A data profile of the people who buy, follow and care about Toto (band) in Netherlands — modelled from more than twelve digital signal sources. Toto (band) has an estimated audience of 9,281,626 people in Netherlands.
Toto (band) has an estimated audience of 9,281,626 people in Netherlands. Top brand affinities: Feyenoord, Voetbalprimeur, Max Verstappen, Eredivisie, AFC Ajax.
Top brand affinities include Feyenoord, Voetbalprimeur, Max Verstappen, with strongest over-indexing on Feyenoord (2.41× the country average).
The typical Toto (band) fan in Netherlands shows strong Social Media Usage tendencies and a notable affinity for Feyenoord.
The key figures that characterise the Toto (band) profile in Netherlands.
| Metric | Value |
|---|---|
| Estimated audience size | 9,281,626 |
of the worldwide Toto (band) audience comes from Netherlands.
| Country | Share |
|---|---|
| Netherlands | 29.8% |
| Indonesia | 19.2% |
| Malaysia | 12.2% |
The strongest cross-interests of the Toto (band) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Night of the Proms | Music & Radio | 29.81× | ||
| 02 | Eurojackpot | Games | 4.60× | ||
| 03 | Michael van Gerwen | Sports | 4.19× | ||
| 04 | Eredivisie | Sports | 3.64× | ||
| 05 | Johan Cruijff ArenA | Sports | 3.58× | ||
| 06 | Voetbal International | Sports | 2.79× | ||
| 07 | Voetbalprimeur | Sports | 2.77× | ||
| 08 | Staatsloterij | Games | 2.65× | ||
| 09 | KPN | Technology & Electronics | 2.53× | ||
| 10 | voetbalzone | Sports | 2.50× | ||
| 11 | Feyenoord | Sports | 2.41× | ||
| 12 | Ziggo | Technology & Electronics | 2.28× | ||
| 13 | Rabobank | Business & Career | 2.15× | ||
| 14 | ABN AMRO | Business & Career | 2.05× | ||
| 15 | PSV Eindhoven | Sports | 1.98× | ||
| 16 | Max Verstappen | Sports | 1.91× | ||
| 17 | AFC Ajax | Sports | 1.78× | ||
| 18 | Jutta Leerdam | Sports | 1.78× | ||
| 19 | Hornbach | Shopping | 1.74× | ||
| 20 | Jumbo (supermarket) | Shopping | 1.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.18× | |
| Travelling | THRILL | 0.87× | |
| Early Adopter Mentality | POWER | 0.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.45× | |
| Early Adopter Mentality | POWER | 0.56× | |
| Travelling | THRILL | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Toto (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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