1.08× | |
| 06 | Limburg | ~200K | 0.99× | |
| 07 | Zuid-Holland | ~800K | 0.96× | |
| 08 | North Holland | ~600K | 0.95× | |
| 09 | Flevoland | ~100K | 0.93× | |
| 10 | Zeeland | ~70K | 0.85× | |
| 11 | Utrecht | ~200K | 0.83× | |
| 12 | Groningen | ~100K | 0.83× |
The strongest cross-interests of the Marco Borsato audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Michiel Huisman | Movies & TV | 13.87× | ||
| 02 | Ilse DeLange | Music & Radio | 10.88× | ||
| 03 | Guus Meeuwis | Music & Radio | 10.44× | ||
| 04 | Carice van Houten | Movies & TV | 10.43× | ||
| 05 | BLØF | Music & Radio | 10.42× | ||
| 06 | Anouk (singer) | Music & Radio | 9.52× | ||
| 07 | Davina Michelle | Music & Radio | 9.43× | ||
| 08 | Snap! | Music & Radio | 8.47× | ||
| 09 | Frans Bauer | Music & Radio | 7.95× | ||
| 10 | Famke Janssen | Fashion & Accessoires | 7.90× | ||
| 11 | André Hazes | Music & Radio | 7.16× | ||
| 12 | Jan Smit (singer) | Music & Radio | 6.57× | ||
| 13 | RTL Boulevard | Movies & TV | 3.54× | ||
| 14 | Shownieuws | Movies & TV | 2.62× | ||
| 15 | Toto (band) | Music & Radio | 2.23× | ||
| 16 | Jumbo (supermarket) | Shopping | 1.92× | ||
| 17 | HEMA | Shopping | 1.83× | ||
| 18 | Kruidvat | Shopping | 1.82× | ||
| 19 | Max Verstappen | Sports | 1.71× | ||
| 20 | RTL Nieuws | Movies & TV | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.38× | |
| Price Sensitivity | PREMIUM | 1.18× | |
| Need for Security | CONSERVATISM | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.87× | |
| Sustainability | BALANCE | 0.95× | |
| Individualism | JOY | 0.97× |
Marco Borsato has an estimated audience of 3,714,851 people in Netherlands, concentrated in Zuid-Holland and North Brabant.
69.4% of Marco Borsato fans are female, 30.6% are male, with an average age of 44.2 years.
Marco Borsato fans show strongest brand affinity for Famke Janssen (7.9×), Jan Smit (singer) (6.57×), and Ilse DeLange (10.88×) over the country average.
Marco Borsato fans in Netherlands are most concentrated in Zuid-Holland (reach ~800K), North Brabant (reach ~700K), and North Holland (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Marco Borsato itself, the audience over-indexes on Jan Smit (singer) (6.57×), Ilse DeLange (10.88×), Carice van Houten (10.43×), and Michiel Huisman (13.87×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Marco Borsato. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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